IndependentsJan 02, 2024
Virginia Jewelers Raise Nearly $23K for Children’s HospitalPolicies & IssuesMar 08, 2024
Pomellato’s 2024 IWD Video Calls for an End to Violence Against Women
The annual video stars Pomellato CEO Sabina Belli alongside Jane Fonda and other celebrities and activists.
Italian jewelry brand Pomellato has released its seventh annual video in honor of International Women’s Day, starring Jane Fonda and other celebrities and activists.
Milan—Pomellato has released its seventh annual video in honor of International Women’s Day, celebrated today.
This year, the Italian jeweler wants to bring awareness to the ongoing issue of violence against women and encourage people to “speak up for change.”
“Across every culture in the world, approximately one in every three women have experienced some form of violence from a male partner or family member,” said the company. “This results in a destructive ripple effect that impacts all of society.”
The #PomellatoForWomen campaign was launched in 2017 by the company’s CEO Sabina Belli to encourage female empowerment and advocate for positive change.
The annual videos from the Kering-owned brand have championed various causes, including gender equality and inclusivity and encouraging the power of sisterhood.
“Violence against women and girls is a human rights violation. It is a crime. Every day, we hear of these unacceptable cases of violence, and all of this prompts us to ask why,” she said.
“This question of why pressingly needs to be answered – so we can find and reverse the roots of the problem. This issue affects every one of us. Everyone has a role to play as a ‘social sentinel’ in order to break the silence, to believe women, and to foster changes in our society,” said Belli.
This year, the Italian jeweler wants to bring awareness to the ongoing issue of violence against women and encourage people to “speak up for change.”
“Across every culture in the world, approximately one in every three women have experienced some form of violence from a male partner or family member,” said the company. “This results in a destructive ripple effect that impacts all of society.”
The #PomellatoForWomen campaign was launched in 2017 by the company’s CEO Sabina Belli to encourage female empowerment and advocate for positive change.
The annual videos from the Kering-owned brand have championed various causes, including gender equality and inclusivity and encouraging the power of sisterhood.
“Violence against women and girls is a human rights violation. It is a crime. Every day, we hear of these unacceptable cases of violence, and all of this prompts us to ask why,” she said.
“This question of why pressingly needs to be answered – so we can find and reverse the roots of the problem. This issue affects every one of us. Everyone has a role to play as a ‘social sentinel’ in order to break the silence, to believe women, and to foster changes in our society,” said Belli.
Pomellato ambassador Jane Fonda once again stars in the annual video alongside other celebrities and activists.
She is joined by:
Lucy Hale, an American actress and mental health advocate;
Jesse Williams, an American actor and humanitarian;
Lucia Annibali, an Italian lawyer and advocate for marginalized women, and acid-attack survivor;
Amina Seck, a Senegalese-Italian model and domestic violence survivor;
Andréa Bescond, a French author, director, actress and survivor of childhood assault;
Kulsum Shadab Wahab, an Indian foundation director, humanitarian, and advocate for marginalized groups;
Gregorio Paltrinieri, an Italian award-winning freestyle swimmer; and
Fabio Roia, an Italian magistrate, the President of the Court of Milan, and a lifelong defender, scholar and trainer on domestic violence issues.
In the video, Jane Fonda and the cast ask why domestic violence is such a persistent problem, and share their insights and input.
“Silence is not an option, our voice is essential for real change,” said Annibali.
In addition to the video, Pomellato will continue supporting organizations that combat domestic violence, including Casa di Accoglienza delle Donne Maltrattate, a women’s shelter in Milan it has partnered with for more than 10 years.
Pomellato also gives support to the Kering Foundation’s Los Angeles-based partner FreeFrom, an organization helping with long-term financial security for survivors of domestic violence.
The company will also, alongside advocate Wahab, contribute to the Hothur Foundation, which aids “the differently abled and underprivileged with initiatives for education, infrastructure, medicine, and counseling.”
Editors' Picks
Sponsored by
More on Policies & Issues
The Latest
WatchesAug 07, 2025
Bulova’s New Collection Honors Tony BennettThe first watch in the series commemorates his participation in the Civil Rights movement, marching from Selma to Montgomery in 1965.
