SurveysDec 02, 2021
2021 Will Be the ‘Year of Jewelry,’ Analyst Says TrendsDec 10, 2021
Here Is Pantone’s New Color of the Year
When the color institute couldn’t find the perfect shade for 2022, it created a new one.
Pantone’s 2022 Color of the Year is “Very Peri,” a periwinkle blue hue with violet-red undertones.
Carlstadt, N.J.—The Pantone Color Institute has a treasure trove of hues to choose from when selecting its annual Color of the Year.
This year, though, it created a new color from scratch, a first for the company since it began the Color of the Year program in 1999.
The Color of the Year for 2022 is “Very Peri,” a periwinkle blue hue with violet-red undertones.
“Blending the faithfulness and constancy of blue with the energy and excitement of red, this happiest and warmest of all the blue hues introduces an empowering mix of newness,” said Pantone in a press release about its selection.
Color experts at Pantone pick the Color of the Year, looking to everything from entertainment and films to art collections and travel destinations for inspiration.
“For our team involved in the selection, it’s not an arbitrary decision where we decide the color by gazing at a crystal ball, hoping that inspiration hits. And in fact, it’s quite the contrary,” said Laurie Pressman, vice president of Pantone, during a media call Thursday.
“This is a process that goes on all year long and entails thoughtful consideration and trend analysis. It’s a culmination of all the macrolevel trend forecasting and research that our team involved with the Pantone Color Institute conducts year-round that informs the selection.”
The color reflects the innovation and transformation taking place, said Pressman.
“As society continues to recognize color as a critical form of communication and as a way to express and affect ideas and emotions and engage and connect, the complexity of this new red-violet-infused blue hue highlights the expansive possibilities that lie before us,” she said.
Very Peri evokes confidence and curiosity, said Pantone, bolstering a creative spirit as the new year approaches.
Related stories will be right here …
This year, though, it created a new color from scratch, a first for the company since it began the Color of the Year program in 1999.
The Color of the Year for 2022 is “Very Peri,” a periwinkle blue hue with violet-red undertones.
“Blending the faithfulness and constancy of blue with the energy and excitement of red, this happiest and warmest of all the blue hues introduces an empowering mix of newness,” said Pantone in a press release about its selection.
Color experts at Pantone pick the Color of the Year, looking to everything from entertainment and films to art collections and travel destinations for inspiration.
“For our team involved in the selection, it’s not an arbitrary decision where we decide the color by gazing at a crystal ball, hoping that inspiration hits. And in fact, it’s quite the contrary,” said Laurie Pressman, vice president of Pantone, during a media call Thursday.
“This is a process that goes on all year long and entails thoughtful consideration and trend analysis. It’s a culmination of all the macrolevel trend forecasting and research that our team involved with the Pantone Color Institute conducts year-round that informs the selection.”
The color reflects the innovation and transformation taking place, said Pressman.
“As society continues to recognize color as a critical form of communication and as a way to express and affect ideas and emotions and engage and connect, the complexity of this new red-violet-infused blue hue highlights the expansive possibilities that lie before us,” she said.
Very Peri evokes confidence and curiosity, said Pantone, bolstering a creative spirit as the new year approaches.
“As we move into a world of unprecedented change, the selection of Pantone 17-3938 Very Peri brings a novel perspective and vision of the trusted and beloved blue color family,” said Pantone Executive Director Leatrice Eiseman.
“Encompassing the qualities of the blues, yet at the same time possessing a violet-red undertone, Pantone 17-3938 Very Peri displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expression.”
This Omi Privé platinum ring featuring a 4.81-carat oval-shaped purple sapphire accented by oval Paraíba-type tourmalines and round diamonds, fits Pantone’s Color of the Year.
“Very Peri” evokes “a spritely, joyous attitude,” said Pantone.
Pantone described the color as “a symbol of the global zeitgeist of the moment and the transition we are going through.”
The pandemic has hastened the merging of people’s physical and digital lives, said Pantone, highlighting the rise of the artistic community in the digital space.
The new color showcases the meshing of modern life and how digital trends are coming to fruition in the physical world and vice versa.
Pantone highlighted how its new shade could lend itself to apparel and fashion accessories, noting how the color takes on different looks depending on how it’s applied, the material used, and the finishes and textures of a piece.
To make it official, the color will be added to the Pantone Fashion, Home + Interiors Color System, which is a widely used color standards system for fashion, textile, home, and interior design.
Branching out into the digital space, the company has teamed up with Microsoft to bring the color to its products, creating custom Teams backgrounds, Windows wallpapers, a new Edge theme, and a PowerPoint template.
Pantone also partnered with Artechhouse NYC, an art space located in a 100-year-old boiler room beneath Chelsea Market, using the space as the official backdrop of its Color of the Year announcement.
The art space will hold an exhibition, open to the public, about the color in 2022.
The company also collaborated with blockchain network Tezos and Paris-based artist Polygon1993 to bring the color to the digital art world.
Polygon1993 will use the color in artwork, available through a collection of NFTs, or non-fungible tokens, on the Tezos blockchain.
For more information on the Pantone Color of the Year for 2022, visit Pantone’s website.
More on Trends
The Latest
Supplier BulletinMay 22, 2025
How to Put Natural Diamonds Back in the SpotlightSponsored by GCAL by Sarine
CrimeMay 22, 2025
NY Jeweler Sentenced in Shoving Death of Colleague at IJO ShowDavid Walton will serve three years’ probation after an incident in a hotel bar led to the death of West Virginia jeweler David Ettinger.
FinancialsMay 22, 2025
Watches of Switzerland’s Full-Year U.S. Sales Climb 14% The retailer also provided an update on how the tariffs situation in the U.S. is affecting its business.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
IndependentsMay 22, 2025
Adeler Jewelers Celebrates 50 YearsThe family-owned jeweler in Great Falls, Virginia, will be celebrating its golden jubilee with a year’s worth of events.
Weekly QuizMay 22, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsMay 22, 2025
Jose Hess Design Awards Announce JudgesThe nonprofit elected five judges who will decide the winners of its design competition.
MajorsMay 22, 2025
MJSA Releases 2025-2026 Buyer’s GuideThis year’s edition includes articles on the favorite tools of notable designers, evaluating when to outsource production, and more.
Brought to you by
Watch: The Winston Red: GIA Examines the Smithsonian’s Newest AdditionSupplier Spotlight Sponsored by GIA
CollectionsMay 21, 2025
Bulgari Highlights Its Colorful Past in Phenomenal ‘Polychroma’ CollectionThe jeweler’s high jewelry collection features extraordinary gemstones, like a 241.06-carat emerald and the world’s fourth-largest spinel.
ColumnistsMay 21, 2025
Edahn’s Take: Analyzing the 2025 ‘$100 Million Supersellers’ List In a special column for the State of the Majors, Edahn Golan breaks down what the top-performing fine jewelry sellers are doing right.
MajorsMay 21, 2025
Beyoncé Dons Brilliant Earth Necklace During Cowboy Carter TourThe bolo tie necklace is inspired by “Queen Bey” and set with a nearly 15-carat black diamond.
SourcingMay 21, 2025
Gem Legacy Expands Advisory CouncilThe nonprofit focused on mining communities in East Africa has added three new members to its advisory council.
MajorsMay 20, 2025
Annie Doresca to Lead DCA as New CEO, PresidentCurrent Diamond Council of America President and CEO Terry Chandler is set to retire in January 2026.
FinancialsMay 20, 2025
QVC Group to Voluntarily Delist from NasdaqThe company's Series A shares will continue to trade following a reverse stock split while its Series B shares will be delisted.
ColumnistsMay 20, 2025
Peter Smith: Leading Through ChangeCommunicating clearly with your staff is key to navigating turbulent times, writes columnist Peter Smith.
IndependentsMay 20, 2025
Luis Morais Opens Flagship, Launches Collection Celebrating 25 YearsThe “Inner Journey” collection debuted as the brand celebrated its 25th anniversary, with designs inspired by Morais’ journey.
MajorsMay 20, 2025
Tanishq Opens Seventh U.S. StoreTanishq is expanding its presence in the United States with a new store in Santa Clara, California, which is its largest in the country.
FinancialsMay 19, 2025
Jewelry Sales a Standout for Richemont in 2024Sales for Richemont’s four jewelry brands increased 8 percent, while watch sales picked up toward the end of the year.
Events & AwardsMay 19, 2025
NAJA Opens Scholarship Applications for 2025Two scholarships are available, one for new and non-members and another for NAJA certified members.
IndependentsMay 19, 2025
Day’s Jewelers to Open Ninth LocationThe retailer’s new flagship is set to open in October at the Tuscan Village development in Salem, New Hampshire.
SourcingMay 19, 2025
State of Colored Stones: The Big Three in the Modern WorldSapphires, emeralds, and rubies are finding their place in a U.S. market captivated by the gemstones once referred to as “semi-precious.”
MajorsMay 16, 2025
Saks Fifth Avenue, Amazon Partner on Luxury Online StorefrontPlus, parent company Saks Global announces plans to cut ties with up to 600 vendors.
Recorded WebinarsMay 16, 2025
Watch: Physical Retail Is Not DeadPeter Smith joined Michelle Graff to chat about the state of brick-and-mortar stores and share a few book and podcast recommendations.
CollectionsMay 16, 2025
Piece of the Week: Tejen’s ‘Candy Bowl’ Torque NecklaceThe necklace features a candy-colored Australian white opal in 18-karat Fairmined gold, as the brand was named a Fairmined ambassador.
Supplier BulletinMay 15, 2025
Treasure Hunting at the Las Vegas Antique Jewelry and Watch ShowSponsored by the Las Vegas Antique Jewelry and Watch Show
AuctionsMay 15, 2025
'The Mediterranean Blue' Diamond Sells for $21M at Sotheby’sA private American collector purchased the 10-carat fancy vivid blue diamond.
CollectionsMay 15, 2025
Jessica McCormack’s ‘Fruit Salad’ Collection Is Fresh for SummerThe designer has taken the appeal of freshly picked fruit and channeled it into a capsule collection of earrings, necklaces, and pendants.
