John Hardy Names New CEO
Luxury retail executive Frédéric Levy has taken on the role.

Former CEO Kareem Gahed, who took on the role in 2019, stepped down after a total of six years with the jewelry brand.
Levy has more than two decades of experience in the luxury goods and retail space, taking on leadership roles overseeing e-commerce business and digital and marketing strategies.
Most recently, he was the president of the international business unit at footwear manufacturer Alpargatas Group, where he managed the Havaianas brand outside of Brazil.
From 2015 to 2020, he was president and CEO of wine technology brand Coravin, spearheading its growth in the United States and Europe and expanding into new markets.
Prior to that, he was president of Nespresso USA for nine years.
“Throughout his career, Fred has demonstrated a remarkable talent for understanding how to drive market penetration for a variety of unique global brands,” said J. Michael Chu, global co-CEO of L Catterton and chairman of John Hardy’s board of directors.
Private equity firm L Catterton is the majority shareholder of John Hardy. The company was founded in 2016 by Catterton, LVMH, and Groupe Arnault, the family holding company of LVMH CEO Bernard Arnault.
“L Catterton believes there is significant opportunity for the John Hardy brand globally, and we are confident that Fred is the right leader to guide the company through its next phase of growth while staying true to the distinctive heritage that sets the company apart,” said Chu.
He also thanked former CEO Gahed for his contributions to the company.
Regarding his departure, Gahed said, “I am pleased to be handing the reins to someone as talented and capable as Fred. With his marketing and digital expertise, Fred brings the right set of skills to lead John Hardy through the next chapter in the company’s history, and I look forward to watching the brand’s continued growth and success.”
In a statement, Levy expressed his excitement for taking on the role.
“John Hardy has a unique and authentic artistic foundation, and I am thrilled to be working with our creative chairman, Reed Krakoff, and the rest of our gifted team to take advantage of the significant opportunities ahead,” he said.
Krakoff, the former head of design at Tiffany & Co., joined John Hardy last year and is also a strategic advisor to L Catterton.
Levy added, “Together we will find creative ways to grow the John Hardy brand globally while staying true to our brand values.”
The Latest

Megan Piccione dressed Lauren Wasser in layers of diamond jewelry, making her stand out in a crowd that included celebrities like Beyoncé.

Following decades of association leadership, the “semi-retired” colored gemstone expert is turning his focus to gemstone education.

The museum’s new exhibition will feature one of Jesse Owen’s Olympic medals, Yogi Berra’s crown, Super Bowl rings, and more.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

The new program provides access to media exposure and editorial opportunities for exhibitors and retailers.


The “Eclipse” jewelry collection captures the fleeting moment where light and shadow align though onyx, diamonds, and freshwater pearls.

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Lazaro Rodriguez Vega was murdered inside Cash Out Gold and Silver in Fort Pierce. A 20-year-old man has been charged in the case.

A portion of every engagement ring sold in its Austin showroom will support the care and preservation of Austin’s wildflowers and green spaces.

Their partnership combines Gemist’s customization technology with Saban Onyx’s U.S.-based manufacturing capabilities.

Respondents were concerned about the Middle East conflict and how it will impact their finances.

Our Piece of the Week, the “Butterfly” necklace, showcases a 7.02-carat oval diamond set between diamond, platinum, and 18-karat gold wings.

Smith uses a comment he overheard in the grocery store to remind retailers that their job is to inspire buying behavior, not just sell.

Believed to be one of three made in 1987, the Cartier London Crash was hot at the “Shapes of Cartier” sale at Sotheby’s Hong Kong.

Officials are looking for a group that robbed Marc Robinson Jewelers at an outlet mall in Round Rock, Texas, in broad daylight on April 21.

Sponsored by OROAREZZO International Jewelry Exhibition

Some retailers are taking a nuanced approach to marketing what can be a difficult holiday for many.

The Edge has announced its new CEO, as well as a new partnership with an investment firm focused on founder-led software businesses.

De Beers’ diamond production was up 17 percent in Q1, boosted by increased output at its mines in South Africa and Canada.

A signet ring belonging to the Western film star of Hollywood’s Golden Age will be up for auction at Elmwood’s next month.

Importers can submit claims now to receive money back for the IEEPA tariffs they’ve paid, with refunds expected to take up to 90 days.

The owners of Gregory Jewelers in Morganton, North Carolina, are heading into retirement.

The colored gemstone industry leader is heading into retirement after four years as the association’s CEO.

Susie Dewey joins the Natural Diamond Council as its new chief marketing officer.

The largest known fancy vivid blue-green diamond could fetch more than $12 million at its second auction appearance.

Emmanuel Raheb says jewelers need to start marketing early and make it easy for customers to pick a gift for mom.























