The Texas-based jeweler has also undergone a brand refresh, debuting a new website and logo.
The HardRock Summit 2021 to Debut New Gemstone, Jewelry, Minerals and Fossils Events This Fall
Get ready – an all-new trade show for the gem, jewelry, mineral and fossils industries is soon to rock downtown Denver this September.

Brought To You By HardRock Summit
Get ready – an all-new trade show for the gem, jewelry, mineral and fossils industries is soon to rock downtown Denver, Colorado from September 16 - 21, 2021. The HardRock Summit will feature two key venues: “Evolution” for minerals and fossils at the Colorado Convention Center from September 16 – 19; and “Sparkle & Joy” a destination for fine gemstones and jewelry at the Sheraton Denver Downtown Hotel from September 18 – 21. The two venues are within walking distance of each other and are connected by a complimentary shuttle service on the overlap days to allow visitors to easily move from one location to the other.
“Denver was chosen as the location for the HardRock Summit because it’s a beautiful city with a rich history rooted in nature, science and mining as well as being a thriving business hub. In addition to the access to incredible accommodations, amenities and transportation – the public awareness and appreciation for minerals, gemstones and fossils is ever growing,” says Mehring.
SPARKLE & JOY
EVOLUTION
“The HardRock Summit will be the central meeting point for all those who are already part of our community and those who want to be,” says Keilmann. “In addition to our dedication to build a top market platform, our eyes are also focused on emerging trends, first-hand news from the industry and the joy of sharing experiences and conducting business together.”
HardRock Summit’s key objective will be to work closely with local governmental agencies to follow their COVID-19 guidelines and protocols to keep all visitors as safe as possible.
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