Recorded WebinarsAug 20, 2021
Watch: What to Know About Jewelry RentalsCollectionsAug 23, 2021
Rocksbox Adds Demi-Fine Jewelry to Rental Subscription
The jewelry rental platform introduced sterling silver and gold-plated offerings for its members.
Jewelry subscription platform Rocksbox is now offering its members sterling silver and gold-plated offerings via its new demi-fine collection.
San Francisco—Jewelry subscription platform Rocksbox is introducing a new line of demi-fine jewelry to its existing fashion offerings.
Launched in 2012 by CEO Meghan Rose, the San Francisco-based company allows subscribers to rent different pieces of jewelry every month, swapping out their picks for something new the following month or buying the pieces.
For $21 per month, subscribers can rent up to three pieces for as long as they like or choose to purchase them at a discounted price. There is no additional charge to rent the new demi-fine pieces.
The new demi-fine collection includes styles from designers Kendra Scott, Luv AJ, Banter by Piercing Pagoda, and the new Demifine by Rocksbox exclusive assortment.
SEE: The New Demifine by Rocksbox Collection
Launched in 2012 by CEO Meghan Rose, the San Francisco-based company allows subscribers to rent different pieces of jewelry every month, swapping out their picks for something new the following month or buying the pieces.
For $21 per month, subscribers can rent up to three pieces for as long as they like or choose to purchase them at a discounted price. There is no additional charge to rent the new demi-fine pieces.
The new demi-fine collection includes styles from designers Kendra Scott, Luv AJ, Banter by Piercing Pagoda, and the new Demifine by Rocksbox exclusive assortment.
SEE: The New Demifine by Rocksbox Collection
A pair of earrings featuring 18-karat yellow gold plated over sterling silver and baguette-cut white crystals ($72), from the in-house brand, Demifine by Rocksbox
An 18-karat yellow gold plated over sterling silver initial necklace, featuring a letter charm set with crystal pavé ($72)
A pair of 18-karat yellow gold-plated chain huggies ($77)
A double circle linked necklace in 18-karat yellow gold plated over sterling silver with crystal pavé ($72)
The collection features snake chains, curb chain bracelets, initial pendants, huggie hoops, and more. Each style is crafted with rhodium-plated sterling silver or 18-karat gold-plated sterling silver.
“All Rocksbox demi-fine jewelry includes a thick plating of sterling silver and 18-karat gold, bringing a premium jewelry experience to our members,” said Rose in a press release about the collection.
“This launch is an exciting milestone for us as part of the Signet family, marking our first move into the demi-fine category and the introduction of a Signet banner, Banter by Piercing Pagoda, into our rental offering.”
The collection is available now to Rocksbox members on the company’s website.
Rocksbox is now owned by Signet Jewelers after the latter purchased the company in April for an undisclosed price.
More on Collections
The Latest
Policies & IssuesSep 25, 2025
JA CEO Provides Tariff Update Following Annual Fly-InA trade deal with Switzerland seems probable, but reaching an agreement with India remains a challenge, David Bonaparte said.
SourcingSep 25, 2025
2 African Countries Aim to Take Stake in De Beers Botswana’s president said his country wants a controlling share, while Angola envisions multiple countries holding minority stakes.
Lab-GrownSep 25, 2025
Kira Jewels Expands Lab-Grown Diamond ProductionThe manufacturer is adding 1,400 chemical vapor deposition (CVD) reactors to its growing facility in India.
Brought to you by
reDollar.com Is Rolling Out the Next Level Jewelry, Diamond & Watch Consignment ProgramWith their unmatched services and low fees, reDollar.com is challenging some big names in the online consignment world.
IndependentsSep 25, 2025
Alex Moss’ New Flagship Brings Bold Jewels to SoHoThe jeweler to the stars has worked with Drake, A$AP Rocky, Tyler the Creator, and other celebrities.
Weekly QuizSep 25, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
WatchesSep 25, 2025
Wilson & Son Jewelers Donates to the Horological Society of New YorkThe Scarsdale, New York-based jeweler donated a professional-grade watch cleaning machine.
