Auctions

Shirley Bassey’s ‘Baignoire’ Breaks Auction Record

AuctionsOct 17, 2024

Shirley Bassey’s ‘Baignoire’ Breaks Auction Record

Part of the Welsh singer’s extensive jewelry collection, the bathtub-shaped Cartier watch went for nearly $72,000 at Sotheby’s Paris.

Shirley Bassey’s Cartier Baignoire watch
Welsh singer Dame Shirley Bassey loved diamonds, and she sang about them too, recording “Diamonds Are Forever” for the 1971 James Bond film of the same name. However, it was her Cartier “Baignoire” watch that blew away estimates at auction, selling for €66,000 ($71,712).
Paris—Sotheby’s recent jewelry auction in Paris set a new location-specific record for the auction house, led by the collection of an artist who not only loved but also sang about diamonds.

The “Collection of Dame Shirley Bassey,” the award-winning Welsh singer known for her performance of “Diamonds Are Forever,” garnered €2.2 million ($2.4 million), just above its expected total of €2.1 million.

“I fell in love with jewelry when I first discovered natural pearls as an up-and-coming singer, and I bought myself my first string of pearls—the first piece of jewelry I’d ever bought,” Bassey said in a release when the auction was first announced earlier this year.

“However, I quickly graduated to my lifelong passion for diamonds, which preceded the recording of ‘Diamonds Are Forever.’ In fact, I accepted to sing the song because it rang true to me and the way I felt about diamonds then and now.”

While a number of Bassey’s diamond pieces went for hundreds of thousands of dollars at Sotheby’s Paris, it was actually the 87-year-old singer’s relatively plain watch that broke a world record.

Bassey’s Cartier “Baignoire” with a white gold case and black leather strap sold for €66,000 ($71,712), blowing away its pre-sale estimate of €1,500-€3,000 and making it the most expensive “Baignoire” ever sold at auction.

Named for its shape (“baignoire” is French for bathtub), Cartier first created this style in the early 1900s. It brought back the “Baignoire” to much fanfare at Watches & Wonders Geneva in 2023.




Other pieces from Bassey’s collection that outperformed at auction include a vintage Van Cleef & Arpels diamond cluster ring from the 1960s that Elton John gave to the singer. It sold for €48,000 ($52,071), more than three times its high estimate. 

A buyer bought her bow-shaped diamond brooch from 1905 for €162,000 ($175,742), nearly five times its high estimate, while another paid €174,000 ($188,754) for the Van Cleef & Arpels emerald and diamond necklace Bassey bought herself to commemorate her first Royal Variety Performance in front of the late Queen Elizabeth II. 

The pre-sale estimate on that piece was €50,000-€70,000. 

 Related stories will be right here … 

Held Oct. 10, Sotheby’s Paris Fine Jewels sale totaled nearly €6.5 million ($7.1 million), with more than half of the lots topping their highest pre-auction estimates.

It’s the highest total ever for a Sotheby’s jewelry sale held in Paris.

The auction broke several brand-specific records too.

Georges Fouquet aquamarine, onyx, and diamond brooch
A buyer paid €126,000 ($136,654) for this Georges Fouquet (1862-1957) aquamarine, onyx, and diamond brooch, making it the most expensive piece by the French jewelry designer ever sold at Sotheby’s Paris.


Sotheby’s said a circa-1928 Cartier “Tutti Frutti” bracelet became the most valuable Cartier lot ever sold at its Paris location. 

A buyer paid €480,000 ($520,487) for the piece, making it the sale’s top lot overall. 

A Georges Fouquet aquamarine, onyx, and diamond brooch that went for €126,000 ($136,654) became the most valuable Georges Fouquet piece sold by Sotheby’s Paris, while the sale also set a new record for the auction house when it comes to bracelets from Van Cleef & Arpels.

A buyer paid €240,000 ($260,244) for a sapphire and diamond “Boucle” bracelet from the brand, making it the most valuable Van Cleef & Arpels bracelet ever sold at Sotheby’s Paris and the auction’s third highest-grossing lot. 

The Latest

Amber Pepper
MajorsNov 21, 2025
Natural Diamond Council Names New CEO

Amber Pepper’s main focus will be on digital innovation and engaging younger consumers.

Rough diamonds from the Gahcho Kue mine in Canada
SourcingNov 21, 2025
De Beers’ Branded, Traceable Diamonds Roll Out to 19 Retailers

Called “Origin by De Beers Group,” the loose, polished diamonds are being sold in a total of 30 stores in the United States and Canada.

Melissa Kaye Rocky Infinity Emerald Necklace
CollectionsNov 21, 2025
Piece of the Week: Melissa Kaye’s ‘Rocky Infinity’ Necklace

The lariat necklace features a 4.88-carat oval-cut Zambian emerald in 18-karat yellow gold.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Rebecca Rau Jewels Green Flame Necklace
CollectionsNov 20, 2025
Rebecca Rau Jewels Debuts With ‘Then & Now’ Collection

Rau is a fourth-generation art and antique dealer from M.S. Rau gallery whose first jewelry collection merges artifacts with modern design.

Weekly QuizNov 20, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Purvi Shah
Policies & IssuesNov 20, 2025
RJC Names New Executive Director

Former De Beers sustainability leader Purvi Shah will take over the role in February 2026.