Lab-GrownAug 07, 2025
Chatham Releases Catalog for Loose Lab-Grown GemstonesThe catalog contains a complete listing of all the loose gemstones in stock, as well as information about the properties of each stone.
TechnologyAug 07, 2025
Rembrandt Charms Debuts New Website, Bird CharmsThe company added a retailer dashboard to its site and three new birds to its charm collection, the cardinal, blue jay, and hummingbird.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
MajorsAug 06, 2025
Claire’s Files for Chapter 11 Bankruptcy AgainThe jewelry and accessories retailer plans to close 18 stores as part of the proceedings.
Weekly QuizJul 31, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
IndependentsAug 06, 2025
Smith & Son Jewelers to Close 107-Year-Old Location Its Springfield, Massachusetts, store is set to close as owner Andrew Smith heads into retirement.
CollectionsAug 06, 2025
Zahn-Z Swims With Whales in ‘Beluga’ CollectionDesigner Hiba Husayni looked to the whale’s melon shaped-head, blowhole, and fluke for her new chunky gold offerings.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
TrendsAug 06, 2025
Paola De Luca to Release Trendbook 2027+She will present the 23rd edition of the trend forecasting book at Vicenzaoro on Sept. 7.
CrimeAug 05, 2025
Report: Suspect Arrested in 1992 Murder of Miami JewelerOmar Roy, 72, was arrested in connection with the murder of jeweler Dionisio Carlos Valladares.
CollectionsAug 05, 2025
Mignon Faget Commemorates 20th Anniversary of Hurricane KatrinaThe New Orleans-based brand’s “Beyond Katrina” jewels honor the communities affected by the storm.
ColumnistsAug 05, 2025
The PR Adviser: Affiliate Marketing Is the Cost of CoverageLilian Raji explains why joining an affiliate network is essential for brands seeking placements in U.S. consumer publications.
Events & AwardsAug 05, 2025
JA Announces Seymour & Evelyn Holtzman Bench Scholarship WinnersThe organization has awarded a total of $42,000 through its scholarship programs this year.
Events & AwardsAug 04, 2025
Gem Awards, David Yurman Introduce $50K Grant for Emerging DesignersThe winner of the inaugural David Yurman Gem Awards Grant will be announced live at the 2026 Gem Awards gala.
TrendsAug 04, 2025
Amanda’s Style File: August’s Bright BaublesAs summer winds down, celebrate the sunny disposition of the month’s birthstones: peridot and spinel.
CrimeAug 04, 2025
‘The Watch King’ Assaulted, Robbed in QueensMoshe Haimoff, a social media personality and 47th Street retailer, was robbed of $559,000 worth of jewelry by men in construction outfits.
MajorsAug 04, 2025
Borsheims Welcomes New Assistant Facilities ManagerXavier Dibbrell brings more than a decade of experience to the role.
MajorsAug 01, 2025
Helzberg President Julie Yoakum Moves Over to Signet JewelersThe addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.
MajorsAug 01, 2025
Jewelers Mutual Names Mike Alexander as President The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.
SourcingAug 01, 2025
Gemfields’ Auction Revenue Drops 50% in H1The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.
CollectionsAug 01, 2025
Piece of the Week: Hernsdorf’s ‘Tears of Aphrodite’ NecklaceThe necklace uses spinel drops to immortalize the moment Aphrodite’s tears mixed with her lover Adonis’ blood after he was fatally wounded.
SourcingJul 31, 2025
De Beers Records $189M First-Half Loss The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.
Events & AwardsJul 31, 2025
These Are the 2025 CASE Award WinnersJewelers of America’s 35th annual design contest recognized creativity, artistry, style, and excellence.
IndependentsJul 31, 2025
Matthew Tratner Takes Over as CBG President Tratner succeeds Andie Weinman, who will begin stepping back from the buying group’s day-to-day operations.
FinancialsJul 30, 2025
Kering's Jewelry Brands Resilient As H1 Sales Slide 16%The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.
WatchesJul 30, 2025
Peek Inside Zadok Jewelers’ New Rolex Showroom in AustinIts opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.
SurveysJul 30, 2025
Consumer Confidence Ticks Up in JulyRespondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”
