De Beers Group Partners with Melee Trade Show
The collaboration kicked off in Tucson and will continue in New York.

Melee, launched in 2017, offers a fine jewelry marketplace for designers who are “driving change in the fine jewelry industry with their committed focus on delivering transparency in the supply chain, sustainability, and ethical jewelry practices,” it said.
The collaboration allows De Beers Group to provide continued support to emerging and independent jewelry designers and businesses.
Rebecca Overmann and Lauren Wolf, founders of Melee the Show, called the partnership “one of the great success stories at Melee.”
“With key players at De Beers Group, we can deliver better messaging and transparency on the diamond supply chain. We've been able to offer a platform for independent designers to connect with buyers in the U.S. and internationally,” the founders said.
“We've partnered with a handful of sponsors since 2017, but we've seen a longstanding and successful partnership with De Beers since our inception.”
The two companies also partnered for Melee’s showcase in Tucson, Arizona, during the gem and mineral shows last week, where Wanetsha Mosinyi, De Beers Group’s social impact and sustainability manager, was in attendance and addressed attendees at a dinner after show hours on Jan. 29.
De Beers Group said the introduction to Mosinyi is part of its dedication to educating designers on sustainable mining practices and providing valuable information on diamond supply chain transparency and ethical sourcing.
“I am so pleased to travel from Botswana to share with American designers the story of how their gem quality natural diamonds are sourced,” said Mosinyi.
“It is my hope that they feel proud of the part they play in the positive impact that natural diamonds make, directly contributing back to our communities, and that their customers feel proud to wear natural diamonds. In the end, these natural diamonds connect human beings on one end of the world to the other.”
Melee’s winter show in New York is being held at The Lighthouse venue on Chelsea Pier 61 and is open daily from 10 a.m. to 6 p.m. from now until Feb. 7.
The show will feature several new designers including Anahita Guity Stein of Anahita; Anne Sportun; Catherine Sarr of Almasika; Christine Fail of Fail Jewelry; Elvira Cammarata and Valeria Picerno of Elva; Heather B. Moore; Jamie Joseph; Julie Bowen Hollander of Bowen NYC; Madison Snider of Fewer Finer; Mizuki Shinkai of Shinkai; Roy Krejberg of Kundo Jewels Paris; Zoë Chicco; Herstory; Little Ones; ParkFord; and Talkative.
A full list of participating designers is available on Melee’s website.
The Latest

The jewelry retailer is zeroing in on Zales, Jared, Kay Jewelers, and Blue Nile as it looks to create unique brand identities for each.

Dr. Akinwumi Adesina, a development economist, will head the fund created to help Botswana diversify its economy.

Sotheby’s has appointed the former Phillips executive as its global head of private sales and retail in its watches division.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

A private collection of five Paraíba tourmalines also will be up for sale at Sotheby’s High Jewelry auction in New York, scheduled for June 16.


From Gen Z’s view of luxury to “doom spending,” these are the six consumer trends to note this year.

The revamped online diamond marketplace will feature pricing intelligence and data-driven tools for more efficient buying and selling.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

The miner said demand for higher-quality emeralds is stable, but there is notable caution in the market.

The “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.

This year’s inductees include second-, third-, and fourth-generation jewelers.

Three-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.

Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.

These up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.

The lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.

This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.

High-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.

The designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

The trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.

The Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.

Bring a cool tone to your summer jewelry with these white metal pieces.

The deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.

The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.

The “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.

The updated catalog has a newly dedicated section for gift wrapping.

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.




