Policies & IssuesSep 24, 2025
Tariffs Throw Diamond Trade Into DisarrayThe 50 percent tariffs on diamonds shipped from India to the U.S. have pushed midstream manufacturers to the edge.
Brought to you by
Rallying Call for the Jewelry Industry on Tariffs and Other Key IssuesJewelers of America is leading the charge to protect the industry amidst rising economic threats.
SourcingSep 24, 2025
De Beers Adopts New Strategies to Drive Natural Diamond Demand in IndiaDe Beers’ refreshed, multipronged approach, which includes generic promotions and retail partnerships, is delivering positive dividends.
Policies & IssuesSep 24, 2025
For Jewelry Manufacturers, Higher Tariffs Create Long-Term WorriesThey are trying to balance the need to sustain well-established relationships with the pressure higher tariffs have put on margins.
SourcingSep 24, 2025
A Helping Hand: An Effort to Boost Inclusivity in the IndustryJewelry manufacturer Jewelex has partnered with JOSH, an industry training center, on a program for people with disabilities.
Policies & IssuesSep 24, 2025
Diamonds Do Good Names Marcus ter Haar as President-ElectHe previously served as co-chair of the nonprofit’s beneficiary committee.
SourcingSep 24, 2025
SRK Launches Kriam PharmaThe diamond manufacturer’s new company will provide accessible and affordable high-quality medicines across India.
ColumnistsSep 23, 2025
Quiet Luxury: What Fall’s Top Trend Means for JewelersEmmanuel Raheb shares tips on how a jeweler’s showcases, marketing, and social media presence can whisper, instead of shout.
MajorsSep 23, 2025
Ames Watson Completes $140M Acquisition of Claire’sThe private equity firm has a plan to revive the mall staple.
SourcingSep 23, 2025
Super Smalls’ New Book Introduces Kids to Gems, Fine JewelryThe “Super Book of Gems” dives into the Mohs Hardness Scale, the Four C’s, and designs from jewelers like Cartier and Bulgari.
MajorsSep 23, 2025
Mattioli Names Kering Exec as New CEOClaudio Pasta will take the lead at the Italian fine jewelry brand, succeeding company founder Licia Mattioli.
CollectionsSep 23, 2025
Monique Lhuillier Adds Fashion Jewelry to Kay Jewelers LineThe new lab-grown diamond jewelry offering is the latest expansion of the designer’s “Bliss” collection.
SourcingSep 22, 2025
Rio Tinto Announces Final ‘Beyond Rare’ TenderThe miner is honoring the end of an era with an offering of 52 lots from the now-closed Argyle and the soon-to-close Diavik mines.
MajorsSep 22, 2025
Jewelry Manufacturer Vibhor Acquires AlorThe California-based fine jewelry brand will retain its identity post-acquisition, with new collections launching next year.
CollectionsSep 22, 2025
Gurhan's Collection is an 'Untamed' ZooThe “Untamed” collection centers on carved gemstone jewelry depicting a range of animals embodying one of the four elemental forces.
Policies & IssuesSep 22, 2025
Ethical Metalsmiths Has a New Name Founded in 2004, the organization is now called the Community for Ethical Jewelry.
EditorsSep 19, 2025
These Female Athletes Had the Best Jewelry of the SummerFrom Coco Gauff’s hoops to Madison Keys’ diamond medallion, these are Senior Editor Lenore Fedow’s standout jewelry looks of the season.
CollectionsSep 19, 2025
Piece of the Week: Vanessa Fernández Studio’s ‘Curva’ Wrap HoopsThe trendy earrings feature asymmetrical drops, one with a grossular garnet and the other with a diamond.
Recorded WebinarsSep 19, 2025
Watch: A Step-by-Step Guide to Using TikTok and Instagram ReelsFour social media marketing experts discuss their go-to methods and favorite tools for making high-quality short-form video content.
Supplier BulletinSep 18, 2025
Will Your Design Define 2026? Enter The Spectrum & Cutting Edge AwardsSponsored by American Gem Trade Association
SurveysSep 18, 2025
Deloitte Thinks the Holidays Will Be Merry, PwC Isn’t So Sure In its holiday report, PwC said the season will be more like jazz—improvisational and less predictable—than an easy-to-follow melody.
