Dana Bronfman Introduces Bridal Offerings
It’s full of Fairmined gold, vintage and antique stones, and responsibly sourced opals, sapphires, and emeralds.

The designer’s first bridal collection, “Love,” combines signature motifs like hammered gold and a unique pronged bezel setting with core brand values like responsible gem sourcing and recycled materials.
New York City-based Bronfman took her time to develop and release her thoughtful, dedicated bridal selection and knew the moment was right as more and more couples approached her for custom engagement ring and wedding band commissions.
“Earlier in my career, I felt it was risky to invest in big diamonds and didn’t know how I would do a responsibly-sourced bridal collection with the lack of traceability in diamonds,” she explained.
“Over time, I developed relationships with dealers who I could have honest conversations with, and ultimately, I found a solution in vintage and antique diamonds and sapphires, contemporary sapphires from Montana and Australia, Muzo emeralds as well as Fairmined gold. Ethics and sustainability matter to me as well as to my customer.”
The vintage light blue, long, hexagonal sapphire pictured at top of article, which is Bronfman’s favorite from the “Love” range, inspired a graduated staircase design, representative of the many steps of a couple’s journey.
“I was inspired by the stones I fell in love with for this collection as well as the idea of love and marriage being a journey, not a destination,” Bronfman said.
Bronfman will modify her bridal designs so clients can incorporate a stone of their choosing or an heirloom stone.
The textural, hammered gold finish featured in much of the Dana Bronfman core collection is not only on-brand for the bridal range, but practical, too.
She noted, “It reflects the light beautifully and also is very difficult to scratch, which is something worth considering for a ring someone wears daily.”
The collection features solitaires, three-stone styles, a variety of Bronfman’s take on an eternity band featuring spaced-out stones, and lots of thick gold styles.
Some rings give the illusion of a stack and are based on Bronfman’s “Agra Band” from previous collections, which was inspired by the bold architecture seen on a trip to India.
One style that’s completely new is the “Petal Setting,” inspired by a tulip, which was Bronfman’s late mother’s favorite flower.

“It is not only a nod to her,” said the designer, “but my bonus mother who raised me and is a passionate gardener and environmentalist, who I learned from and credit for many of my values today.
“This style speaks to the intergenerational aspect of jewelry, and celebrates all forms of love and family, from the ones you are born with to the people and partners you choose. These flowers in love never die, and I believe that love never truly dies, but just transforms.”
Available now on the designer’s website, the collection starts at approximately $1,050 for a thin “Classic Hammered Band” in 18-karat yellow Fairmined gold, available in a shiny, matte or hammered finish.
Most of the collection is priced in the $3,000 to $15,000 range.
The Latest

Smith recalls a bit of wisdom the industry leader, who died last week, shared at a diamond conference years ago.

Two lower courts have moved to block the import taxes, which will remain in place as the legal battle continues.

The Kansas City Chiefs quarterback shares Hublot’s dedication to pursuing greatness, the Swiss watchmaker said.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.


The Type IIa stone, recovered from Botswana’s Karowe diamond mine last month, features unique coloration.

From sunrise yoga to tariffs talks, these are some events to check out at the upcoming inaugural event.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Breitling is now the NFL’s official timepiece partner, a move that puts the brand in front of the millions of Americans who watch football.

NYCJAOS is set for Nov. 21-23 in New York City’s Chelsea neighborhood.

U.S.-based investment company SMG Capital LLC is the new owner of the luxury brand.

A new court filing details the locations of the stores that will close, as well as the 830 that will remain open.

The new catalogs are “Tools, Equipment, & Metals” and “Findings & Metals.”

Sapphire’s variety of colors make it the perfect birthstone for September.

The retailer has raised its guidance after seeing total sales increase 3 percent in the second quarter, beating expectations.

Niccolò Rossi di Montelera, executive chairman of the board, was appointed as interim CEO.

The three-floor space also features the jeweler’s largest VIP salon in Japan and offers an exclusive diamond pendant.

The highlight of a single-owner jewelry and watch collection, it’s estimated to fetch up to $7 million at auction this December.

CEO Efraim Grinberg noted a resurgence in the fashion watch market.

The “Bullseye” necklace, with vintage bakelite and peridot, August’s birthstone, is the perfect transitional piece as summer turns to fall.

Sponsored by Clientbook

It will classify lab-grown stones into one of two categories, “premium” or “standard,” in lieu of giving specific color and clarity grades.

President Duma Boko addressed the country’s medical supply chain crisis in a recent televised address.

Former Free People buyer Afton Robertson-Kanne recently joined the retailer.

The jeweler teamed up with two local organizations for its inaugural “Back to School and Bling” event.

The singer’s new bling, reportedly a natural old mine-cut diamond, is no paper ring.

Dubbed the “Imboo,” or “buffalo,” emerald, the rough gemstone is part of Gemfields’ latest emerald auction, which is taking place now.