GIA Adds ‘Peacock’ Color Range Comment to Pearl Reports
The change comes following a year of research into how the trade determines what constitutes “peacock” color in pearls.
When a pearl, strand or jewelry item meets the parameters for the Peacock color, GIA will add a comment to the report that states, “This pearl is often referred to as a ‘Tahitian’ cultured pearl in the trade, and it falls into the select color range that is known as ‘peacock.’”
Variations of the phrase also may be used.
The “select color range” was identified through GIA’s industry analysis on what was commonly agreed upon within the pearl trade as the “peacock” color.
GIA’s general description of that color range is, “a body color with a hue that contains green, of mid-to-strong saturation and mid-to-dark tone, and with moderate or stronger overtone (usually pink, but may be other hues) or orient.”
“This change comes about after a year of researching the historical and current use of the color term ‘Peacock,’ as well as considered industry feedback,” said Tom Moses, GIA executive vice president and chief laboratory and research officer.
“Based on our industry findings and GIA’s mission to educate consumers to make informed purchasing decisions, adding this descriptive trade term to reports better serves consumers.”
Since 1949, GIA has been a leader in the identification and classification of natural and cultured pearls, according to its website.
The lab has contributed to revising the U.S. Federal Trade Commission’s pearl guidelines for the jewelry industry and is responsible for working with major pearl companies globally to develop comprehensive standards for describing pearls.
Today, GIA uses seven criteria to classify and describe pearl quality. The 7 Pearl Value Factors are: Size, Shape, Color, Nacre, Luster, Surface and Matching.
There will be no additional fee for this change. To learn more about GIA’s pearl reports and services, visit its website.
This year’s Design Atelier is full of gems.
They’re a testament to the power of excellent design.
This year’s honorees include one of Florida’s largest independent jewelers and two multi-store independents in the Chicago and New York areas.
The most trusted diamond report, available in print or the GIA App.
The industry’s most influential contemporary designers are showcasing their latest jewelry designs.
Created by Maitri Lab-Grown Diamonds and graded by IGI, it’s slightly bigger than the record-setting lab-grown diamond GIA just examined.
The marketing agency has integrated its first C-suite.
Navigate origin determination with Continuing Education seminars offered by the GIA Alumni Collective™.
The jewelry trade show also will debut educational content centered around social media.
Luxury kicks off today, with the full show in swing on Friday.
One of the three new collections was inspired by the legend of a woman who traded her mansion to Cartier for two strands of natural pearls.
Rob Ballew will be tasked with communicating the jewelry giant’s plans and financial performance to investors.
With the app, customers receive a 15-day insurance offer on new purchases while their coverage needs are being evaluated.
It is in House of Showfields, a bazaar-style retail space in the borough’s Williamsburg neighborhood.
From consumer trends to retail technology, these are the JCK Talks sessions that should be on attendees’ radar.
Signature pieces from Cartier and David Webb will appear in the June jewelry auction.
They will be celebrated at the annual dinner dance and gala in the fall.
Supplier Spotlight Sponsored by IGI
Watch retailers Jeffery Bolling and Bobby Bengivengo discuss employee training, customer education and the sticky subject of future value.
The company has plans to revamp the Movado brand and offer less expensive watches this year.
Set with a 118-carat unheated Sri Lankan sapphire, it just sold for $3.4 million at Phillips jewelry auction in Hong Kong.
Sponsored by Noam Carver
As cybercrime incidents threaten the industry, jewelers need to know what they’re up against and the best ways to protect their businesses.
The Pittsburgh jeweler is redoing the lighting and showcases, and adding a full hospitality bar as well as new shop-in-shops.
The Yurman Family Crystalline Pass is inside the museum’s brand-new Richard Gilder Center.
Zale has more than 40 years’ experience in the diamond industry, including 17 years as Stuller’s VP of diamonds and gemstones procurement.
The Strip is full of new restaurant and entertainment offerings.