Other

Rocks On: Moonstone’s rising star

OtherApr 29, 2016

Rocks On: Moonstone’s rising star

This installment of Rocks On looks at the current market for moonstone, including which varieties are most popular and where prices are heading. 


Blue sheen moonstones, like those pictured above, are among the most popular and most valuable on the market currently. Photo credit: Shira Price Marshall of Boston Gems
New York--There’s just something about the shine and play of colors in a moonstone that makes it a perfect fit for fine jewelry, and now that the stone is getting hot, it looks like it will finally have its day in the limelight.

Moonstone’s particular type of shine is created when light falls between the thin, flat layers that comprise the mineral and scatters in many directions, creating a natural phenomenon called adularescence, which also shared by other stones in the feldspar family like labradorite and sunstone.

The occurrence gives moonstone its own unique look, making it arguably the most well-known member of the feldspar family and also cementing its place as a popular stone for both designers and consumers.

“Because of its particular adularescent quality, the precious moonstone that I use is beautiful on its own or set in multiple patterns. In a way, I paint with gemstones and the moonstone gives me great flexibility,” designer Temple St. Clair Carr said.

Even though it’s a stone with a long history, moonstone’s star really began to rise about five years ago, increasing in demand after a number of gem dealers and designers began buying and selling it in growing amounts.

According to Philip Zahm at gem trading company Philip Zahm Designs, this movement started mostly with the material coming from India, followed by the rise of the Burmese material.

Now, virtually every category and type of moonstone is benefiting from its recent popularity, popping up in increasing amounts and seeing strong sales at virtually every price point.

The current market
Moonstone today comes mostly from India, Sri Lanka and Madagascar, and to some extent even Tanzania--though less has been coming out of that country of late--and the market is picking up as buyers look for high-quality stones.

“The public is really drawn to phenomenal stones,” Zahm said. “Think about star sapphires and cat’s eyes. Moonstone is the same way. It’s the adularescence that people really go for.”

He attributes part of the gemstone’s recent boom to a drastic increase in capital coming from China, which has been used in part to invest in the colored stone market.

This has driven up the prices for many gemstones, as Chinese buyers are
willing to spend more, and also has negated any effects that an increased supply would’ve had on the market price.

Zahm said he believes that another force behind it might also be a movement from retailers to start selling more colored stones, both as a way to make money, with profit margins on diamonds down, and to set themselves apart from the competition.

But, even as prices increase, the demand for moonstone continues.

“It really is the time for moonstone, based on what we’ve seen over the last two years and what we expect for the next two,” said Paul Dragone of gem trader Boston Gems.

According to Dragone, African material is readily available these days in both calibrated sizes as well as well as free-form larger pieces.

The rainbow moonstones and those with the blue sheen currently are among the most valuable in the market. This is what many people today are looking to buy, but prices of the exceptionally clean moonstone with the blue sheen has gone up around 25 percent in recent years, he said.

He added that the, “Indian colored moonstone too is selling as briskly as the rare rainbow labradorite these days.” Ceylon moonstone, meanwhile, hasn’t been on the market in some 20 to 30 years, so what available is material that is being reused and recycled.

Dragone has a contact searching in Tanzania for new sources of moonstone, a contact that has so far been unlucky in his hunt.

The price is right
At the recent AGTA GemFair in Tucson, Boston Gems was offering moonstone mostly ranging in price from as low to $3 a carat to up to $25 to $30 a carat and saw activity at all price points.

Dragone said he is even seeing buying and selling reaching the $600-per-carat level. “All areas appear to be selling,” with buying coming from both designers and brands as well as large U.S. retail clients.

He also noted that he had a large parcel, around 350 carats, of new material from Madagascar which got “tremendous” response at the show.

Though Dragone has sent a sample to the Gemological Institute of America and suspects that it will technically be classified as a rainbow labradorite, the stone exhibits adularescence similar to moonstone but offering new shades of reds, oranges and blues.

Whether it turns out to be moonstone or rainbow labradorite, the response at the show just goes to show that the shine of these stones isn’t going out of style any time soon.

While the small sizes of certain types of moonstone might be more affordable, the bigger pieces tend to be much more expensive, not only because of size but also due to the rarity in finding larger stones, especially if they’re clean.

Looking ahead
Like many other colored stones, moonstone stands to benefit from consumers looking beyond the traditional precious gems like sapphire, rubies and emeralds, expanding their fashion jewelry collection into new areas.

It also benefits from an unique quality--each moonstone is different from the next, with adularescence varying from stone to stone and different colors displayed every time, speaking to the desires of today’s consumers for uniqueness.

“It’s flexible and takes on different personality depending on what color gold it’s set in, or what stones are set with it,” said designer Candice Pool of Finn. “For example, a moonstone cabochon set in yellow gold is bohemian, a moonstone cabochon set in rose gold is feminine and innocent, and a moonstone set in white gold is elegant.”

With moonstone available at so many varying price points, it also offers a true chance for most everyone to own a piece of jewelry set with the gem.

The challenges it faces stem mostly from the question of its availability.

This is a story that is common with most gemstones on the market and, indeed, one that has been highlighted in every other installment of Rocks On so far: the decreasing quantities of high-quality stones and the question of where the next big source will be to supply the market.

“If it’s available in three to four years, I think that moonstone will be very strong in both the U.S. and abroad. It’s such a classic stone,” Dragone said.
Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Image from PGI USA Platinum Born campaign
MajorsOct 23, 2026
PGI USA Set to Close at Year’s End

The closure is part of a global restructuring that also includes PGI winding down its operations in Japan, South Korea, and Hong Kong.

Rachel Chalchinsky of Color Source Gems Survivor Tribute Ring
SourcingOct 23, 2026
Rachel Chalchinsky’s ‘Survivor Tribute’ Ring

The ring, our Piece of the Week, was designed by eight-year breast cancer survivor Rachel Chalchinsky of Color Source Gems.

Jewelers of America new logo
TechnologyOct 23, 2026
JA Unveils New Website, Logo

The website offers enhanced member benefit access, industry directories, educational resources, a job board, and access to the MJSA Journal.

DeBeersICONS_TITLE1_CUSTOMCONTENT_1872x1052 (1).jpg
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural Diamonds

A Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.

Pomellato Paraíba high jewelry choker necklace
FinancialsOct 23, 2026
Kering’s Jewelry Sales Up Double Digits in Q3

Boucheron and Pomellato had a strong third quarter, with Kering looking at jewelry as an increasingly important part of its portfolio.

Weekly QuizOct 22, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Stock image of crime scene tape and police cars
CrimeOct 22, 2026
Jeweler Shot and Killed in His Suburban Cincinnati Store

Tara Sinchuri was the owner of Everest Jewels in Fairfield, Ohio, and a father of three. He was found dead in his store on Tuesday.

Verdura cuffs
MajorsOct 22, 2026
Neiman Marcus Has Gifts for the Jewelry Lover Who Has Everything

Bespoke experiences from Buccellati and Verdura are on the retailer’s 2026 “Fantasy Gifts” list.

lab channel btyb 0926.png
Brought to you by
Open an Account, Get $50 Off Your First Order. No Code Needed.

Built on Relationships. Refined by Craft.

JIS Fall 2026 jewelry
Events & AwardsOct 22, 2026
JIS Fall 2026 Reports Record-Breaking Attendance

The number of participants at the fall show was up 12 percent.

John Hardy Billie Eilish & Finneas Collection Campaign Imagery
CollectionsOct 22, 2026
Billie Eilish, Finneas Co-Design Collection for John Hardy

The Academy and Grammy award-winning siblings have collaborated with John Hardy on a new jewelry line inspired by their personal style.

Graphic for episode 10 of the My Next Question podcast
PodcastsOct 21, 2026
Episode 10: This Episode Is Haunted 

Diana Singer shared the stories of two “cursed” diamonds on this month’s podcast, which was inexplicably riddled with technical issues.

