MajorsJul 21, 2025
Rio Grande Expands Personalization OfferingsAs demand for custom jewelry grows, the company is expanding its services to support retailers.
CollectionsMay 07, 2021
Muzo Emerald Colombia Debuts E-Commerce, New Collection
It’s the famed emerald miner’s first entirely shoppable website.
Model Alana Tapigliani stars in a campaign for Muzo’s new collection, “Nova.” Here she wears the “Leaf Me Alone” earrings in 18-karat white gold with 3.52 carats total weight of pear-shaped emeralds and a total 1.85 carats of white diamonds ($38,500), as well as the “Pear Ring” in 18-karat white gold with 1.05-carat pear-shaped emerald in 18-karat yellow gold prongs surrounded by a double diamond halo ($10,500).
New York—Coinciding with the month of May, emeralds’ birthstone month, famed Colombian emerald miner Muzo is expanding its reach.
In recent years, Muzo’s wide-ranging partnerships with some of contemporary jewelry’s most compelling design talents has helped establish it as a brand in its own right.
Now, consumers can shop those collaborations and Muzo’s own in-house creations on its new e-commerce website.
On Muzo.co, shoppers can peruse one-of-a-kind jewels from designers like Ara Vartanian, Colette, Coomi, Daniela Villegas, Harwell Godfrey, Michelle Fantaci, Noor Fares, Selim Mouzannar, Silvia Furmanovich, and Wilfredo Rosado, among many others.
They can also shop a special “Green Jewel” high jewelry collection created in collaboration with the Argyle mine’s famed pink diamonds, as well as the “Heritage Collection,” introduced two years ago and featuring cabochon emeralds and emerald slices.
There is also a new jewelry collection for emerald lovers to add to the site’s virtual shopping cart: a line of faceted emerald and diamond jewelry called “Nova” that embodies traditional elegance.
In recent years, Muzo’s wide-ranging partnerships with some of contemporary jewelry’s most compelling design talents has helped establish it as a brand in its own right.
Now, consumers can shop those collaborations and Muzo’s own in-house creations on its new e-commerce website.
On Muzo.co, shoppers can peruse one-of-a-kind jewels from designers like Ara Vartanian, Colette, Coomi, Daniela Villegas, Harwell Godfrey, Michelle Fantaci, Noor Fares, Selim Mouzannar, Silvia Furmanovich, and Wilfredo Rosado, among many others.
They can also shop a special “Green Jewel” high jewelry collection created in collaboration with the Argyle mine’s famed pink diamonds, as well as the “Heritage Collection,” introduced two years ago and featuring cabochon emeralds and emerald slices.
There is also a new jewelry collection for emerald lovers to add to the site’s virtual shopping cart: a line of faceted emerald and diamond jewelry called “Nova” that embodies traditional elegance.
The Nova Chandy Earrings in 18-karat white gold with 1.83 carats of diamonds and 1.75 carats of Muzo emeralds ($22,750)
Nova Sovereign Ring in 18-karat white gold with a 2.46-carat Muzo emerald and 0.70 carats of half moon diamond side stones, plus 0.51 carats of additional diamonds ($16,625)
Nova Drop Earrings in 18-karat white gold with 1.10 carats of round Muzo emeralds surrounded by 2.67 carats of princess-cut diamonds, 0.71 carats of tapered baguettes, and 0.60 carats of round brilliant diamonds ($14,875)
Nova l'Œil Jaune Ring in 18-karat white gold with Muzo cushion-cut 2.37-carat emerald, 1.20 carats of yellow diamond trillion side stones, and 0.37 carats of white diamonds ($16,625)
Nova Moxie Drop Earrings in 18-karat gold with 1.47 carats of emerald-cut Muzo emeralds, 0.77 carats of fancy yellow diamonds, 0.28 carats of emerald-cut diamonds, and 0.49 carats of white accent diamonds ($12,250)
Nova Simply Classic Ring in 18-karat white gold with 1.66-carat round Muzo emerald and 0.86 carats of white diamonds ($14,000)
Nova Drip Drop Earrings in 18-karat white gold with 1.93 total carats of Muzo emeralds, 1.59 carats of rose-cut diamonds, and 0.36 carats of round white diamonds ($8,400)
Nova Pear Ring in 18-karat white gold with 1.05-carat pear-shaped Muzo emerald and white diamonds ($10,500)
Nova Antique Style Earrings in 18-karat white gold with 1.80 carats of round Muzo emeralds and 1.05 carats of white diamonds ($26,250)
In it, emerald rings are ensconced in diamond halos with diamonds on the ring shanks, or set as three-stone styles, flanked by white or yellow diamonds.
