Policies & IssuesJul 23, 2024
Diamonds Do Good Announces Its 2024 Entrepreneurship Grant WinnersPolicies & IssuesAug 02, 2024
Single Mine Origin Gold Now Being Distributed in the US
Providence, Rhode Island-based C&J Fine Jewelry Makers will offer the traceable gold to companies in the U.S. and Canada.
A pair of earrings from L’Atelier Nawbar made with Single Mine Origin (SMO) gold
Providence, R.I.—Rhode Island manufacturer C&J Fine Jewelry Makers is now the exclusive distributor of Single Mine Origin (SMO) gold in the United States and Canada.
According to U.K.-based SMO, the gold from SMO member mines is the first transparent and traceable gold that has full chain of custody and is fully audited.
The gold offered by C&J Fine Jewelry Makers will be traceable to the Ity mine in Côte d’Ivoire, which SMO said has the longest history of any gold mine in the African country.
To receive accreditation from SMO, mines like Ity undergo a multi-level evaluation process during which the company applies environmental, social, and governance (ESG) criteria from international standards—like the World Gold Council’s Responsible Gold Mining Principles, the Initiative for Responsible Mining Assurance’s standards or the International Council on Mining and Metals’ principles—combining objective factors and subjective judgment.
SMO is also developing its own standard, the SMO ESG benchmark, designed as a tool for comparing SMO mines with other gold mines, regionally and globally, to ensure accountability.
The Ity mine received the Ivorian Mining Excellence Award for its ESG initiatives in both 2021 and 2023.
All jewelry made with SMO gold comes with a QR code that shows its journey from mine to market.
The QR code also offers details on the gold’s origin and beneficial effects it has had as it made its way to the consumer.
“At C&J Fine Jewelry Makers, we manufacture for the most iconic houses of fine jewelry around the world, and we have seen a growing sense of intention with our clients, and their customers, to know where and how their raw materials are sourced,” said Jeffrey D’Angelo, president of C&J Fine Jewelry Makers.
“Single Mine Origin is a needed solution to a white space in the global supply chain of gold that is traceable, responsibly sourced, and independently audited. We are excited to partner with SMO to help drive positive change within the jewelry industry.”
SMO was founded in 2017 by Dan and Charlie Betts, brothers from Birmingham, England, in response to how little of the world’s gold was fully traceable, due to how it is mined, refined, and sold.
The pair is the ninth generation of the family in the gold smelting and refining business, dating back to 1760 when Alexander Betts founded what is now the Betts Group.
In 2012, Dan left the family business to concentrate on Hummingbird Resources, a gold exploration business set up with his father, Stephen Betts.
Five years later, Hummingbird Resources established SMO together with Betts Metals.
In 2024, Hummingbird Resources fully divested, and SMO is now solely owned by the Betts Group.
Related stories will be right here …
According to U.K.-based SMO, the gold from SMO member mines is the first transparent and traceable gold that has full chain of custody and is fully audited.
The gold offered by C&J Fine Jewelry Makers will be traceable to the Ity mine in Côte d’Ivoire, which SMO said has the longest history of any gold mine in the African country.
To receive accreditation from SMO, mines like Ity undergo a multi-level evaluation process during which the company applies environmental, social, and governance (ESG) criteria from international standards—like the World Gold Council’s Responsible Gold Mining Principles, the Initiative for Responsible Mining Assurance’s standards or the International Council on Mining and Metals’ principles—combining objective factors and subjective judgment.
SMO is also developing its own standard, the SMO ESG benchmark, designed as a tool for comparing SMO mines with other gold mines, regionally and globally, to ensure accountability.
The Ity mine received the Ivorian Mining Excellence Award for its ESG initiatives in both 2021 and 2023.
All jewelry made with SMO gold comes with a QR code that shows its journey from mine to market.
The QR code also offers details on the gold’s origin and beneficial effects it has had as it made its way to the consumer.
