MajorsAug 20, 2024
Kathy Hillelson Joins Board of WJA Foundation MajorsAug 29, 2024
Brilliant Earth Promotes Two Executives to C-Suite Roles
The jewelry retailer has a new chief brand officer and chief operations officer.
Brilliant Earth’s showroom in Roosevelt Field mall in New York. The jewelry retailer has promoted Pamela Catlett to chief brand officer and Sharon Dziesietnik to chief operations officer.
San Francisco—Brilliant Earth has promoted two executives to newly created roles in its C-suite.
Pamela Catlett, who joined the company last year as senior vice president of brand, marketing, and retail experience as per her LinkedIn profile, has been named its chief brand officer.
She will be tasked with overseeing the jewelry retailer’s brand strategy, including its retail expansion and omnichannel experience.
It is on track to open three new showrooms in the second half of the year, including two in Boston, at the Seaport and in Chester Hill, and its first street-level location in New York City’s Nolita neighborhood.
Prior to joining Brilliant Earth, Catlett was the president and COO of Outdoor Voices, and the global head of women’s and youth at Under Armour.
She has also held various roles at Nike, including vice president and general manager of Nike’s North American women’s business and vice president of investor relations.
Through her consultancy firm Catlett & Co., she worked with several founders and CEOs on topics including growth and brand strategies, team development, and executive leadership.
Related stories will be right here …
Pamela Catlett, who joined the company last year as senior vice president of brand, marketing, and retail experience as per her LinkedIn profile, has been named its chief brand officer.
She will be tasked with overseeing the jewelry retailer’s brand strategy, including its retail expansion and omnichannel experience.
It is on track to open three new showrooms in the second half of the year, including two in Boston, at the Seaport and in Chester Hill, and its first street-level location in New York City’s Nolita neighborhood.
Prior to joining Brilliant Earth, Catlett was the president and COO of Outdoor Voices, and the global head of women’s and youth at Under Armour.
She has also held various roles at Nike, including vice president and general manager of Nike’s North American women’s business and vice president of investor relations.
Through her consultancy firm Catlett & Co., she worked with several founders and CEOs on topics including growth and brand strategies, team development, and executive leadership.
Sharon Dziesietnik, formerly the senior vice president of customer operations, has been promoted to chief operations officer.
She will be tasked with overseeing overall operations, including the retailer’s end-to-end supply chain, sourcing, distribution, and its showrooms. She will also help drive its expansion and operational scale.
Dziesietnik joined Brilliant Earth in 2012 and has held various roles during her tenure.
She was responsible for developing and implementing its operational strategy with “increasingly sophisticated processes and systems, utilizing the company’s agile supply chain, asset-light model, and industry-leading technology,” said Brilliant Earth.
The new appointments highlight Brilliant Earth’s focus on driving long-term growth and building operational excellence, the company said.
“I am proud to announce the promotions of Pam and Sharon, who are integral parts of our organization,” said Brilliant Earth CEO Beth Gerstein.
“During their tenures, we have made significant strides in advancing operational excellence and have witnessed strong brand growth. Their contributions and leadership are pivotal to our continued success, and I look forward to their continuing work to further our mission of transforming the jewelry industry.”
Editors' Picks
Sponsored by
More on Majors
The Latest
Supplier BulletinNov 05, 2026
Winning With GCAL 8X®: What’s Working at the CounterSponsored by GCAL by Sarine
SurveysNov 05, 2026
What Retailers Should Know About Holiday Shoppers This YearFrom shrinking budgets to AI elves, here are five takeaways from holiday reports by Bain, Adobe, Mastercard, NRF, and insights from YouGov.
CollectionsNov 05, 2026
Judi Powers, Russell Jones Unleash Joy With New CollaborationThe designers combined their talents for Little Pet Portraits, hand-painted miniatures of our best friends set in a piece of jewelry.
Brought to you by
How Overnight Mountings’ Bridal Builder Makes Custom Engagement Ring Design Easier to SellWith customization becoming more expected in engagement ring shopping, the Bridal Builder makes the process tangible.
FinancialsNov 05, 2026
Brilliant Earth Continued to Resonate With High-Income Shoppers in Q3Its non-bridal fine jewelry remains the star of the show, recently launching new collections inspired by Elizabeth Taylor and Jane Goodall.
Weekly QuizNov 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
GradingNov 05, 2026
GIA to Offer Next-Day Holiday ServicesThe lab will bring back its complimentary next-day service for some reports starting next week.
