Muse Launches New Charms to Benefit Every Mother Counts
It’s the latest installment of the showroom’s “Have a Heart” charitable initiative.

The fine jewelry sales showroom and New York City boutique has revealed the latest jewels in its ongoing philanthropic series, “Have a Heart.”
The nine new pieces feature pops of orange, whether via colored gemstones or enamel. The color not only befits the season but is also the signature shade behind the philanthropic organization the charms benefit, Every Mother Counts (EMC).
This is the second time Muse’s Have a Heart initiative has partnered with the organization Christy Turlington Burns founded in 2010 to provide access to essential maternal healthcare.
EMC has invested $24 million in more than 40 community-led programs since its inception, reaching an estimated 1 million people around the world.
It also educates the public about maternal health as part of its mission to make pregnancy and childbirth safe, respectful, and equitable for all mothers.
Ten percent of each sale of the new Have a Heart charms will benefit EMC when they launch on Nov. 3.
Additionally, Muse will host a kick-off event that day at its West Village boutique, with 10 percent of all store sales benefitting the organization.
The designers who created charms for the current and previous EMC initiatives are: Alina Abegg, Anna Maccieri Rossi, Christina Alexiou, Holly Dyment, Jenna Blake, Lorraine West, Luis Morais, Marlo Laz, Ondyn, Prounis, Sidney Garber, Tara Hirshberg, Ten Thousand Things, and VAN.
Ranging in price from $375 to $11,000, the charms will be available to shop at the boutique and Muse’s online store.
The Latest

Dallow will lead the International Colored Gemstone Association, effective July 6.

Senior Editor Lenore Fedow headed to Savannah to learn more about the 10-year, $10 million partnership between JM and the art school.

The week-long event in Geneva is slated for April 2027.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

The three industry leaders bring financial, communications, and legal expertise to the nonprofit’s board of directors.


Jewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.

This year’s AGTA Spectrum & Cutting Edge Awards will feature two new categories.

DCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.

The collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.

Dhaval Raja has been appointed to the role.

The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.

SSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.

As Amazon Prime Day kicks off, Etsy is encouraging shoppers to support small businesses.

Cole Winward is the recipient of 2026 AGA Gemological Scholarship.

Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.

Scheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.

Submissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.

The beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.

The recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”

She wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.

Couture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.

The lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.

The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.

The Texas-based jeweler is gradually rolling out a new experience-forward layout in its stores.

The Super Bowl LX champions were honored with diamond and blue sapphire rings by Jason of Beverly Hills.

Marianna Smirnova previously spent a decade working with the Responsible Minerals Initiative, in addition to other relevant roles.

The New York Knicks took home the Larry O'Brien Trophy crafted by Tiffany & Co.

























