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What you might have missed

OtherJan 04, 2015

What you might have missed

The top stories on National Jeweler last week reflected on the year, and the holiday season, that just passed and looked ahead to 2015. 

New York--Here are the five most popular stories from NationalJeweler.com for the week of Dec. 28 to Jan. 3, according to Google Analytics.

1. 3 retail predictions for 2015
In this story, analysts and independent jewelers offer their prognostications on the forces that will shape retail in the coming year, including consolidation and the continued importance of digital marketing.

2. Retailers share the words that sum up the season
As part of its 2014 holiday sales report, National Jeweler asked jewelers across the country to describe their holiday season in one word. Here’s what they chose and why, with chosen words ranging from cheerful to unusual.

3. Jewelry, watch brands that are digital ‘Geniuses’
According to digital think tank L2, four jewelry brands ranked above the rest in a recent study evaluating the industry’s online presence, while watches also dominated the list of brands doing well in building their digital footprints.

4. 6 bridal jewelry trends for 2015
National Jeweler rounds up the trends that will influence bridal designs--including unusual shapes, modified halos and color--next year.

5. The 10 most popular stories of 2014
This story rounds up the most-clicked-on articles on National Jeweler in 2014, including remembering Scott Kay, a jeweler pleading guilty to selling fakes, and the biggest mistakes jewelers make in displaying merchandise.

Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

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