Muse Launches New Charms to Benefit Every Mother Counts
It’s the latest installment of the showroom’s “Have a Heart” charitable initiative.

The fine jewelry sales showroom and New York City boutique has revealed the latest jewels in its ongoing philanthropic series, “Have a Heart.”
The nine new pieces feature pops of orange, whether via colored gemstones or enamel. The color not only befits the season but is also the signature shade behind the philanthropic organization the charms benefit, Every Mother Counts (EMC).
This is the second time Muse’s Have a Heart initiative has partnered with the organization Christy Turlington Burns founded in 2010 to provide access to essential maternal healthcare.
EMC has invested $24 million in more than 40 community-led programs since its inception, reaching an estimated 1 million people around the world.
It also educates the public about maternal health as part of its mission to make pregnancy and childbirth safe, respectful, and equitable for all mothers.
Ten percent of each sale of the new Have a Heart charms will benefit EMC when they launch on Nov. 3.
Additionally, Muse will host a kick-off event that day at its West Village boutique, with 10 percent of all store sales benefitting the organization.
The designers who created charms for the current and previous EMC initiatives are: Alina Abegg, Anna Maccieri Rossi, Christina Alexiou, Holly Dyment, Jenna Blake, Lorraine West, Luis Morais, Marlo Laz, Ondyn, Prounis, Sidney Garber, Tara Hirshberg, Ten Thousand Things, and VAN.
Ranging in price from $375 to $11,000, the charms will be available to shop at the boutique and Muse’s online store.
The Latest

The De Beers Group CEO also discussed tariffs, Desert Diamonds, and the pending sale of De Beers in an interview with Michelle Graff.

The industry veteran is bringing his 56-year run in the fine jewelry sector to an end.

The panel discussion will feature LGBTQ+ leaders across the jewelry, luxury, and creative industries.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The company has promoted Katherine Whitacre to the role.


The jewelry manufacturer has added Taylor Swift-esque diamond shapes, and more silver, gold vermeil, and gold-plated jewelry.

Morrison has been marketing diamonds on and off since the early 2000s and said she is leaving to “pursue new projects.”

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

Those born in June can celebrate with pearl, alexandrite, and moonstone jewelry.

The platform allows retailers to guide clients through a customizable engagement ring buying experience in a branded interface.

Jim Springer, owner of Dunkelberger’s Fine Jewelry, is heading into retirement.

When conducting its May consumer confidence survey, The Conference Board asked extra questions about consumers’ budgeting strategies.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

Up for auction at Sotheby’s, the collection of Tempelsman’s personal effects includes a Cartier Tank watch Jackie O. gifted him.

The Miami-based fine jewelry brand will host its first summer residency in the Colorado mountain town from June 5 to Aug. 23.

The organization also announced its international board of directors for the 2026-2027 term.

Saks Global confirmed the closure this week, spelling the end for a store that’s been part of downtown Dallas for more than 100 years.

Smith discusses how managers should handle a top performer's exit, warning that a poor response could have a lasting impact.

The Gemological Institute of America is now a 30 percent stakeholder in Tracr, the De Beers-backed blockchain for diamonds.

The retailer is bringing Rolex Certified Pre-Owned watches to five U.S. cities in 2026 for collectors to see, try on, and purchase.

The actress and entrepreneur stars in the jeweler’s new campaign that celebrates life’s quiet moments.

The price of gold has risen, affecting the number of pieces designers make, the materials they use, and how they position themselves.

The jewelry retailer is zeroing in on Zales, Jared, Kay Jewelers, and Blue Nile as it looks to create unique brand identities for each.

Dr. Akinwumi Adesina, a development economist, will head the fund created to help Botswana diversify its economy.

Sotheby’s has appointed the former Phillips executive as its global head of private sales and retail in its watches division.

A private collection of five Paraíba tourmalines also will be up for sale at Sotheby’s High Jewelry auction in New York, scheduled for June 16.

From Gen Z’s view of luxury to “doom spending,” these are the six consumer trends to note this year.


























