AJA’s Design Competition Now Accepting Entries
The Armenian Jewellers Association is hosting its design competition for the second year, with winners showcasing at GemGenève in May 2025.

AJA’s judging committee will select five winners who will be given the opportunity to showcase their winning piece in the Armenian Designers booth, which is sponsored by AJA, at GemGenève on May 18 – 11 in 2025.
The winners will also have their work highlighted in AJA’s publications and social media, along with exhibiting at the trade show in Geneva.
Interested jewelers and designers must be of Armenian heritage to enter the competition, submitting either a production-ready sketch or a finished piece of jewelry.
The sketches can be hand-drawn or rendered by any traditional drawing media or CAD.
If submitting a finished piece, it must be crafted from precious metals like gold, silver, or platinum, with or without gemstones.
A judging panel made up of independent experts in the industry will choose the competition’s five winners according to three criteria.
There is creativity and innovative design, where the judges will evaluate each piece’s market appeal, design relevance, and manufacturing practicality.
Then they will assess the technical ability of the piece, where they look at the quality of workmanship and materials, and lastly is presentation, where the judges determine if the piece has good branding and inspiration.
The deadline to enter the 2024 Armenian Jewelry Design Competition is Nov. 17.
Judging will take place from Nov. 20 to Dec. 10, with the organization announcing its winners on Jan. 15.
Applicants can submit up to five designs. They must be in separate entry forms submitted online.
To learn more about the Armenian Jewellers Association and its design competition, email contact@aja.internatinal or visit its LinkedIn page.
The Latest

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

Fourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.

The addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.


Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The Western star’s 14-karat gold signet ring sold for six times its low estimate following a bidding war at U.K. auction house Elmwood’s.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

A matching pair of 18.38-carat, D-color diamonds from Botswana’s Jwaneng mine sold for $3.3 million, the top lot of the jewelry auction.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.

Members of the U.S. Marshals Task Force took a 22-year-old man into custody. He was charged with tampering with evidence.

While the overall number of crimes was down, there were more incidences in which robbers pulled out guns, mace, or rammed cars into stores.

Jack Sutton Fine Jewelry is closing its store inside the downtown shopping center after 40 years in business.

Reena Ahluwalia’s painting of the rare red diamond is the first contemporary painting to join the National Gem Collection.




























