EditorsMay 27, 2021
Netflix Charts the Rise and Fall of ‘Bad Boy Billionaire’ Nirav ModiMajorsJul 15, 2021
New YouTube Docuseries Explores Hip-Hop Jewelry World
The four-part series features the jewels of hip-hop stars and insights from the designers who make them.
Quavo, a member of rap group Migos, was an executive producer of “Ice Cold,” the new YouTube docuseries about the world of hip-hop jewelry. (Image courtesy of YouTube)
New York—A new YouTube Originals docuseries is taking viewers backstage into the world of hip-hop jewelry.
The four-episode series, titled “Ice Cold,” features some of the genre’s biggest stars, including J Balvin, Lil Baby, Lil Yachty, A Boogie, A$AP Ferg, and Talib Kweli.
Celebrity jewelers Ben Baller, Eliantte, Johnny Dang, Icebox, and others—all known for crafting heavily bejeweled masterpieces—also make appearances.
“The series dives into hip-hop’s ability to reimagine and transcend established notions of wealth, status, superiority and the sheer resilience of hip-hop culture,” said YouTube in a press release about the series.
WATCH: The “Ice Cold” Trailer
The four-episode series, titled “Ice Cold,” features some of the genre’s biggest stars, including J Balvin, Lil Baby, Lil Yachty, A Boogie, A$AP Ferg, and Talib Kweli.
Celebrity jewelers Ben Baller, Eliantte, Johnny Dang, Icebox, and others—all known for crafting heavily bejeweled masterpieces—also make appearances.
“The series dives into hip-hop’s ability to reimagine and transcend established notions of wealth, status, superiority and the sheer resilience of hip-hop culture,” said YouTube in a press release about the series.
WATCH: The “Ice Cold” Trailer
Gold and diamond chains are a particular favorite among the hip-hop community, but the connection runs deeper than a style choice.
They have become not only a status symbol, but also a way to make up for lost time, financially speaking.
“Because of slavery and Jim Crow and redlining, and overcriminalization of Black people, Black people have not been able to build the same type of wealth as white people in this country,” said Kweli in the first episode.
Karam Gill directed the docuseries, and it was executive produced by Migos, Kevin “Coach K.” Lee, and Pierre “P” Thomas.
“We all have our own ways of feeling and displaying success,” said Gill in the release.
“This series explores that concept through the story of hip-hop jewelry. It’s a deeper look at the construct of ‘The American Dream’ and how hip-hop has redefined it through jewelry and creative expression.”
“Ice Cold” was co-produced by Quality Films, Universal Music Group’s Mercury Studios and Polygram Entertainment, Mass Appeal, and MGX Creative.
The full series is available to watch now on YouTube.
Related stories will be right here …
They have become not only a status symbol, but also a way to make up for lost time, financially speaking.
“Because of slavery and Jim Crow and redlining, and overcriminalization of Black people, Black people have not been able to build the same type of wealth as white people in this country,” said Kweli in the first episode.
Karam Gill directed the docuseries, and it was executive produced by Migos, Kevin “Coach K.” Lee, and Pierre “P” Thomas.
“We all have our own ways of feeling and displaying success,” said Gill in the release.
“This series explores that concept through the story of hip-hop jewelry. It’s a deeper look at the construct of ‘The American Dream’ and how hip-hop has redefined it through jewelry and creative expression.”
“Ice Cold” was co-produced by Quality Films, Universal Music Group’s Mercury Studios and Polygram Entertainment, Mass Appeal, and MGX Creative.
The full series is available to watch now on YouTube.
More on Majors
The Latest
TrendsApr 17, 2026
New (Groundbreaking) Floral Jewelry for Spring 2026Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.
CollectionsApr 17, 2026
Edina Kiss’ Earrings Are the Devil on Your ShoulderThe “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.
CrimeApr 17, 2026
FBI Issues Warning to Refineries, Retailers Due to High Price of GoldThe alert states that burglary crews are targeting jewelry businesses and details how jewelers and refineries can protect themselves.
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las VegasGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
WatchesApr 16, 2026
Cartier Brings Back the RoadsterThe “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.
Weekly QuizApr 16, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
IndependentsApr 16, 2026
Edge Retail Academy Updates Leadership TeamAs demand for jewelry retail coaching grows, the company has established a dedicated business coaching leadership team.
PodcastsApr 15, 2026
Episode 4: The Natural Diamond DilemmaSally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
MajorsApr 15, 2026
Spark Creations’ Randy McKenzie Dies at 72 McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.
WatchesApr 15, 2026
These Are the New Rolex Watches for 2026Rolex focused exclusively on the Oyster Perpetual this year, as the model is celebrating its 100th anniversary.
FinancialsApr 15, 2026
Kering’s Jewelry Shines in Q1, Gucci’s Struggle ContinuesThe luxury giant discussed the Middle East conflict and its transformation plans, hinting at a stronger jewelry presence in North America.
SourcingApr 15, 2026
Diamond Club West Coast Names 2026 BoardKalpesh Jhaveri was re-elected as president for a third year.
TechnologyApr 15, 2026
This Jewelry Brand’s Video Series Is Up for a Webby Award“Diamond Divas,” a social media reality series by Shahla Karimi Jewelry, is nominated in the “Best Social: Fashion & Beauty” category.
SourcingApr 14, 2026
De Beers Expands ‘Desert Diamonds’ Beacon Into BridalThe campaign seeks to reignite desire for natural diamond engagement rings by highlighting the “distinct character” of warm-toned diamonds.
FinancialsApr 14, 2026
LVMH’s Q1 Sales Sink 6% Amid Middle East ConflictPlus, how Saks Global’s bankruptcy affected the luxury giant’s first quarter.
SourcingApr 14, 2026
International Jade Summit to Return to MontereyPresented by Mason-Kay Jade, the summit, in its second year, will again be held during the Monterey Bay Jade Festival.
Events & AwardsApr 14, 2026
CBG Releases Details for Las Vegas ShowThe group has announced its lineup of speakers and a new “Rising Stars” pavilion.
CollectionsApr 13, 2026
Uniform Object’s New Jewelry Collection Centers on the ‘Carbon Form’The “Carbon Form” collection explores the contrast between high and low materials, using rubber cord alongside 18-karat gold and gemstones.
Events & AwardsApr 13, 2026
JA Accepting 2026 Impact Initiative ApplicationsThe program provides essential funding to organizations for projects that enhance the jewelry industry.
Events & AwardsApr 13, 2026
Couture Announces New Show in MiamiThe jewelry trade show is launching its first open-to-the-public event in Coconut Grove this November.
CrimeApr 13, 2026
JSA Offers Reward in Oregon Jewelry Store Armed RobberyJSA is seeking information about the gunpoint robbery of a Kay Jewelers location in Oregon’s Washington Square Mall.
WatchesApr 10, 2026
These Watches Have Increased in Value the Most Since 2018, Says Chrono24The top-performing watch models may be surprising, with Rolex and several popular pandemic-era picks notably absent from the top 20.
CollectionsApr 10, 2026
Ophelia Eve’s Toggle Pendant Holds Your SecretsThe “Scroll” toggle pendant, our Piece of the Week, opens to reveal a hidden message, mantra, or love letter written on washi paper.
ColumnistsApr 09, 2026
Jewelry Demand Isn’t Stronger, Prices Are Just Higher Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.
MajorsApr 09, 2026
Tiffany & Co. Promotes Nathalie Verdeille to SVP, Chief Artistic OfficerIn her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.
WatchesApr 09, 2026
Jacob & Co. Rolls Out Its Sequel to ‘The Godfather’ Musical Watch“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”
Events & AwardsApr 09, 2026
JCK Announces Jesse Itzler as 2026 Keynote SpeakerOrganizers have also introduced the new JCK Talks Signature Series, as well as an offering of watch-focused workshops and lectures.
