Pomellato’s 2024 IWD Video Calls for an End to Violence Against Women
The annual video stars Pomellato CEO Sabina Belli alongside Jane Fonda and other celebrities and activists.
This year, the Italian jeweler wants to bring awareness to the ongoing issue of violence against women and encourage people to “speak up for change.”
“Across every culture in the world, approximately one in every three women have experienced some form of violence from a male partner or family member,” said the company. “This results in a destructive ripple effect that impacts all of society.”
The #PomellatoForWomen campaign was launched in 2017 by the company’s CEO Sabina Belli to encourage female empowerment and advocate for positive change.
The annual videos from the Kering-owned brand have championed various causes, including gender equality and inclusivity and encouraging the power of sisterhood.
“Violence against women and girls is a human rights violation. It is a crime. Every day, we hear of these unacceptable cases of violence, and all of this prompts us to ask why,” she said.
“This question of why pressingly needs to be answered – so we can find and reverse the roots of the problem. This issue affects every one of us. Everyone has a role to play as a ‘social sentinel’ in order to break the silence, to believe women, and to foster changes in our society,” said Belli.
Pomellato ambassador Jane Fonda once again stars in the annual video alongside other celebrities and activists.
She is joined by:
Lucy Hale, an American actress and mental health advocate;
Jesse Williams, an American actor and humanitarian;
Lucia Annibali, an Italian lawyer and advocate for marginalized women, and acid-attack survivor;
Amina Seck, a Senegalese-Italian model and domestic violence survivor;
Andréa Bescond, a French author, director, actress and survivor of childhood assault;
Kulsum Shadab Wahab, an Indian foundation director, humanitarian, and advocate for marginalized groups;
Gregorio Paltrinieri, an Italian award-winning freestyle swimmer; and
Fabio Roia, an Italian magistrate, the President of the Court of Milan, and a lifelong defender, scholar and trainer on domestic violence issues.
In the video, Jane Fonda and the cast ask why domestic violence is such a persistent problem, and share their insights and input.
“Silence is not an option, our voice is essential for real change,” said Annibali.
In addition to the video, Pomellato will continue supporting organizations that combat domestic violence, including Casa di Accoglienza delle Donne Maltrattate, a women’s shelter in Milan it has partnered with for more than 10 years.
Pomellato also gives support to the Kering Foundation’s Los Angeles-based partner FreeFrom, an organization helping with long-term financial security for survivors of domestic violence.
The company will also, alongside advocate Wahab, contribute to the Hothur Foundation, which aids “the differently abled and underprivileged with initiatives for education, infrastructure, medicine, and counseling.”
The Latest
The one-of-a-kind necklace was designed in celebration of the Chinese New Year, as 2025 is the Year of the Snake.
“My Next Question” guests Sherry Smith and Edahn Golan share their 2025 forecasts, from sales and marketing to what retailers should stock.
The gemstone show is slated to take place at the Scottish Rite Cathedral.
The new year feels like a clean slate, inspiring reflection, hope, and the motivation to become better versions of ourselves.
The suspects are accused of planning to kidnap a Miami jeweler and rob him of his cryptocurrency.
Francis “Gosh” Eiseb, 58, was a senior protection officer for Namib Desert Diamonds, also known as Namdia, in Windhoek, Namibia.
The online diamond and jewelry marketplace has expanded, introducing a new platform dedicated to colored gemstone trading.
A Diamond is Forever hosted a holiday celebration in honor of their new marketing campaign, ‘Forever Present.’
The second annual learning forum for retailers is slated for March 13 at City Winery in Pier 57 in New York City.
Roy Safit took over the role on Jan. 1.
Sherry Smith shares data on the year gone by, including the breakdown between natural and lab-grown diamond sales.
Now in its fourth year, the program is expanding to include a list of “20 Under 40” for jewelry suppliers.
Core retail sales during the 2024 holiday season surpassed the National Retail Federation’s forecast.
The “Reach for Life” collection uses feather and arrow motifs to invite growth and inner curiosity.
Peter Smith pulls back the curtain on the often misinterpreted, and sometimes maligned, world of sales training.
Pantone’s 2025 Color of the Year takes the form of jewelry through gemstones and enamel that look just as delicious as mocha mousse.
Julia Hackman Chafé and Monica Elias have joined the organization’s board of directors.
The company, which owns Cartier and Van Cleef & Arpels, had a record Q3, with sales topping $6 billion.
The necklace features a sapphire drop weighing more than 9 carats that detaches to transform into a ring.
Jameel Mohammed, founder of Afrofuturist brand Khiry, will receive a cash prize and a one-year paid fellowship with Tiffany & Co.
The 127-year-old jeweler is planning to open a new store in Mystic, Connecticut.
The watches’ dials feature artwork celebrating the vibrant energy and unique landscapes of six of America’s national parks.
Offered by U.K. auction house Woolley & Wallis, the yellow diamond bracelet was a gift from Taylor’s good friend Michael Jackson.
The jewelry trade show returns to The Venetian Expo and The Venetian Resort in Las Vegas from June 6 to 9.
Associate Editor Natalie Francisco highlights her favorite fashion jewelry pieces from the upcoming “Unapologetically Iris” auction.
The closures are part of the retailer’s plan to close 150 locations over a three-year period.
The online guide is available for free and written with the jewelry industry in mind.