“At C&J Fine Jewelry Makers, we manufacture for the most iconic houses of fine jewelry around the world, and we have seen a growing sense of intention with our clients, and their customers, to know where and how their raw materials are sourced,” said Jeffrey D’Angelo, president of C&J Fine Jewelry Makers.
“Single Mine Origin is a needed solution to a white space in the global supply chain of gold that is traceable, responsibly sourced, and independently audited. We are excited to partner with SMO to help drive positive change within the jewelry industry.”
SMO was founded in 2017 by Dan and Charlie Betts, brothers from Birmingham, England, in response to how little of the world’s gold was fully traceable, due to how it is mined, refined, and sold.
The pair is the ninth generation of the family in the gold smelting and refining business, dating back to 1760 when Alexander Betts founded what is now the Betts Group.
In 2012, Dan left the family business to concentrate on Hummingbird Resources, a gold exploration business set up with his father, Stephen Betts.
Five years later, Hummingbird Resources established SMO together with Betts Metals.
In 2024, Hummingbird Resources fully divested, and SMO is now solely owned by the Betts Group.
The U.S. ranks third in terms of global demand for gold jewelry, according to SMO, yet less than 4 percent of the world’s gold supply is traceable from mine to finished product, the company said.
C&J Fine Jewelry Makers Managing Director Anthony Maietta said the company has been working exclusively with recycled gold due to the demand for it.
In late 2023, one customer, jewelry brand Roséate, asked if C&J would make its jewelry using SMO gold.
That was Maietta’s introduction to the company.
After research, he decided SMO was a perfect partner for C&J for a few reasons—it’s responsibly sourced with consistent supply, it’s affordably priced, and perhaps most importantly, it can be scaled.
“Some of the responsible sources on the small-scale artisan mines, they’re doing amazing things [but] there’s also just not a lot of it to go around,” Maietta said.
He estimates that, on a daily basis, of the gold used for jewelry, electronics, and investment, about 30 percent comes from recycled sources and about 70 percent comes from newly mined sources.
Of that 70 percent, 10 percent comes from small-scale artisanal mines and 90 percent comes from large-scale mines.
Maietta added, “SMO is seeking to work with the best actors for large-scale mines. They’re working with that 90 percent.”
While customers of C&J have the choice of recycled or SMO gold from the Ity mine now, the plan is to get even more granular.
SMO has the ability to identify certain areas of the ESG spectrum where its member mines are performing particularly well.
This gives jewelers the choice of using gold from a mine whose operations resonate with its brand values.
While the C&J only has gold from the Ity mine now, its customers can request to work with a mine that, for example, is going to reach net zero emissions by the end of the year, or a mine with high female employment rates, or a mine with the highest water recycling rate of any gold mine in the world.
The topic of sustainability comes up in conversations across all sectors of the industry, including the ethical sourcing of gemstones.
SMO noted that several designers it spoke with have begun seeking alternatives to gold because of the effort they put into sourcing their gemstones in a responsible manner; they want to set it in a metal that’s sourced just as responsibly.
The same concept applies to the other hardware used to make jewelry.
To start, C&J Fine Jewelry Makers will only offer SMO gold in the form of 24-karat fine gold casting grain, so if, for example, a customer in the U.S. orders a necklace in SMO gold, the pendant would be but the chain and spring ring or lobster claw wouldn’t be.
Maietta said the next step is to onboard a chain manufacturer in the U.S. that is using SMO gold.
This lobbying of other manufacturers, and spreading awareness, is the kind of industry pressure that has worked in the European market, SMO said, and it wants to create that same influence in the U.S. market.
“Demand for SMO is growing rapidly, and we have seen brands drive this across Europe and Asia, primarily by requesting their manufacturers switch to SMO, which has been very reassuring,” SMO co-founder Charlie Betts said.
“I am, however, delighted to have partnered with C&J Fine Jewelry Makers who can not only influence some of the world’s most iconic brands but are willing to distribute to other manufacturers, in a bid to create large-scale, positive change across North America.”
C&J also has a locational advantage—Rhode Island has a rich history of jewelry manufacturing.
