FinancialsApr 15, 2025
LVMH’s Q1 Sales Slip 2 PercentMajorsApr 23, 2025
Bulgari Doubles Size of Jewelry Factory in Italy
Located in Valenza, the now 355,000-square-foot facility includes a new jewelry school that’s open to the public, Scuola Bulgari.
PHOTO Last week, Bulgari inaugurated the opening of the addition to its jewelry manufacturing facility in Valenza, Italy. The facility is now more than 350,000 square feet and is the biggest jewelry factory in the world dedicated to manufacturing for one brand. (Photo courtesy of Bulgari)
PHOTO An aerial view of the expanded facility. The white building in the front is the Cascina dell’Orefice, or “golden farmhouse,” a historic building Bulgari restored that is said to have been the home of the region’s first goldsmith. (Photo credit: Matteo Carassale)
PHOTO Manifattura Bulgari employed fewer than 400 people when it opened in 2017, but the company said it plans to grow the workforce to more than 1,600 in the next four years. (Photo courtesy of Bulgari)
Valenza, Italy—Bulgari has expanded the size of its jewelry factory in Italy to more than 350,000 square feet, with the aim of doubling production by 2029 and employing over 1,600 people.
The LVMH-owned brand inaugurated the expansion of the factory in Valenza, Italy—a hub for goldsmiths—with a ceremony last week that included a panel discussion and a guided tour of the facility led by Bulgari CEO Jean-Christophe Babin and other top executives from LVMH and Bulgari.
It is now the largest single-brand jewelry manufacturing facility in the world, according to Bulgari.
“Today marks a historic milestone not only for Bulgari, but also for the territory of Valenza and the global jewelry industry,” Babin said at the factory’s opening ceremony on April 16. “The expansion of our [facility] is far more than a doubling in size and production capacity—it is the realization of a bold, contemporary vision for what the luxury industry must become in the future.
“This project is designed to integrate new crafts from the jewelry world … while enhancing education and training, fostering workplace well-being, and protecting the environment.”
Related stories will be right here …
The LVMH-owned brand inaugurated the expansion of the factory in Valenza, Italy—a hub for goldsmiths—with a ceremony last week that included a panel discussion and a guided tour of the facility led by Bulgari CEO Jean-Christophe Babin and other top executives from LVMH and Bulgari.
It is now the largest single-brand jewelry manufacturing facility in the world, according to Bulgari.
“Today marks a historic milestone not only for Bulgari, but also for the territory of Valenza and the global jewelry industry,” Babin said at the factory’s opening ceremony on April 16. “The expansion of our [facility] is far more than a doubling in size and production capacity—it is the realization of a bold, contemporary vision for what the luxury industry must become in the future.
“This project is designed to integrate new crafts from the jewelry world … while enhancing education and training, fostering workplace well-being, and protecting the environment.”
The original 151,000-square-foot Manifattura Bulgari opened in 2017 as a replacement for its factories in Valenza and Solonghello, Italy.
The addition is about 205,000 square feet, bringing the total size of the facility to a little more than 355,000 square feet.
The factory employed 370 people when it opened eight years ago.
That number has since grown to more than 1,100 and Bulgari said it expects to hire more than 500 craftspeople by 2029 as production grows.
Included as part of the addition is Scuola Bulgari, a jewelry school that is open to all.
The brand said Scuola Bulgari is its first publicly accessible jewelry training school and the first school within a jewelry manufacturing facility.
Bulgari’s new jewelry school located within its Valenza factory, Scuola Bulgari, is open to the public, while the company’s existing jewelry academy is for employees of the brand only. (Photo courtesy of Bulgari)
It will operate alongside the Bulgari Jewelry Academy, which is the brand’s school for new employees that teaches the techniques used in creating the brand’s jewelry.
“At Scuola Bulgari, students will be trained by master goldsmiths, academic experts, and established professionals in the jewelry industry,” Bulgari Jewelry Managing Director Corinne Le Foll said.
“Together with the Bulgari Jewelry Academy, launched in 2017, this new educational initiative represents both concrete and symbolic investment in the genius and artistry of Made in Italy.”
According to Bulgari, the factory runs on renewable energy, with a geothermal system and more than 4,100 solar panels providing 50 percent of the plant’s power. The other half is supplied entirely by other renewable energy sources.
The manufacturing facility also has a no-plastics policy, optimized air treatment, precise temperature control, and water management systems.
More on Majors
The Latest
Events & AwardsApr 23, 2025
PDPaola Creative Director Wins FGI’s ‘Rising Star’ AwardPaola Sasplugas, co-founder of the Barcelona-based jewelry brand, received the Fine Jewelry Award.
AuctionsApr 23, 2025
Rare Custom Rolex Daytona Heads to AuctionA platinum Zenith-powered Daytona commissioned in the late ‘90s will headline Sotheby’s Important Watches sale in Geneva next month.
