Casio Taps Arcade Classic for New Watch
Video game icon Pac-Man is the inspiration for the new retro-chic watch.

Casio Computer Co. Ltd. found inspiration for its latest watch in one of the most popular arcade games of all time—Pac-Man.
Released in 1980 by Bandai Namco Entertainment Inc. (then just Namco), Pac-Man quickly became an arcade staple and a fan favorite.
Two years earlier, in 1978, Casio released its F-100 digital watch, the first Casio quartz watch in a resin case, complete with a stopwatch and calendar functions.
Flash-forward a few decades, Casio is reissuing the F-100 and bringing Pac-Man in on the fun.
EMBED: See Casio’s Pac-Man Watch
The retro-chic watch features pixelated game characters, including Pac-Man himself as well as the colorful ghosts he gobbles up along the way.
The watch face is inspired by the Pac-Man game screen, taking all the little details into account, including the pink line that marks the exit of the little box from which the ghosts emerge.
The gold-plated watch case is an ode to the color of the Pac-Man arcade game cabinet.
The center “Illuminator” logo is written in the classic Pac-Man font while the case back features the Pac-Man logo and game icons.
The top of the watch band has a laser etched Pac-Man being chased by ghosts; it’s vice versa on the bottom band, as Pac-Man gives chase to the ghosts.
The watch comes in special packaging featuring characters from the game and the game score screen.
Set to be released in August in Japan, the watch will retail for ¥12,100, or about $110.
Details about a U.S. release will follow, as per a company spokesperson.
The Latest

The new addition will feature finished jewelry created using “consciously sourced” gemstones.

In his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.

The index fell to its lowest level since May 2014 amid concerns about the present and the future.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

The new store in Aspen, Colorado, takes inspiration from a stately library for its intimate yet elevated interior design.


The brands’ high jewelry collections performed especially well last year despite a challenging environment.

The collection marks the first time GemFair’s artisanal diamonds will be brought directly to consumers.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The initial charts are for blue, teal, and green material, each grouped into three charts categorized as good, fine, and extra fine.

The new tool can assign the appropriate associate based on the client or appointment type and automate personalized text message follow-ups.

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

The retailer operates more than 450 boutiques across 45 states, according to its website.

The new members’ skills span communications, business development, advocacy, and industry leadership.

The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

The new features include interactive flashcards and scenario-based roleplay with AI tools.

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Ella Blum was appointed to the newly created role.

Sponsored by RapNet

Investment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.

It explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.

Retail veteran Sindhu Culas has stepped into the role.

Taylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.

Was 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.

Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.

Plus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.























