Sourcing

David Prager To Leave De Beers in 2024

SourcingDec 04, 2023

David Prager To Leave De Beers in 2024

Ryan Perry, who has been with De Beers since 2002, also will be leaving the company next year.

De Beers Ryan Perry and David Prager
On Monday, De Beers announced the pending departure of two longtime executives, Ryan Perry, left, and David Prager.
London—After nearly two decades with De Beers Group, David Prager will leave the company next year, De Beers announced Monday.

Prager, currently executive vice president and chief brand officer, joined De Beers in September 2006 as director of communications. 

Over the course of 17 years, he worked his way up, serving as global head of corporate affairs and then executive vice president of corporate affairs before being promoted to his current role in November 2020. 

De Beers CEO Al Cook credited Prager with leading the transformation of the company’s purpose and its brand. 

“Throughout his time at De Beers, David’s insight, creativity, and leadership have propelled us forward. He transformed our brand and marketing strategy; managed complex issues in a way that built trust with stakeholders and strengthened our reputation around the world; and he designed a sustainability framework that has protected the natural world, improved people’s lives and deepened our clients’ connection to our diamonds,” Cook said. 

“While I will be very sorry to lose David, I know that his values and ability to build common ground will stay with De Beers for years to come. I would like to personally thank him for his outstanding contribution to the company.”

Prager will continue to serve on the company’s executive committee until March 2024 and will remain chairman of the Natural Diamond Council until the NDC’s board elects a successor. 

De Beers did not give a reason for his departure, and Prager did not indicate where he will be headed next in a post shared Monday on LinkedIn, writing only, “Thank you De Beers! 17 years has been a terrific run and we’ve done wonderful things for our diamond clients and diamond communities.  

“I’m looking forward to continuing to support my Exco colleagues through to March next year and rooting on their success … forever.”  

 Related stories will be right here … 
 
De Beers announced the departure of another longtime executive on Monday.

Ryan Perry, who has been with the company since 2002, also will leave De Beers in 2024. 

In his 21 years with De Beers, Perry has worked in a number of operational and strategic leadership roles. His current title is acting executive vice president of Strategy & Innovation.

“From tackling technical mining challenges to predicting the future of diamond demand, Ryan has contributed outstandingly across the De Beers Group,” Cook said.   

“He has always been effective in bringing different parties to work together successfully, leading change programs during the global pandemic, leading strategy development and leading the creation of the Diamonds for Development Fund in Botswana.” 

The Diamonds for Development Fund was established as part of the new sales agreement between De Beers and the Botswana government to help the country diversify its economy and create jobs outside the diamond industry. 

Like Prager, Perry will remain on the executive committee during the transition.  

Also on Monday, De Beers announced the appointment of Tom Johnson, current head of legal and company secretary, as general counsel. 

As part of his new role, Johnson joins the executive committee.  

Johnson is based in the United Kingdom and first joined De Beers in 2016 as part of Element Six.  

During his time with De Beers, Cook said Johnson has demonstrated an “unparalleled understanding” of the complexities that come with being a 135-year-old company with a global footprint, and of the opportunities to simplify the company.  

He also led the management of legal issues and negotiations in Botswana as De Beers was working out the new sales agreement there.  

“I am confident Tom is the right person to shape a streamlined focus to our corporate structure, while maintaining our proud position as an ethical leader of the diamond industry. I look forward to welcoming him to the executive committee,” Cook said. 

The Latest

Cultus Artem River of Heaven Necklace
CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ Desert

The “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.

Sean Dunn, Amy Greenberg, Elise Greenberg, Coleman Clark, Mitchell Clark
IndependentsMay 29, 2026
Meet the 2026 Retailer Hall of Fame Inductees

This year’s inductees include second-, third-, and fourth-generation jewelers.

Jesse Itzler
Events & AwardsMay 28, 2026
JCK Announces Jesse Itzler as 2026 Keynote Speaker

The author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.

PG-05-SHOT-2-LUCIDA.033 1.png
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in Vegas

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

JCK Rocks Nelly Graphic
Events & AwardsMay 28, 2026
JCK Rocks To Ride With Nelly

Three-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.

Weekly QuizMay 28, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
A screen shot of The Clear Cut's website
MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut

Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.

Itä Aguaviva Tassel Pendant, Ashaha Anzar Cuff, Cultus Artem Quetzal Ring
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design Atelier

These up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.

1872x1052-NextGem-2026-National-Jeweler-Advertorial.jpg
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry Retailers

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

GCAL 8x Cushion Cut diamond
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion Cut

The lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.

Stock image of police cars with their lights on
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026

This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.

Smart Age Solutions CEO and National Jeweler columnist Emmanuel Raheb
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital Playbook

High-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.

Couture The Iridescence designers Aziza-Abdullah Nicole, Cindy Liebe, Danyell Roscoe, Jessica Liu, Marie Helena from Rebel Jewelry, Julia de Souza, and Xiao Wang
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry Designers

The designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.

National Jeweler columnist Sherry Smith, partner at The Retail Smiths
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show Buying

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

JCK Talks panel on stage
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas Schedule

The trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.

CBG Curated Designer Project Logo
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas Show

The Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.

Walters Faith
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is Coming

Bring a cool tone to your summer jewelry with these white metal pieces.

Shot of attendees at a JA New York jewelry trade show
Events & AwardsMay 22, 2026
Instore Buys JA New York Show

The deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.

Buccellati Waikiki gold and diamond earrings
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4

The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.

Leigh Maxwell Bauble Earrings
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ Collection

The “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.

Stuller 2026-2027 packaging and display catalog
MajorsMay 22, 2026
Stuller’s New Packaging, Display Catalog Is Out

The updated catalog has a newly dedicated section for gift wrapping.

My Next Question, Episode 5: Amanda Gizzi, Michelle Graff, Frank Everett
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in Perspective

Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

Springer’s Jewelers new flagship rendering
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury Shoppers

Fourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.

Nina Pugliese
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial Scholarship

The new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.

Jewelry scam flyer and police officer handing flyer to elderly man
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting Seniors

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

New Adornment & Theory jewelry store in West Town, Chicago
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

Couture Show Logo
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.

Morgan P. Richardson
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEO

Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy