The Instore Show Returns To Chicago Area
The trade show, in its third year, will take place in late September at the Donald E. Stephens Convention Center in Rosemont, Illinois.

Open to jewelry store owners, buyers, managers, designers, suppliers, and other industry professionals, the event bills itself as the Midwest’s only fine jewelry trade show and a must-attend buying event.
The trade show is presented by Instore magazine in partnership with the Chicago Responsible Jewelry Conference and the National Association of Jewelry Appraisers.
Attendees will have opportunities at the show to connect with vendors and service providers, as well as discover the latest industry trends, said organizers.
“We are excited to be presenting the third annual Instore Show to the Midwest jewelry market next fall,” said Matthijs Braakman, CEO for SmartWork Media.
Braakman said an audience survey indicating preferences for an event that followed the summer vacation and back-to-school seasons is what led to this year’s show being scheduled in late September.
While a trade show pass includes access to education sessions during show days, this year’s attendees are also invited to a complimentary pre-show conference on Saturday, Sept. 27, to kick off the show with a full day of education sessions for retailers.
There will be a welcome reception on Saturday afternoon, and on Sunday afternoon, a happy hour on the show floor.
Throughout the show, attendees will have two days of networking and buying opportunities, as well as space for engagement off the show floor.
Educational content will also be available daily through expert- and influencer-led presentations and interactive panel discussions designed to provide new ideas, actionable takeaways, and other tools for team empowerment.
Registration for the 2025 show will open later this fall.
Program updates will be provided to those who subscribe to the Instore Insider list here.
For media inquiries or more information about The Instore Show 2025, visit the website or direct questions to info@theinstoreshow.com.
For information about exhibiting and sponsorship opportunities for the 2025 show, direct questions to exhibit@theinstoreshow.com.
The Latest

Woodley is seen in the campaign wearing our Piece of the Week, the “Frida” collar featuring 13 pieces of hand-carved Venetian glass.

A WeBuyVintage jewelry expert uncovered how much the flea market find was actually worth.

The founder of natural colored diamond wholesaler Pancis Gems shares stories from his five decades in the industry.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

Valeriya Guzema and Mariana Lenha look back on the last decade and discuss the Ukrainian brand’s first U.S. store.


The diamond mine, which opened nearly 30 years ago in Canada’s Northwest Territories, is expected to shut down by mid-August.

Jewelry sales for the company, which owns Cartier, Van Cleef & Arpels, Vhernier, and Buccellati, rose 21 percent in the first quarter.

DCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.

The event, scheduled for next month in New Orleans, will include dinner, a custom jewelry design contest, and education sessions.

The yet-to-be named stone is the 10th diamond weighing more than 1,000 carats to come out of Lucara’s Karowe mine.

The founder of Fords Jewelers, Berman is remembered for his love of connecting with his community.

The watch and jewelry retailer had a strong fiscal year despite what its CEO described as a “complex operating backdrop.”

The open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.

Bold color, expressive gem-setting, and sculptural form define the three chapters that make up “Stile Libero.”

The New York-based jewelry brand has expanded overseas, opening a store in London’s Mayfair district.

Rising revenue does not automatically mean a healthy business, particularly in the current economic landscape, Smith writes.

These long, fluid drop earrings are sure to catch the eye.

Alberto Perez-Elias is one of four men charged with robbing a Cape Coral, Florida, jewelry store and is the only one still at large.

Initiatives in Art and Culture is hosting its 16th annual Gold and Diamond Conference, with the theme of “Resilience.”

The designer, who once said she’d never sell lab-grown diamonds, debuted two capsule collections designed to be fun and easy to wear.

The diamond miner and marketer is undergoing another round of cost-cutting measures ahead of its sale by Anglo American.

The annual trade-only buying event is slated for Oct. 16-19 in Miami Beach, Florida.

AGTA also has announced the lineup of judges for the colored gemstone cutting and jewelry design contest’s various categories.

Collectibles platform Arena Club’s new Time Boxes could contain a Rolex or Patek Philippe watch.

The “Constellation Plié” collar, our Piece of the Week, features diamonds arranged in a constellation of shining stars.

Shaun Wills joined the company in 2024 and was chief financial officer of the De Beers Brands and Consumer Markets division.

In honor of its 20th anniversary, the jewelry brand has released a limited-edition collection of Swiss-made timepieces.
























