Tanishq Continues U.S. Expansion With 2 New Stores
The Indian jewelry giant has opened locations in Houston and Frisco, Texas.

Its first U.S. store opened in Iselin, New Jersey, in January, with the new locations in Houston and Frisco, Texas.
The store in Frisco is over 5,000 square feet, while the Houston location spans 3,800 square feet. Both recently held inauguration events.
The stores offer more than 2,000 designs available in 18-karat gold and 22-karat gold with diamonds and colored gemstones.
Tanishq is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
The nearly 30-year-old company has a “rich story” to share, said CEO Kuruvilla Markose.
In Sanskrit, “tan” means body and “nishq” means gold adornment, said Markose, and the combined word “came to signify an ornament that adds to the beauty and elegance of women.”
“As a true Tata brand, we aim to delight our customers and welcome endless visitors from all over the world to come enjoy the magic behind these designs crafted by our designers and artisans,” said Markose.
The company has been opening stores where there are large Indian-American populations, and Texas, it said, has the second-largest population of this demographic with more than 450,000 people.
"The Indian audience is spread across the United States, and [we’re expanding] in [an] effort to cater to their diverse preferences, bringing a wide range of exquisite jewelry for any occasion," said Tanishq’s Business Head of Jewelry Amrit Pal Singh.
The company operates around 410 locations, mainly in India.
The Latest

Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.

Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.

Our Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Trevor Jonathan Wright led a crew in a string of armed robberies targeting South Asian-owned jewelry stores on the East Coast.


The program recognizes rising professionals in the jewelry industry.

A new lifestyle section and a watch showcase have been added to this year’s event.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Avocados From Mexico is celebrating those who love to double-dip in game day guacamole with a 14-karat yellow gold tortilla chip necklace.

Petra Diamonds unearthed the 41.82-carat, Type IIb blue diamond at the Cullinan Mine.

The brand is trading its colorful fabric cords for Italian leather in its “Lasso” baby locket bracelets.

National Jeweler and Jewelers of America’s popular webinar series is evolving in 2026.

The award-winning actor’s visionary approach and creativity echo the spirit of Boucheron, the brand said.

Edge Retail Academy honored Burnell’s Fine Jewelry in Wichita, Kansas, with its annual award for business excellence.

In a market defined by more selective consumers, Sherry Smith shares why execution will be independent jewelers’ key to growth this year.

The family-owned jeweler’s new space is in a former wholesale produce market.

Ivel Sanchez Rivera, 52, has been arrested and charged in connection with the armed robbery of Tio Jewelers in Cape Coral, Florida.

The supplier’s online program allows customers to search and buy calibrated natural and lab-grown diamond melee, including in fancy shapes.

The new show will take place Jan. 23-25, 2026.

A monthly podcast series for jewelry professionals

Associate Editor Natalie Francisco highlights her favorite jewelry moments from the Golden Globes, and they are (mostly) white hot.

Yantzer is remembered for the profound influence he had on diamond cut grading as well as his contagious smile and quick wit.

The store closures are part of the retailer’s “Bold New Chapter” turnaround plan.

Through EventGuard, the company will offer event liability and cancellation insurance, including wedding coverage.

Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.

The credit card companies’ surveys examined where consumers shopped, what they bought, and what they valued this holiday season.

Kimberly Miller has been promoted to the role.

























