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Julia Roberts Co-Designs New Chopard Jewelry Collection

CollectionsMar 20, 2024

Julia Roberts Co-Designs New Chopard Jewelry Collection

“Chopard x Julia Roberts” showcases the first gems cut from the 6,000-carat-plus “Insofu Emerald."

Julia Roberts wearing a Chopard necklace
Mingling avant-garde execution with heirloom aesthetics, the new emerald capsule collection “Chopard x Julia Roberts” is a collaboration between the actress and Chopard Co-President and Artistic Director Caroline Scheufele.
Los Angeles—Luxury jewelry brand Chopard has unveiled a new high jewelry collection co-designed by its global ambassador, actress Julia Roberts. 

The capsule collection, “Chopard x Julia Roberts,” is a tribute to the “Insofu Emerald,” an emerald unearthed over a decade ago, weighing 6,225 carats at the time, from the Gemfields-operated Kagem mine in Lufwanyama, Zambia. 

Chopard acquired the rough gem a few years ago, and after careful planning, the first gemstones cut from the Insofu are making their debut in the collection, which Roberts designed alongside Chopard Co-President and Artistic Director Caroline Scheufele.  


The 2010 discovery of the “Insofu” represented a pivotal moment in the history of jewelry, Chopard said. 

Its name means “elephant” in the local Bemba language and was chosen due to the gem’s impressive size and shape, akin to the animal's trunk.

Chopard bought the gemstone, still in its rough form, in November 2018 at Gemfields’ emerald auction in Singapore, according to Tatler Asia, persuaded by the potential of its raw state, with its “captivating and changing shades of green, as well as the unparalleled purity of its texture.”

Chopard sought to follow the stone’s journey and ensure a complete chain of traceability from gem-cutting to jewelry design to final creation.

Chopard x Julia Roberts
A sketch of the pieces in the “Chopard x Julia Roberts” collection


The brand consulted expert emerald cutters in India on how to best reveal the stone’s unique character.

The cutting itself took place in the maison’s Geneva workshops and in Jaipur, India.

Chopard x Julia Roberts workshop
Each piece in the “Chopard x Julia Roberts” collection contains emerald, rubellite, and turquoise set in Fairmined-certified rose gold.

 
For the collection, Scheufele said she envisioned a collaboration that could “fully express and enhance the gem’s natural beauty.” 

Roberts was chosen as a partner for her creative mind, ambitious visions, and deep appreciation for jewelry, the brand said.

The actress has starred in Chopard’s “Happy Sport” and “Happy Diamonds” campaigns since 2021.

In 2023, she became a global ambassador for the Swiss jewelry and timepiece brand, often wearing Scheufele’s designs and, the brand said, learning how jewels interact with the body and what makes a woman at the center of attention feel comfortable.

Julia Roberts and Caroline Scheufele
Julia Roberts and Caroline Scheufele at an event celebrating the unveiling of “Chopard x Julia Roberts”


United by shared values and passions, Roberts and Scheufele have forged a relationship over the years that allows for “free-flowing conversations characterized by mutual respect and trust,” said Chopard.

The Chopard x Julia Roberts parure stemmed from their creative dialogue, the brand said. 

Roberts drew inspiration from traditional Indian jewels to enhance the emeralds’ intense color by combining them with rubellites and a stone that has been present throughout her own life, turquoise, instilling her personality into the creations. 

Julia Roberts
Roberts, shown here wearing all three Chopard x Julia Roberts pieces at the celebratory dinner, said the jewels also work well individually and styled in a casual way with a pair of jeans.


The pieces were designed to be a blend of contrasting hues evocative of the rich cultural heritage of Indian jewelry with the fresh and modern lines of contemporary goldsmithing techniques.

Each piece is also made in Fairmined-certified rose gold, which the brand said is a reflection of its “Journey to Sustainable Luxury” initiative, which launched in 2013 and is a cornerstone of the brand. 

The sustainability project is also particularly dear to Roberts, it said. 

“Caroline immediately caught my attention when she told me the story of her exceptional Insofu Emerald,” said Roberts. 

“It was such an exciting challenge when she later proposed we work on a bespoke design, and together, we’ve had a lot of fun bringing this set into reality, creating jewelry that’s beautiful, sustainable, and mixes the timeless allure of emerald with stunning colors and a stone I cherish, the turquoise.”

The jewels from the debut creative collaboration were unveiled at a dinner hosted by Scheufele at the Château Marmont in Los Angeles on March 8, where Roberts wore the pieces for the first time. 

Julia Roberts, Elton John and Caroline Scheufele
Julia Roberts, Elton John, and Caroline Scheufele at the Château Marmont dinner celebration


The dinner featured Jason Pelsey's jazz trio, an entirely floral setting, a fashion show combining the latest high jewelry creations from the Chopard workshops with the “Caroline's Couture” collection, and later into the night, entertainment from DJ Michelangelo. 

“Collaborating with Julia on this capsule collection has been an incredible journey," said Scheufele.  

"From the moment we discovered the Insofu Emerald, we knew it was a gem that could inspire greatness. This parure is a testament to that inspiration, a fusion of our shared passion for beauty, elegance, and responsible luxury." 

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