“As recently as the ‘70s and ‘80s, there were more jewelry manufacturing workshops per capita in Rhode Island than anywhere else in the world,” Maietta said.
While many of the original shops are gone, the infrastructure, including refineries and equipment, remains, leaving a whole ecosystem of support for expansion.
Maietta added, “We’re engaged in conversations with chain making manufacturers literally 10 minutes down the road, and they’re supplying to the world, basically.”
SMO gold has been used by designers such as Fernando Jorge, Stephen Webster, and Shaun Leane.
In the U.S., it made an appearance at the 2023 Met Gala, and at this year’s Couture show in Las Vegas, where designer Emily P. Wheeler introduced her first all-SMO collection.
To learn more about SMO, visit the company’s website.
SMO noted that several designers it spoke with have begun seeking alternatives to gold because of the effort they put into sourcing their gemstones in a responsible manner; they want to set it in a metal that’s sourced just as responsibly.
The same concept applies to the other hardware used to make jewelry.
To start, C&J Fine Jewelry Makers will only offer SMO gold in the form of 24-karat fine gold casting grain, so if, for example, a customer in the U.S. orders a necklace in SMO gold, the pendant would be but the chain and spring ring or lobster claw wouldn’t be.
Maietta said the next step is to onboard a chain manufacturer in the U.S. that is using SMO gold.
This lobbying of other manufacturers, and spreading awareness, is the kind of industry pressure that has worked in the European market, SMO said, and it wants to create that same influence in the U.S. market.
“Demand for SMO is growing rapidly, and we have seen brands drive this across Europe and Asia, primarily by requesting their manufacturers switch to SMO, which has been very reassuring,” SMO co-founder Charlie Betts said.
“I am, however, delighted to have partnered with C&J Fine Jewelry Makers who can not only influence some of the world’s most iconic brands but are willing to distribute to other manufacturers, in a bid to create large-scale, positive change across North America.”
C&J also has a locational advantage—Rhode Island has a rich history of jewelry manufacturing.
“As recently as the ‘70s and ‘80s, there were more jewelry manufacturing workshops per capita in Rhode Island than anywhere else in the world,” Maietta said.
While many of the original shops are gone, the infrastructure, including refineries and equipment, remains, leaving a whole ecosystem of support for expansion.
Maietta added, “We’re engaged in conversations with chain making manufacturers literally 10 minutes down the road, and they’re supplying to the world, basically.”
SMO gold has been used by designers such as Fernando Jorge, Stephen Webster, and Shaun Leane.
In the U.S., it made an appearance at the 2023 Met Gala, and at this year’s Couture show in Las Vegas, where designer Emily P. Wheeler introduced her first all-SMO collection.
To learn more about SMO, visit the company’s website.
More on Policies & Issues
The Latest
EditorsJun 24, 2025
The Best New Jewelry from Couture 2025, Part 2Associate Editor Natalie Francisco shares 20 additional pieces that stood out to her at the Couture show.
IndependentsJun 24, 2025
Colorado Bench Jeweler Celebrates 50 Years With Local RetailerLori Tucker started at Williams Jewelers when she was 18 years old.
WatchesJun 24, 2025
Citizen’s New ‘Fantastic Four’ Watch Is Literally Super The “Marvel | Citizen Zenshin” watch is crafted in Super Titanium and has subtle nods to all four “Fantastic Four” superheroes on the dial.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
MajorsJun 24, 2025
Tacori, QVC to Launch Exclusive Lab-Grown Diamond Jewelry CollectionThe “XO Tacori” collection was designed to blend luxury and accessible pricing.
Weekly QuizJun 20, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
GradingJun 23, 2025
GIA Names New President and CEO Pritesh Patel, the lab’s chief operating officer, will take over as president and CEO of GIA.
Recorded WebinarsJun 23, 2025
Watch: Top Trends at Couture, JCK Las Vegas 2025National Jeweler and Jewelers of America discuss the standout jewelry trends and biggest news to emerge from the shows this year.
