Dana Bronfman Introduces Bridal Offerings
It’s full of Fairmined gold, vintage and antique stones, and responsibly sourced opals, sapphires, and emeralds.

The designer’s first bridal collection, “Love,” combines signature motifs like hammered gold and a unique pronged bezel setting with core brand values like responsible gem sourcing and recycled materials.
New York City-based Bronfman took her time to develop and release her thoughtful, dedicated bridal selection and knew the moment was right as more and more couples approached her for custom engagement ring and wedding band commissions.
“Earlier in my career, I felt it was risky to invest in big diamonds and didn’t know how I would do a responsibly-sourced bridal collection with the lack of traceability in diamonds,” she explained.
“Over time, I developed relationships with dealers who I could have honest conversations with, and ultimately, I found a solution in vintage and antique diamonds and sapphires, contemporary sapphires from Montana and Australia, Muzo emeralds as well as Fairmined gold. Ethics and sustainability matter to me as well as to my customer.”
The vintage light blue, long, hexagonal sapphire pictured at top of article, which is Bronfman’s favorite from the “Love” range, inspired a graduated staircase design, representative of the many steps of a couple’s journey.
“I was inspired by the stones I fell in love with for this collection as well as the idea of love and marriage being a journey, not a destination,” Bronfman said.
Bronfman will modify her bridal designs so clients can incorporate a stone of their choosing or an heirloom stone.
The textural, hammered gold finish featured in much of the Dana Bronfman core collection is not only on-brand for the bridal range, but practical, too.
She noted, “It reflects the light beautifully and also is very difficult to scratch, which is something worth considering for a ring someone wears daily.”
The collection features solitaires, three-stone styles, a variety of Bronfman’s take on an eternity band featuring spaced-out stones, and lots of thick gold styles.
Some rings give the illusion of a stack and are based on Bronfman’s “Agra Band” from previous collections, which was inspired by the bold architecture seen on a trip to India.
One style that’s completely new is the “Petal Setting,” inspired by a tulip, which was Bronfman’s late mother’s favorite flower.

“It is not only a nod to her,” said the designer, “but my bonus mother who raised me and is a passionate gardener and environmentalist, who I learned from and credit for many of my values today.
“This style speaks to the intergenerational aspect of jewelry, and celebrates all forms of love and family, from the ones you are born with to the people and partners you choose. These flowers in love never die, and I believe that love never truly dies, but just transforms.”
Available now on the designer’s website, the collection starts at approximately $1,050 for a thin “Classic Hammered Band” in 18-karat yellow Fairmined gold, available in a shiny, matte or hammered finish.
Most of the collection is priced in the $3,000 to $15,000 range.
The Latest

Three industry experts dive into the complexities of the material often marketed as an “ethical” alternative for metal in jewelry.

Diamonds are not only one of the most prominent gemstones, but the birthstone for those born in April.

The Utah-based company known for making wedding bands has acquired Doubloon Golf.

Bench jewelers spend years honing their skills, Jewelers of America’s Certification validates their talents.

The longtime luxury executive led one of LVMH’s watch brands, TAG Heuer, for 12 years before taking over Bulgari in 2013.


Authorities said the robbers fled with jewelry and 70 Rolex watches, later taking pictures of themselves posing with big stacks of cash.

Lotus Gemology founder Richard W. Hughes has translated Heinrich Fischer’s 1880 book “Nephrit und Jadeit” from its original German.

Natural diamonds mean more than lab-grown, but when every cut is ideal, they all look the same. Customers want more—Facets of Fire delivers.

The Conference Board’s index fell as consumers continued to worry about the impact of tariffs, the labor market, and the price of eggs.

However, two medieval jewels surpassed estimates at Noonans Mayfair’s recent jewelry auction in London.

The Oscar-nominated actor debuted in the campaign for the new “Top Time B31” collection, which introduced Breitling’s Caliber B31.

The Congress is scheduled to take place May 19-22 in Brasilia, Brazil.

The family-owned retailer is the new owner of Morrison Smith Jewelers in Charlotte, North Carolina.

The “150 Art Deco” collection features a Miss America timepiece and a pocket watch from the brand’s Archive Series.

Alex Wellen, formerly CEO and president of MotorTrend Group, has taken on the role.

The Impact Initiative is part of the nonprofit association’s new three-year strategic plan.

The ruby and the sapphire, which Christie’s calls a “once-in-a-generation masterpiece,” are part of the upcoming Hong Kong jewelry auction.

The two pairs of earrings, snatched from a Tiffany & Co. store in Orlando, Florida, are valued at a combined $769,500.

The time to start experimenting with video content is now, writes columnist Emmanuel Raheb.

The jewelry giant is reducing its senior leadership by 30 percent as part of its new turnaround strategy.

The auction house's partnership with online watch servicing platform WatchCheck makes repairs convenient and accessible, it said.

The company also noted record sales in the United States and a strong performance in its jewelry category.

The event, set for June 13-15, will feature educational presentations and guided visits to the state’s sapphire mines.

After the black enamel band became a best-seller for the brand, it has now launched an enamel ring personalization program.

The Austin, Texas, jeweler’s new 11,000-square-foot store is set to open this summer.

The rapper and singer-songwriter will perform at Tao Beach on June 8.

“Conversations with Chris Ploof” covers tips for men buying wedding bands, behind-the-scenes footage of Ploof in his studio, and more.