AuctionsApr 22, 2025
Christie’s to Auction JAR Jewelry CollectionThe 21 pieces, all from a private collector, will be offered at its Magnificent Jewels auction next month.
Brought to you by
Protect Your Customers and Your BusinessThe risk of laboratory-grown diamonds being falsely presented as natural diamonds presents a very significant danger to consumer trust.
ColumnistsApr 22, 2025
The PR Adviser: Building Buzz Through Word of MouthLilian Raji answers a question from a reader who is looking to grow her jewelry business but has a limited marketing budget.
Weekly QuizApr 18, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
GradingApr 22, 2025
Avi Levy Is GCAL By Sarine’s New Chief Growth OfficerGCAL by Sarine created the new role to sharpen the company’s focus on strategic partnerships and scalable expansion.
IndependentsApr 22, 2025
Brinker’s Jewelers Acquires Fellow IndependentThe Indiana jeweler has acquired Scottsdale Fine Jewelers in Scottsdale, Arizona.
Events & AwardsApr 21, 2025
An Exhibition Exploring the History of Cartier Is Now on Display“Cartier: Design, Craft, and Legacy” opened earlier this month at the Victoria and Albert Museum in London.
IndependentsApr 21, 2025
New York Jeweler to Close After 111 YearsVan Cott Jewelers in Vestal, New York, is hosting a going-out-of-business sale.
IndependentsApr 21, 2025
IJO Names New Director of Vendor Relations, Merchandise StrategyIndustry veteran Samantha Larson has held leadership roles at Borsheims, McTeigue & McClelland, Stuller, and Long’s Jewelers.
Events & AwardsApr 21, 2025
Jewelers of Louisiana, Mississippi Jewelers Association to Co-Host ConventionThe two organizations will hold the educational event together this fall in Mississippi.
Events & AwardsApr 18, 2025
Daymond John to Give Keynote at JCK Las VegasThe entrepreneur and “Shark Tank” star will share his top tips for success.
CollectionsApr 18, 2025
Piece of the Week: Dukachi’s ‘Easter Bread’ PendantThe Ukrainian brand’s new pendant is modeled after a traditional paska, a pastry often baked for Easter in Eastern European cultures.
IndependentsApr 18, 2025
Bremer Jewelry to Reveal Renovated StoreThe jeweler has announced a grand reopening for its recently remodeled location in Peoria, Illinois.
MajorsApr 18, 2025
Tiffany & Co. Employees Star in Mother’s Day CampaignThe “Strong Like Mom” campaign features moms who work at Tiffany & Co. and their children.
CollectionsApr 17, 2025
John Hardy, Athena Calderone Partner on Art Deco Decor-Inspired CollectionInterior designer Athena Calderone looked to decor from the 1920s and 1930s when crafting her first fine jewelry collection.
FinancialsApr 17, 2025
Movado Group to Increase Prices to Offset Tariffs ImpactDuring a call about its full-year results, CEO Efraim Grinberg discussed how the company is approaching the uncertainty surrounding tariffs.
Lab-GrownApr 17, 2025
NDC Launches Its Diamond Learning CenterThe free program provides educational content for jewelry salespeople and enthusiasts to learn or refresh their diamond knowledge.
Policies & IssuesApr 17, 2025
Jewelers of America Requests Tariffs Testimonials from MembersThe feedback will be used to prepare other jewelers for the challenges ahead, the organization said.
TechnologyApr 17, 2025
Technology Therapy Group Expands AI Training for Jewelry RetailersThe online sessions are designed to teach jewelers to use AI tools like ChatGPT and Claude to grow their business.
IndependentsApr 16, 2025
Catbird Expands to ChicagoThe opening marks the jewelry retailer’s first location in the Midwest.
CollectionsApr 16, 2025
Foundrae’s First Commitment Jewelry Collection Unites Through LoveThe “United in Love” collection offers tangible mementos of hearts entwined with traditional and non-traditional commitment heirlooms.
IndependentsApr 16, 2025
Indiana Jeweler to Host Black Jewelry Designer Pop-UpRobert Goodman Jewelers will hold a “Black Jewelry Designers and Makers” event on April 27.
MajorsApr 16, 2025
WJA Announces Board Members, New Chicago Chapter PresidentThe announcements follow a tumultuous start to 2025 for WJA, which saw a wave of resignations following controversial statements about DEI.
EditorsApr 15, 2025
Tariffs: What We Know Right Now Editor-in-Chief Michelle Graff answers questions about how the new taxes levied on countries like India and China will impact the industry.
EditorsApr 15, 2025
Q&A: Bogolo Joy Kenewendo on Making Deals, Marketing DiamondsKenewendo, Botswana’s minster of minerals and energy, discusses closing the deal with De Beers and the work that was missed along the way.