Brought to you by
Jewelers of America is Headed to Las Vegas for JCK 2025The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.
SourcingJun 23, 2025
Diamond Producers, Organizations to Kick in Money to Promote Natural DiamondsSignatories to the “Luanda Accord” committed to allocating 1 percent of annual diamond revenue to the Natural Diamond Council.
Events & AwardsJun 23, 2025
Jose Hess Design Awards Celebrate 6 Jewelry DesignersThe winning designs captured the “Radiance” theme.
Events & AwardsJun 23, 2025
Gem Awards Now Accepting Nominations for 2026Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.
TrendsJun 20, 2025
Dua Lipa Stays On-Trend With Chunky Engagement RingThe singer’s ring ticks off many bridal trends, with a thick band, half-bezel setting, and solitaire diamond.
TrendsJun 20, 2025
Piece of the Week: Yvonne Léon’s ‘Python Gold’ BraceletThe bracelet references vintage high jewelry and snake symbolism as a playful piece where a python’s head becomes a working belt buckle.
CrimeJun 18, 2025
7 Men Indicted in $100M Brinks Jewelry HeistThe heist happened in Lebec, California, in 2022 when a Brinks truck was transporting goods from one show in California to another.
AuctionsJun 18, 2025
Historic ‘Marie-Thérèse Pink’ Diamond Fetches $14M at Christie’sThe 10-carat fancy purple-pink diamond with potential links to Marie Antoinette headlined the white-glove jewelry auction this week.
EditorsJun 18, 2025
Q&A: Caryl Capeci Dives Into Cruise Jewelry ShoppingThe Starboard Cruises SVP discusses who is shopping for jewelry on ships, how much they’re spending, and why brands should get on board.
AuctionsJun 18, 2025
16th-Century ‘Gresham Grasshopper’ Ring Sells for $56KThe historic signet ring exceeded its estimate at Noonans Mayfair’s jewelry auction this week.
CollectionsJun 18, 2025
Kirk Kara Celebrates 135 Years With New JewelsTo mark the milestone, the brand is introducing new non-bridal fine jewelry designs for the first time in two decades.
SourcingJun 18, 2025
Gemfields Sells 36-Carat Rough RubyThe gemstone is the third most valuable ruby to come out of the Montepuez mine, Gemfields said.
TechnologyJun 18, 2025
Alex Brown Named President of Smithee GroupFounder and longtime CEO Ben Smithee will stay with the agency, transitioning into the role of founding partner and strategic advisor.
EditorsJun 17, 2025
The Best New Jewelry from Couture 2025, Part 1Associate Editor Natalie Francisco shares 20 of her favorite pieces from the jewelry collections that debuted at Couture.
ColumnistsJun 17, 2025
Peter Smith: Is Your Comp Plan a Hiring Hindrance?If you want to attract good salespeople and generate a stream of “sleeping money” for your jewelry store, then you are going to have to pay.
AuctionsJun 17, 2025
Colored Gemstones, Signed Jewels Shine in Sotheby’s High Jewelry SaleThe top lot was a colorless Graff diamond, followed by a Burmese ruby necklace by Marcus & Co.
MajorsJun 17, 2025
Amanda Gizzi Gets a Promotion at JAGizzi, who has been in the industry since 2001, is now Jewelers of America’s senior vice president of corporate affairs.
MajorsJun 17, 2025
Kering Names Automotive Exec as Its New CEOLuca de Meo, a 30-year veteran of the auto industry, will succeed longtime CEO François-Henri Pinault.
EditorsJun 16, 2025
Q&A: Bogolo Joy Kenewendo on Mining, Tariffs, and the Energy of Las VegasFollowing visits to Vegas and New York, Botswana’s minerals minister sat down with Michelle Graff to discuss the state of the diamond market.
IndependentsJun 16, 2025
Greenwich St. Jewelers Launches Commitment Campaign Celebrating LGBTQ+ CouplesThe “Your Love Has the Perfect Ring” campaign showcases the strength of love and need for inclusivity and representation, the jeweler said.