CrimeNov 04, 2026
$250K+ in Undeclared Cartier Jewelry Seized at Philadelphia AirportA Pennsylvania woman failed to declare a ring and a bracelet, discarding the boxes and receipts to conceal the purchases, officials said.
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural DiamondsA Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.
FinancialsNov 04, 2026
Pandora’s Q3 Sales Up 7% Amid Focus on DesignNew collections and relevant marketing pushed the company forward, while Pandora’s lab-grown diamond sales continue to lag.
Events & AwardsNov 04, 2026
NYC Jewelry Week 2026 Is the Largest Edition YetThe citywide celebration, slated for Nov. 16-22, is set to host more than 175 events, including live jewelry-making demos.
AuctionsNov 03, 2026
Infinity Gauntlet Set With 170+ Carats of Colored Gemstones Up for AuctionA replica of one of the most powerful objects in the Marvel Cinematic Universe, the glove is heading to auction next month in Abu Dhabi.
IndependentsNov 03, 2026
Longtime Jewelry Marketer Arthur Klein Dies at 89Klein, who had his own marketing agency and worked for Gabriel & Co. and Trans American Diamond, is remembered as a kind man.
IndependentsNov 03, 2026
Zadok Jewelers Toasts To 50 Years With Diamond Bracelet GiveawayTo enter the giveaway, locals can purchase a featured beverage from one of eight participating restaurants in Houston and Austin, Texas.
Events & AwardsNov 03, 2026
David Yurman Gem Awards Grant Opens 2027 ApplicationsThe grant recipient will be awarded $50,000 as well as mentoring meetings with executives at David Yurman and other industry executives.
Events & AwardsNov 03, 2026
NAJA, Instappraise Name 2026 Scholarship WinnersThe winners include a non-NAJA member seeking training, a member beginning NAJA courses, and a member becoming a Certified Master Appraiser.
AuctionsNov 02, 2026
197-Carat ‘Romanov Sapphire’ Heads to Sotheby’s GenevaThe rare jewel, which has links to Russia’s Romanov dynasty, is estimated to fetch up to $2 million.
CrimeNov 02, 2026
Customs Seizes More Than 400 Fake Audemars Piguet WatchesIt is one of several seizures of counterfeit jewelry and watches by U.S. Customs and Border Protection officials in Louisville this year.
MajorsNov 02, 2026
Lawrence Bock, Caryl Capeci, Amanda Coleman-Phelps Join JA Board Jewelers of America announced the additions to its board of directors following its annual general meeting, held last week.
CollectionsNov 02, 2026
Olympian Kristi Yamaguchi, Heller Jewelers Expand ‘Always Dream’ CollectionThe jewelry collection supports Yamaguchi’s Always Dream foundation, which provides reading and educational resources to families in need.
Events & AwardsOct 30, 2026
Illuminating Carved Paraiba Pendant, Suite of Moonstones Wow at Spectrum AwardsSpectrum’s “Best of Show” honors went to a 101-carat Paraiba carved to look like Medusa that has a magnet-activated LED light.
TrendsOct 30, 2026
Edina Kiss’ Pendants Say ‘Eye’m Watching You’Our Halloween Pieces of the Week are four “Eye” pendants, each set with colorful gemstones.
MajorsOct 30, 2026
The RealReal Hires Former eBay Exec as New Chief Merchandising OfficerAlexis Hoopes expanded eBay’s “Authenticity Guarantee” program during her tenure.
WatchesOct 29, 2026
Bucherer Opens Rolex Boutique in Washington StateThe Rolex-owned retailer’s new 4,700-square-foot store’s façade honors the Pacific Northwest’s evergreen forests.
TrendsOct 29, 2026
Amanda's Style File: All Treats, No Tricks Get into the Halloween spirit with this roundup of 13 spooky jewels.
MajorsOct 29, 2026
Gesswein Hires Longtime Bench Jeweler, Educator Ann CahoonCahoon was appointed strategic account and educational program manager at Gesswein, which recently joined Continental Buying Group.
MajorsOct 29, 2026
Amanda Seyfried Stars In Tiffany & Co.’s Holiday CampaignTiffany & Co.’s latest ambassador makes her debut in its “Love Is a Gift” holiday campaign.
EditorsOct 28, 2026
These Wicked Jewels Will Cast a Spell on YouFor her annual Halloween story, Senior Editor Lenore Fedow highlights bewitching jewels fit for a witch that go from day to unholy night.