Many earrings call on a traditional floral motif, with dramatic drop styles bringing to mind a luxurious springtime bouquet.
Muzo enlisted model Alana Tapigliani to star in a campaign showcasing the elegant “Nova” assortment, noting her Latin American heritage made her an ideal brand representative.
The new Muzo site has an emphasis on education, with information and videos outlining everything from emeralds’ complicated history as different groups grasped for power in Colombia over centuries to the art of polishing the stones and how Muzo’s operations give back to local communities today.
As part of Muzo’s “May Emerald Month” initiative, the miner is driving awareness of its Muzo Foundation, which assists many residents of the Western Boyacá region by funding early childhood education, training schools, higher education scholarships, community dining for the elderly, farms for families, and cocoa crops.
The foundation also supports local grassroots organizations and assists local leaders in shaping their towns and region.
A portion of proceeds from Muzo’s designer collaboration jewelry benefits the foundation and its many projects.
“Transparency and philanthropy are at the core of our business, and we are thrilled to have created new channels to help drive awareness of these efforts,” noted Muzo Head of Business Development Gabbi Harvey.
“Despite a challenging year, we have remained committed to giving back to the local environment and people; we recognize that there would be no Muzo without Colombia and our incredible mining community.”
Not content with just a new e-commercite site, new collection, and renewed commitment to its philanthropic endeavors, Muzo will also showcase a new collaboration during emerald month with Colombian designer and tastemaker Mercedes Salazar.
Salazar and Muzo have collaborated in the past as part of the Muzo designer series and will now embark on more creations together, with a portion of proceeds benefitting The Muzo Foundation.
“For me, it’s important to give back because it is the only way to understand that we are one, that we are not alone,” Salazar said. “We weave a life together. Knowledge, wealth, happiness, and peace should be always shared.”
The forthcoming nine-piece collection is handcrafted in Colombia and made of woven raffia with gold thread and Muzo emeralds. The fashion jewelry collection will start at $120.
Many earrings call on a traditional floral motif, with dramatic drop styles bringing to mind a luxurious springtime bouquet.
Muzo enlisted model Alana Tapigliani to star in a campaign showcasing the elegant “Nova” assortment, noting her Latin American heritage made her an ideal brand representative.
The new Muzo site has an emphasis on education, with information and videos outlining everything from emeralds’ complicated history as different groups grasped for power in Colombia over centuries to the art of polishing the stones and how Muzo’s operations give back to local communities today.
As part of Muzo’s “May Emerald Month” initiative, the miner is driving awareness of its Muzo Foundation, which assists many residents of the Western Boyacá region by funding early childhood education, training schools, higher education scholarships, community dining for the elderly, farms for families, and cocoa crops.
The foundation also supports local grassroots organizations and assists local leaders in shaping their towns and region.
A portion of proceeds from Muzo’s designer collaboration jewelry benefits the foundation and its many projects.
“Transparency and philanthropy are at the core of our business, and we are thrilled to have created new channels to help drive awareness of these efforts,” noted Muzo Head of Business Development Gabbi Harvey.
“Despite a challenging year, we have remained committed to giving back to the local environment and people; we recognize that there would be no Muzo without Colombia and our incredible mining community.”
Not content with just a new e-commercite site, new collection, and renewed commitment to its philanthropic endeavors, Muzo will also showcase a new collaboration during emerald month with Colombian designer and tastemaker Mercedes Salazar.
Salazar and Muzo have collaborated in the past as part of the Muzo designer series and will now embark on more creations together, with a portion of proceeds benefitting The Muzo Foundation.
“For me, it’s important to give back because it is the only way to understand that we are one, that we are not alone,” Salazar said. “We weave a life together. Knowledge, wealth, happiness, and peace should be always shared.”
The forthcoming nine-piece collection is handcrafted in Colombia and made of woven raffia with gold thread and Muzo emeralds. The fashion jewelry collection will start at $120.
More on Collections
The Latest
Events & AwardsJul 21, 2025
NAJA’s 2025 ‘Ace It’ Conference To Go VirtualThe mid-year conference for jewelry and watch appraisers is slated for Aug. 9 to 10 on Zoom.
TrendsJul 21, 2025
Amanda’s Style File: Graduated With Honors Graduated stones make for elevated tennis-style pieces and dramatic statement necklaces.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
Events & AwardsJul 21, 2025
Gem Awards Now Accepting Nominations for 2026Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.
Weekly QuizJul 17, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
MajorsJul 18, 2025
Lewis Heyman on Sourcing Gemstones, Post-Retirement PlansHe retired last month after 28 years traveling the world to source the very best gemstones for his family’s jewelry business, Oscar Heyman.
TrendsJul 18, 2025
Piece of the Week: CCWW Designs’ Shell Charm NecklaceThe charm necklace features six nautical charms of shells and coral that founder Christina Puchi collected on Florida’s beaches.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
MajorsJul 18, 2025
Plumb Club Elects New Board MembersThe organization elected its youngest vice president as it looks to draw in fresh talent.
TechnologyJul 18, 2025
Brad Campbell, John Liebler Join Clientbook’s Executive Team Campbell joins the company as vice president of business development while Liebler is the new vice president of operations.
Supplier BulletinJul 17, 2025
The INSTORE Jewelry Show 2025: Your Holiday Preparations, All Wrapped Up! Sponsored by The INSTORE Jewelry Show 2025
SurveysJul 17, 2025
The Most Recommended Brands in the World, According to YouGovGlobally, travel and transportation brands reigned, while in the U.S., alcoholic beverage companies and a lingerie brand took the top spots.
IndependentsJul 17, 2025
Gina Ferranti of GiGi Ferranti Jewelry Dies at 59The Brooklyn-based jewelry designer is remembered as a true artist and a rare talent.
SourcingJul 17, 2025
Rio Tinto Names New CEO, Production Rises at DiavikProduction at the mine in Canada’s Northwest Territories topped 1 million carats in Q2, the third consecutive quarter of growth.
Events & AwardsJul 17, 2025
JA to Hold Learning Workshops This FallA new slate of Learning Workshops will take place in Oklahoma, Mississippi, and Georgia.
SurveysJul 16, 2025
Signet Jewelers Falls Lower on NRF’s ‘Top 100’ Retailers ListThe middle class is changing its approach to buying jewelry and affordable luxury goods, the NRF said.
FinancialsJul 16, 2025
Richemont’s Jewelry Sales Up 7% in Q1It marks the third consecutive quarter of growth for Cartier, Van Cleef & Arpels, Buccellati, and Vhernier.
WatchesJul 16, 2025
The Top-Selling Rolex Models of the Last 15 Years, According to Bob’s Watches The reseller’s market trends report, based on its sales data, also shows exactly how much Rolex prices have jumped since 2010.
AuctionsJul 16, 2025
Christie’s To Honor Dinh Van With ExhibitionThe auction house will be hosting a retrospective paying tribute to jeweler Jean Dinh Van and his company’s 60th anniversary.
IndependentsJul 16, 2025
Clyde Duneier Ushers In Fourth GenerationJake Duneier and Danielle Duneier-Goldberg have stepped into the roles of CEO and president, respectively.
MajorsJul 15, 2025
James Avery Expands to 2 More StatesThe Texas-based jewelry retailer has set up shop in Tennessee and Arizona.
Events & AwardsJul 15, 2025
Neiman Marcus Vet Joins Couture as Brand Director Eric Ford will step into the role, bringing with him decades of experience.
MajorsJul 15, 2025
Ben Bridge Jeweler Acquires Olympic ManufacturingIn addition to improved capabilities, the acquisition will allow the jeweler to offer support to other independent jewelers.
CollectionsJul 15, 2025
Guzema Debuts First Colored Gemstone JewelryThe “Celestial Blue” capsule collection campaign features Olympian Kateryna Sadurska.
MajorsJul 14, 2025
Nanis Opens First StoreThe seasonal store, located in Mykonos, Greece, offers exclusive events, personal styling, and curated experiences.
IndependentsJul 14, 2025
It’s the Summer of Love at Long’s JewelersThe New England jeweler is hosting a bridal event for the month of August.
SourcingJul 14, 2025
Ethical Gem Fair Heads to SeattleThe trade-only event will host its debut fair in the Emerald City later this month.
