Majors

Watches of Switzerland Pays $130M for Roberto Coin Inc.

MajorsMay 09, 2024

Watches of Switzerland Pays $130M for Roberto Coin Inc.

The deal gives the retailer control over the distribution of Roberto Coin jewelry in the U.S., Canada, Caribbean, and Central America.

Roberto Coin Fleur de Lis jewelry
Watches of Switzerland Group has acquired Roberto Coin Inc., giving it the exclusive right to distribute the brand’s jewelry in the United States, as well as in Canada, the Caribbean, and Central America. Roberto Coin founded his eponymous jewelry brand in Vicenza, Italy.
New York—Watches of Switzerland Group has acquired the U.S. arm of Italian jewelry brand Roberto Coin for $130 million, the U.K.-based retailer announced Thursday.

The retailer’s purchase of Roberto Coin Inc. gives it exclusive distribution rights for Roberto Coin jewelry in the United States, Canada, the Caribbean, and Central America, adding a strong brand to the Watches of Switzerland portfolio in a time when jewelry brands are becoming increasingly important.

According to internal research cited in the release announcing the acquisition, Roberto Coin Inc. is the sixth-largest jewelry brand in the U.S. by sales. Its annual revenue totaled $146.2 million with profit before taxes of $30.1 million for the fiscal year ended Dec. 31, 2022.

“We have partnered with Roberto Coin for over a decade in the U.S., retailing its elegant jewelry in a number of our Mayors’ showrooms,” said Watches of Switzerland Group CEO Brian Duffy. “It is a hugely popular, growing brand, occupying a strong position in the market, underpinned by product quality, design creativity, and imagination.”

In addition to Mayors, Watches of Switzerland owns three Betteridge stores as well as online watch retailer Analog:Shift. 

Currently, Watches of Switzerland carries Roberto Coin in 16 of its U.S. stores. 

The acquisition will allow it to increase that number, but the company also said it intends to expand the wholesale network, develop joint business plans with wholesale partners, and grow the brand’s export market outside the U.S. 

Roberto Coin Inc. has more than 400 points of sale, including independent jewelers, department stores, and jewelry store chains. 

Peter Webster, who has run Roberto Coin’s U.S. business for decades, will stay on as president of Roberto Coin Inc., supported by his same team. He will report to David Hurley, Watches of Switzerland’s president for North America and deputy CEO. 

In addition, the Coin family will retain a seat on the Roberto Coin Inc. board of directors. 

 Related stories will be right here … 

Watches of Switzerland bought Roberto Coin Inc. from the brand’s namesake, jewelry designer Roberto Coin; his wife, Pilar Coin; and Webster, Roberto Coin Inc.’s president and co-founder. 

The ownership of Roberto Coin S.p.A. remains unchanged, and the Vicenza, Italy-based company will continue to see the design and manufacturing of Roberto Coin jewelry. 

“Today’s announcement marks a significant step change in the development of Roberto Coin Inc.,” Roberto is quoted as saying in the release.

“Roberto Coin is synonymous with design creativity, diversity, innovation, and imagination. We are delighted to have partnered with the Watches of Switzerland Group, which has a real understanding and appreciation of our unique, world-class brand and products, and can accelerate our retail strategy in North and Central America.”

The acquisition, which is complete, was all cash, with $10 million of the $130 million deferred for one year and contingent on the future probability of Roberto Coin Inc., subject to working capital adjustments.  

It was financed via a new $115 million term loan facility. 

Watches of Switzerland said Roberto Coin Inc. will operate as an independent, standalone company within the Watches of Switzerland Group.

Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Hamptons Jewelry Show exhibitors Maison Mèrenor, Jochen Leën, Studio Javo
Events & AwardsApr 24, 2026
Hamptons Jewelry Show to Return in July

The open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.

Photos from Day’s Jewelers 2025 Mother’s Day campaign
IndependentsApr 23, 2026
Meet the Real Moms of Day’s Jewelers

The jeweler’s Mother’s Day campaign highlights the women who work there—mothers, grandmothers, women who want to be mothers, and dog moms.

National Jeweler - Supplier Bulletin - April 2026 - JMSS Graphic.jpg
Supplier BulletinApr 23, 2026
JM® Shipping Solution: Smarter Shipping for High-Value Goods

Sponsored by Jewelers Mutual

Antique Jewelry & Watch Show
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las Vegas

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Woman wearing Charles & Colvard lab grown diamond jewelry
Lab-GrownApr 23, 2026
Charles & Colvard May Sell Assets for $1.5M

The proposed agreement follows the moissanite maker’s Chapter 11 bankruptcy protection filing last month.

Weekly QuizApr 23, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
John Jacob Astor IV’s Titanic pocket watch and a gold pencil case
AuctionsApr 23, 2026
John Jacob Astor IV’s Titanic Pocket Watch Fetches $1M

The Patek Philippe for Tiffany & Co. timepiece Astor brought aboard the ill-fated ship sold for double its estimate at a Freeman’s auction.