WatchesNov 20, 2025
LVMH Takes Minority Stake in Citizen Group-Owned Movement Maker

La Joux-Perret is based in La Chaux-de-Fonds, Switzerland, and makes solar quartz as well as mechanical watch movements.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Julia Griffith
GradingNov 20, 2025
Julia Griffith Joins SSEF as Head of Education

She previously taught at Gem-A and is the founder of The Gem Academy.

Helena Bonham Carter in Larkspur & Hawk Once Upon a Time Campaign
CollectionsNov 19, 2025
Larkspur & Hawk Celebrates 25 Years With Helena Bonham Carter Campaign

The British actress and her daughter modeled pieces from the brand’s new “Palette” capsule for its “Once Upon a Time” holiday campaign.

Google reviews on a phone screen and a laptop
TechnologyNov 19, 2025
Google Has a New Form for Reporting ‘Review Bombing’ Attacks

Plus, the tech giant shares the steps retailers should take if they believe they’re a victim of a review extortion scam.

Shaftel Diamonds logo and jeweler’s bench
IndependentsNov 19, 2025
Houston Jeweler Keith Shaftel Retires, Next Generation Steps In

Danny and Gaby Shaftel are now Shaftel Diamonds’ CEO and chief operating officer, respectively.

Midas chain mini studs
TrendsNov 19, 2025
Midas Chain Releases 2025 Holiday Style Guide

The jewelry manufacturer’s seasonal offering features its new “Melodie” bangles, as well as mini stud earrings and layering pieces.

Jewelry from NYC Jewelry Week 2024
Events & AwardsNov 18, 2025
NYC Jewelry Week 2025: 12 Must-See Events

With more than 140 activations taking place in New York City now through Nov. 23, these 12 events are can’t-miss moments.

Lugano Diamonds Greenwich Connecticut store
MajorsNov 18, 2025
Lugano Diamonds Files for Bankruptcy, Looking for Buyer

The Chapter 11 filing follows the resignation of CEO Moti Ferder, who stepped down after an investigation into the company’s finances.

Kathleen Ryan Dreamhouse Bad Fruit sculpture
Events & AwardsNov 18, 2025
A Giant, Bejeweled Moldy Berry Is on Display in LA

The artwork is part of an exhibition featuring works by Kathleen Ryan, an artist known for her gemstone-studded rotting fruit sculptures.

Rough diamonds from the Gahcho Kué mine in Canada
SourcingNov 18, 2025
Another Diamond Company CEO Steps Down

Mark Wall, president and CEO of Canadian mining company Mountain Province Diamonds, will vacate his position next month.

Suspects in murder of father and son jewelers in Chicago
CrimeNov 17, 2025
Police Searching for 2 Suspects in Murder of Father, Son Jewelers

Faustino Alamo Dominguez and his son, 25-year-old Luis Angel Alamo, were gunned down following an armed robbery at their jewelry store.

Jeffrey Bennett
GradingNov 17, 2025
IGI Announces New President of North America

Tiffany & Co. veteran Jeffrey Bennett has stepped into the role.

Robbins Brothers Pasadena store exterior
MajorsNov 17, 2025
Look Inside Robbins Brothers Fine Jewelers’ New Pasadena Flagship

The showroom is located in a historic 1920s building in the Playhouse District.

Rolex Perpetual 1908 watch with 18-karat yellow gold bracelet
Policies & IssuesNov 14, 2025
U.S., Switzerland Reach Deal That Drops Tariff to 15%

The Swiss government announced the deal, which cuts the tax on Swiss imports by more than half, on social media Friday morning.

Buccellati Étoilée earrings
FinancialsNov 14, 2025
Richemont’s Q2 Jewelry Sales Up 12%

Plus, how tariffs and the rising price of gold are affecting its watch and jewelry brands.

Silvia Furmanovich x Mellerio Butterflies in Flight Jewelry Box
CollectionsNov 14, 2025
Piece of the Week: Silvia Furmanovich’s ‘Butterflies in Flight’ Jewelry Box

Furmanovich designed the box to hold Mellerio’s “Color Queen,” a high jewelry collection consisting of 10 rings.

JCK Las Vegas trade show
Events & AwardsNov 14, 2025
JCK Names New Event Director

Jennifer Hopf, who has been with JCK since 2022, will lead the execution of the long-running jewelry trade show.

Adler’s Jewelry storefronts New Orleans
IndependentsNov 13, 2025
127-Year-Old New Orleans Jeweler to Close

Adler’s Jewelry is set to close its two stores as 82-year-old owner Coleman E. Adler II retires.

Green Lake Jewelry Works Seattle interior
IndependentsNov 13, 2025
Green Lake Jewelry Works to Move to New Seattle Studio

Founder Jim Tuttle shared how a dedication to craftsmanship and meaningful custom jewelry fueled the retailer’s double-digit growth.

Leon V. Der Calousdian
MajorsNov 13, 2025
Vahan Jewelry Founder Leon ‘Sacha’ Der Calousdian Dies at 85

The third-generation jeweler is remembered as a passionate creative with a love of art, traveling and sailboat racing.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy