Sponsored by the Gemological Institute of America
GoFundMe Launched Following Jeweler’s Murder
Vintage jewelry seller Sarah Alden, 53, died after a brutal attack at the Venice Canals in Los Angeles.

She had an eye for vintage pieces, curating a collection for sale under the brand Sarah Alden Estate on Roseark.com.
Alden died May 24 following a violent attack on April 6 near the Venice Canals in Los Angeles that left her brain dead. Her family opted to take her off life support.
She had just signed a one-year lease to move to Venice Beach from Massachusetts and was set to share the good news with friends at brunch the following day.
“Sarah was looking to start a new chapter in her journey; to walk a new road. Instead, her life was violently taken from her,” according to her GoFundMe.
The GoFundMe was organized by a friend of Alden’s, with the money going to her two sons to cover the costs for her memorial, funeral, and medical expenses, and their college educations.
As of press time, donations totaled nearly $50,000, with a goal of $150,000.
“In honor of something positive coming from this heartbreaking, completely unnecessary, early death, Sarah’s sons have chosen to donate her organs,” according to the GoFundMe.
“They hope the love of their mother can live on through the gift of life to others. Her final chapter will help others live on and continue on their road.”
Alden was remembered for her love of “sunrises on the east coast and sunsets on the west coast.”
“Sarah homeschooled her two sons, adored her animals, and was blessed with a refined eye for vintage jewelry,” said the GoFundMe.
Industry friends and colleagues also remembered Alden via social media.
Konstantinos Leoussis, jewelry designer and founder of NYC Autumn Jewelry and Object Show, paid tribute to his “irreplaceable friend” in an Instagram post.
“[Sarah] was one of the first jewelry instagram accounts I connected with over 12 years ago and our friendship was very important to us and she was so damn supportive of our endeavor to start KIL NYC,” he wrote.
“We would randomly run into each other in New York City and spend a lot of time at jewelry shows and sharing our finds.”
In a Twitter post, Ismael Khan of Ishy Antiques wrote, “She was one of the best people I’ve ever met. This whole situation feels unbelievable.”
The alleged attacker, Anthony Francisco Jones, 29, has been charged with murder. He is being held without bail and has pleaded not guilty.
He is also accused of attacking another woman, Mary Klein, 54, on the same night, who survived. A GoFundMe in support of Klein has raised $105,545, surpassing its goal of $75,000.
“Our hearts and deepest sympathies go out to the victim’s family and friends during this unimaginably tragic time,” said Los Angeles County District Attorney George Gascón in a statement.
“We are committed to seeking justice for both victims of these heinous crimes. The additional murder charge carries a sentence of life in prison without the possibility of parole, in addition to the life sentences for the crimes previously alleged.”
A memorial for Alden will be held on June 13 at 7 p.m. at the Venice Canals.
The Latest

The suspect faces charges in the August robbery of Menashe & Sons Jewelers and is accused of committing smash and grabs at two pawn shops.

The “Lumière Fine” collection was born from designer Alison Chemla’s interest in the transformative power of light.

Show off your spooky side with these 12 festive jewels.


The “Brilliant & Beyond” panel coincides with the “Love & Marriage” exhibition curated by Davis Jewelers in Louisville, Kentucky.

Consumers are feeling more optimistic about their present situation while the short-term future remains a little scary.

From sunlit whites to smoky whiskeys, introduce your clients to extraordinary diamonds in colors as unique as their love.

The company, which organizes a watch show in Geneva every spring, will bring a selection of watch brands to the 2026 Couture show in Vegas.

“The Modern Guide to Vintage Jewellery” follows the evolution of jewelry design from the ‘30s to the ‘80s with buying and styling advice.

For her annual Halloween story, Senior Editor Lenore Fedow explores the symbolism behind spiders, beetles, and other eerie insects.

Notable jewelry designers, members of the press, and retailers are up for an award at next year’s gala.

Leaders from Jewelers of America and National Jeweler discuss the gold price, tariffs, and more in this one-hour webinar.

After experiencing motherhood, growth, and loss, founder and designer Erin Sachse has created 10 irreplaceable jewels.

It is part of Sotheby’s “Royal & Noble Jewels” sale along with an ornate hair ornament and an old mine-cut light pink diamond ring.

One of the individuals was apprehended at the airport as he was trying to flee the country.

The retailer, which has faced struggling sales in recent quarters, is looking to streamline its operations.

Hill Management Group will oversee, market, and produce next year’s spring show.

London-based investment firm Pemberton Asset Management acquired the auction house for an undisclosed amount.

The workshop will give attendees the chance to try out and ask questions about three different diamond verification instruments.

The footage shows two of the jewelry heist suspects descending from the second floor of the museum and then escaping via scooter.

Founder and designer Rosanna Fiedler looked to a vintage Cartier clutch when designing the sunlight-inspired drop earrings.

The luxury conglomerates faced a challenging Q3 amid geopolitical and economic tensions.

The struggling diamond mining company, which owns the historic Cullinan mine, has launched a rights issue to raise about $25 million.

The book details the journey of watches as symbols of hard-earned success in hip-hop for artists like 2Pac, Jay-Z, and more.

Alexis Vourvoulis, who most recently worked at Tiffany & Co., brings more than two decades of jewelry experience to her new role.

The superstar’s August engagement put the stamp of approval on an already hot engagement ring trend.




