Adam Neeley Dali Garden Collection Eyris Ring
CollectionsApr 23, 2026
Adam Neeley’s High Jewelry Collection Steps Into Salvador Dalí’s Garden

The “Dalí’s Garden” collection was inspired by a surreal dream Neeley had after cooking a recipe from Salvador Dalí’s 1973 cookbook.

lvajws image 1.jpg
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the Globe

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Natalie Feanny
IndependentsApr 23, 2026
Windsor Jewelers Names New Buying Director

Natalie Feanny has been appointed to the role.

Stock image of a gavel and books
CrimeApr 22, 2026
New Mexico Couple Pleads Guilty to Selling Fake Native American Jewelry

The pair falsely claimed their jewelry was made by Navajo artists, but it was imported from Vietnam.

Roberta Flack: Style, Art, & Music Auction Bulgari Collar
AuctionsApr 22, 2026
Roberta Flack’s Jewelry Is Going Up for Auction

Julien’s Auctions is selling the musician’s fine and fashion jewelry alongside her clothing, gold records, and other memorabilia.

Rachel King and The Tudor Heart book cover
CollectionsApr 22, 2026
British Museum Curator Pens Book on ‘The Tudor Heart’

Rachel King’s book dives into the history of the pendant believed to have belonged to Henry VIII and his first wife, Katherine of Aragon.

Henry Kessler, Vance Kessler, Alex Kessler, and Daniel Kessler of Sy Kessler Sales Inc.
Events & AwardsApr 22, 2026
Here’s What Sy Kessler Has on Tap for Las Vegas

The company will have deals on precious metals testers as well as the latest in lab-grown diamond detection technology and security.

Chanel Coco Game Haute Horlogerie Chessboard
WatchesApr 21, 2026
Coco Chanel Enters the Game with New Watch Collection

Gabrielle “Coco” Chanel is a character in the “Coco Game” collection of watches and the queen in its first haute horlogerie chessboard.

Jewelers of America 20 Under 40 winners collage
IndependentsApr 21, 2026
Meet Jewelers of America’s 2026 ‘20 Under 40’ Class

The annual list honors rising professionals on the retail and supply sides of the jewelry industry.

Fake Fendi bangle
CrimeApr 21, 2026
Customs Nabs 1,500 Pieces of Counterfeit Jewelry Bound for NYC

Seized in Kentucky, the packages include fake Cartier, Tiffany & Co., Chanel, and Fendi jewelry.

Stock image of a judge’s gavel
CrimeApr 20, 2026
Queens Man Convicted in Bludgeoning Death of Pawn Shop Owner

Rodolfo Lopez-Portillo faces 25 years to life in prison after being found guilty in the March 2022 beating death of Arasb Shoughi.

Jewelry Creators: Dynamic Duos and Generational Gems Book Cover
TrendsApr 20, 2026
Beth Bernstein, Sonia Esther Soltani Pen New Jewelry Book

“Jewelry Creators: Dynamic Duos and Generational Gems” highlights the relationships among 22 influential designers, brands, and gem dealers.

Savannah Convention Center
Events & AwardsApr 20, 2026
Atlanta Jewelry Show’s Spring Event Is Hitting the Road

The AJS Spring 2027 show will be held in Savannah, Georgia, with future shows taking place in other Southeast cities.

Oscar Heyman Multi-Colored Tourmaline and Diamond Flower Necklace
TrendsApr 17, 2026
New (Groundbreaking) Floral Jewelry for Spring 2026

Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.

Edina Kiss Devil Drop Earrings
CollectionsApr 17, 2026
Edina Kiss’ Earrings Are the Devil on Your Shoulder

The “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.

Stock image of gold bars
CrimeApr 17, 2026
FBI Issues Warning to Refineries, Retailers Due to High Price of Gold

The alert states that burglary crews are targeting jewelry businesses and details how jewelers and refineries can protect themselves.

Cartier Roadster
WatchesApr 16, 2026
Cartier Brings Back the Roadster

The “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.

Edge Retail Academy Ellen Gardner, Jennifer Motes, Mona Lisa Shaffer, Cindi Haddad Drew
IndependentsApr 16, 2026
Edge Retail Academy Updates Leadership Team

As demand for jewelry retail coaching grows, the company has established a dedicated business coaching leadership team.

Stuller Mountings 2026-2027 Catalog
MajorsApr 16, 2026
Stuller’s Latest Mountings Catalog Is Out Now

The “Mountings 2026-2027” catalog showcases Stuller’s largest and most diverse assortment to date with more than 400 new mounting styles.

Screenshots of Episode 4 of the “My Next Question” podcast
PodcastsApr 15, 2026
Episode 4: The Natural Diamond Dilemma

Sally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.

Randy McKenzie of Spark Creations
MajorsApr 15, 2026
Spark Creations’ Randy McKenzie Dies at 72

McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy