Events & AwardsApr 18, 2025
Daymond John to Give Keynote at JCK Las VegasThe entrepreneur and “Shark Tank” star will share his top tips for success.
Policies & IssuesAug 14, 2019
What Is ‘Salmon Gold,’ and Why Is Tiffany Using It?
The jeweler joins Apple in adopting a new initiative that combines re-mining with fish habitat restoration.
Gold nuggets recovered from Jack Wade Creek, a tributary of the Fortymile River in Alaska, that will be used in sustainable “Salmon Gold”
Washington, D.C.—Tiffany & Co. is the first jeweler to start using gold sourced from an initiative that combines re-mining with fish habitat restoration.
Announced this week by non-governmental organization Resolve, the initiative is called “Salmon Gold” and is being adopted by another pretty well-known company—Apple.
It is, the organization said, an innovative approach to mining gold that will also restore habitats in Alaska, Canada’s Yukon Territory and British Columbia, all regions with “globally significant” habitat for salmon and other anadromous fish species (those spend most of their lives in saltwater but return to freshwater to spawn).
The project targets areas affected by tailings—residue from old placer gold mining sites—left in the streams or on the banks, which can prevent fish like salmon and grayling from migrating and spawning.
The re-mining of the tailings happens first, according to Resolve President Stephen D’Esposito, with restoration in mind as the trees, soil and rocks are kept nearby.
Intensive restoration happens after re-mining is complete, including reclamation (stabilizing the stream with rocks) and restoration (improving the habitat by adding more pools to support spawning, making sure it has the right vegetation, and more).
D’Esposito said Resolve creates a restoration plan for each stream, or section of stream, noting that restoration can take more than one mining season to complete.
Salmon Gold’s first phase focused on part of Jack Wade Creek, a tributary of the Fortymile River in Alaska.
There, Resolve partnered with Dean Race and his two sons, Chris and Dakota, placer miners and restoration entrepreneurs, as well as government agencies to test restoration methods, process recovered gold and establish a chain of custody for the first batch of Salmon Gold going from mine to manufacturers.
Gold from the project is now in Tiffany’s supply chain. A company spokesperson told National Jeweler the gold will enter the retailer’s larger supply of raw gold, though there is no specific collection or marketing push planned by them for Salmon Gold.
Anisa Kamadoli Costa, chief sustainability officer at Tiffany, said in a press release: “At Tiffany & Co., we are committed to safeguarding critical ecosystems, including in majestic Alaska and its precious salmon habitats, a place that we have long advocated for. Salmon Gold proves that responsible mining practices and restoration of important ecosystems in Alaska, the Yukon, and British Columbia can go hand in hand.”
Tiffany has a long history protecting salmon and speaking out about environmental issues in general.
Announced this week by non-governmental organization Resolve, the initiative is called “Salmon Gold” and is being adopted by another pretty well-known company—Apple.
It is, the organization said, an innovative approach to mining gold that will also restore habitats in Alaska, Canada’s Yukon Territory and British Columbia, all regions with “globally significant” habitat for salmon and other anadromous fish species (those spend most of their lives in saltwater but return to freshwater to spawn).
The project targets areas affected by tailings—residue from old placer gold mining sites—left in the streams or on the banks, which can prevent fish like salmon and grayling from migrating and spawning.
The re-mining of the tailings happens first, according to Resolve President Stephen D’Esposito, with restoration in mind as the trees, soil and rocks are kept nearby.
Intensive restoration happens after re-mining is complete, including reclamation (stabilizing the stream with rocks) and restoration (improving the habitat by adding more pools to support spawning, making sure it has the right vegetation, and more).
D’Esposito said Resolve creates a restoration plan for each stream, or section of stream, noting that restoration can take more than one mining season to complete.
Salmon Gold’s first phase focused on part of Jack Wade Creek, a tributary of the Fortymile River in Alaska.
There, Resolve partnered with Dean Race and his two sons, Chris and Dakota, placer miners and restoration entrepreneurs, as well as government agencies to test restoration methods, process recovered gold and establish a chain of custody for the first batch of Salmon Gold going from mine to manufacturers.
Gold from the project is now in Tiffany’s supply chain. A company spokesperson told National Jeweler the gold will enter the retailer’s larger supply of raw gold, though there is no specific collection or marketing push planned by them for Salmon Gold.
Anisa Kamadoli Costa, chief sustainability officer at Tiffany, said in a press release: “At Tiffany & Co., we are committed to safeguarding critical ecosystems, including in majestic Alaska and its precious salmon habitats, a place that we have long advocated for. Salmon Gold proves that responsible mining practices and restoration of important ecosystems in Alaska, the Yukon, and British Columbia can go hand in hand.”
Tiffany has a long history protecting salmon and speaking out about environmental issues in general.
The retailer was among those that led the charge to get jewelers to vow to boycott gold from the never-developed Pebble mine in Alaska back in 2009. Its efforts included screening the documentary “Red Gold,” which detailed tensions between native fisherman in Bristol Bay and mine officials, for editors in New York City.
And in May 2017, the retailer took out an ad in The New York Times urging President Donald Trump to keep the United States in the Paris Climate Agreement, which he did not.
RELATED CONTENT: Tiffany Is Now Telling Consumers the Origin of Its Diamonds
With the success of the initial phase, Salmon Gold has expanded beyond the Fortymile River with new sites now at Sulphur Creek in the Yukon Territory and Gold Creek, north of Talkeetna, Alaska.
Resolve is considering more sites throughout Alaska, the Yukon and British Columbia.
The NGO will continue to support stream restoration pilots—going from three to 15 sites over the next two years—and then scale up to target restoration at a “watershed level.”
D’Esposito said that with 10 to 15 sites, the organization should be able to show that the model can scale and become self-sustaining.
Resolve is considering more sites throughout Alaska, the Yukon and British Columbia.
The NGO will continue to support stream restoration pilots—going from three to 15 sites over the next two years—and then scale up to target restoration at a “watershed level.”
D’Esposito said that with 10 to 15 sites, the organization should be able to show that the model can scale and become self-sustaining.
More on Policies & Issues
The Latest
CollectionsApr 18, 2025
Piece of the Week: Dukachi’s ‘Easter Bread’ PendantThe Ukrainian brand’s new pendant is modeled after a traditional paska, a pastry often baked for Easter in Eastern European cultures.
IndependentsApr 18, 2025
Bremer Jewelry to Reveal Renovated StoreThe jeweler has announced a grand reopening for its recently remodeled location in Peoria, Illinois.
MajorsApr 18, 2025
Tiffany & Co. Employees Star in Mother’s Day CampaignThe “Strong Like Mom” campaign features moms who work at Tiffany & Co. and their children.
Weekly QuizApr 18, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsApr 17, 2025
John Hardy, Athena Calderone Partner on Art Deco Decor-Inspired CollectionInterior designer Athena Calderone looked to decor from the 1920s and 1930s when crafting her first fine jewelry collection.
FinancialsApr 17, 2025
Movado Group to Increase Prices to Offset Tariffs ImpactDuring a call about its full-year results, CEO Efraim Grinberg discussed how the company is approaching the uncertainty surrounding tariffs.
Brought to you by
The Heart of the Industry: Giving Bench Jewelers the Recognition They DeserveBench jewelers spend years honing their skills, Jewelers of America’s Certification validates their talents.
Lab-GrownApr 17, 2025
NDC Launches Its Diamond Learning CenterThe free program provides educational content for jewelry salespeople and enthusiasts to learn or refresh their diamond knowledge.
TechnologyApr 17, 2025
Technology Therapy Group Expands AI Training for Jewelry RetailersThe online sessions are designed to teach jewelers to use AI tools like ChatGPT and Claude to grow their business.
IndependentsApr 16, 2025
Catbird Expands to ChicagoThe opening marks the jewelry retailer’s first location in the Midwest.
CollectionsApr 16, 2025
Foundrae’s First Commitment Jewelry Collection Unites Through LoveThe “United in Love” collection offers tangible mementos of hearts entwined with traditional and non-traditional commitment heirlooms.
IndependentsApr 16, 2025
Indiana Jeweler to Host Black Jewelry Designer Pop-UpRobert Goodman Jewelers will hold a “Black Jewelry Designers and Makers” event on April 27.
MajorsApr 16, 2025
WJA Announces Board Members, New Chicago Chapter PresidentThe announcements follow a tumultuous start to 2025 for WJA, which saw a wave of resignations following controversial statements about DEI.
EditorsApr 15, 2025
Tariffs: What We Know Right Now Editor-in-Chief Michelle Graff answers questions about how the new taxes levied on countries like India and China will impact the industry.
EditorsApr 15, 2025
Q&A: Bogolo Joy Kenewendo on Making Deals, Marketing DiamondsKenewendo, Botswana’s minster of minerals and energy, discusses closing the deal with De Beers and the work that was missed along the way.
AuctionsApr 15, 2025
23-Carat ‘Golconda Blue’ Heads to AuctionThe historic fancy vivid blue diamond set to headline Christie’s Geneva sale next month could sell for up to $50 million.
FinancialsApr 15, 2025
LVMH’s Q1 Sales Slip 2 PercentLVMH CFO Cécile Cabanis also discussed the effects of tariffs so far.
CrimeApr 15, 2025
Jon Hamm Plays a Jewel Thief on Apple TV+The “Mad Men” and “The Morning Show” star steals jewelry, art, and handbags from his wealthy neighbors in “Your Friends & Neighbors.”
SourcingApr 15, 2025
Diamond Club West Coast Names 2025 BoardThe organization has reelected Kalpesh Jhaveri as president.
FinancialsApr 14, 2025
Movado to Restate Years of Financials Due to ‘Misconduct’ in Dubai An investigation found that the former managing director of Movado’s Dubai branch overstated and prematurely recorded sales.
CollectionsApr 14, 2025
Sauer Embraces Emptiness Through ‘Ma’ CollectionThe collection pays tribute to the Japanese philosophy of Ma, studying balance, stillness, and the interplay between presence and absence.
IndependentsApr 14, 2025
Illinois Jeweler Closing After 45 YearsMari Lou’s Fine Jewelry in Orland Park, a suburb of Chicago, is closing its doors.
GradingApr 14, 2025
GIA Expands Overseas Services as Tariffs Kick InGIA’s labs in Dubai and Hong Kong are now accepting larger diamonds in light of the “logistical challenges” presented by the new tariffs.
AuctionsApr 11, 2025
Piece of the Week: A Replica of Princess Grace’s Wedding EarringsThese earrings by Van Cleef & Arpels, featuring the same design as a pair worn by Princess Grace, are up for auction at Woolley & Wallis.
Recorded WebinarsApr 11, 2025
Watch: Top Tips for Saving Time With AITwo experts share how artificial intelligence tools can help retailers run a more efficient business.
SourcingApr 11, 2025
Mikimoto Names New President, CEO for U.S. DivisionKentaro Nishimura, who has been with the pearl company since 1997, has been promoted to president and CEO of Mikimoto America.