Gardner Collier Jewelry store in Kirksville Missouri
IndependentsOct 21, 2026
Gardner-Collier Jewelry to Close After 9 Decades in Business

The family-owned jeweler has three locations across Missouri and Iowa.

Underground shaft at the Venetia diamond mine
SourcingOct 21, 2026
Venetia Mines Final Carats Ahead of 2-Year Shutdown

The De Beers-owned diamond mine in South Africa is being put on ice as part of a round of previously announced cost-cutting measures.

Off-White Jewelry Collection Imagery
CollectionsOct 21, 2026
Helzberg, Nordstrom Carrying New Jewelry Collection From Off-White

The collection centers designs with clean geometric lines, chunky sculptural pieces, and recognizable details from the luxury fashion brand.

Gemfields rubies
SourcingOct 21, 2026
Gemfields’ Mixed-Quality Ruby Auction Earns $52M

The miner said it saw particularly strong prices for larger, fine-quality rubies at the sale.

Stock image of police cars with lights on
CrimeOct 20, 2026
Security Guard Charged With Murder in Shooting at Texas Mall

The guard opened fire on a man who was smashing a jewelry display case at La Gran Plaza in Fort Worth last week, police said.

David Gardner’s Jewelers interior
IndependentsOct 20, 2026
David Gardner’s Jewelers Unveils Newly Expanded, Revamped Showroom

The Texas jeweler added 2,000 square feet to its reimagined showroom, complete with a new design studio and an event space.

Kylie Jenner Fantasy Bra Victoria’s Secret Fashion Show
SourcingOct 20, 2026
The $50M Victoria’s Secret ‘Fantasy Bra’ By The Numbers

Jacob & Co.'s diamond masterpiece is the most expensive Fantasy Bra ever worn on the Victoria’s Secret Fashion Show runway.

Mignon Faget Atelier Collection Campaign Imagery
CollectionsOct 20, 2026
Mignon Faget’s Collection Chooses Handmade Over AI

The “Atelier” collection was inspired by the tools, rituals, and objects in an artist’s studio as a quiet rebuttal to an automated world.

 Rio Grande engagement ring and band
MajorsOct 19, 2026
The Knot to Acquire Rival Wedding Planning Platform Zola

The pending acquisition is an “exciting opportunity” for wedding vendors to grow their business, said The Knot Worldwide’s CEO.

The Secret Gems Thailand
SourcingOct 19, 2026
Jewelry Design Competition Show Airs in Thailand

"The Secret Gems" features eight Thai jewelry brands paired with a team of young craftspeople who create jewelry together to win challenges.

John Hardy Modern Talisman Collection Campaign Imagery
CollectionsOct 19, 2026
John Hardy Enters the Medallion Chat With Talisman Collection

The brand’s “Modern Talisman” capsule collection introduces pendants inspired by the mythology, natural world, and spiritual ethos of Bali.

Collage of independent jewelers celebrating their 100th anniversary in 2026
IndependentsOct 19, 2026
The Stories of 5 Jewelers Celebrating Their Centennials in 2026

Independent jewelers from New Mexico to New Jersey answer the question: What has kept your store in business for 100 years?

Hand holding shopping bags
SurveysOct 16, 2026
How Inflation, Gas Prices Will Affect Holiday Sales

The NRF is expecting holiday sales to increase this year, but consumers and retailers alike are facing Grinch-like headwinds.

Christina Puchi Gemstone Earrings
CollectionsOct 16, 2026
Christina Puchi’s Earrings Hold the Universe

Our Piece of the Week gathers the planets, represented by a variety of colored gemstones, in a pair of 14-karat yellow gold earrings.

Reeds Jewelers Fayetteville
IndependentsOct 16, 2026
Reeds Jewelers Expands, Relocates Flagship

The New York-based jeweler is moving its Amherst flagship store to a larger location in nearby Snyder.

Graff USA Executive Vice President Katy Chen
MajorsOct 16, 2026
Katy Chen Appointed Executive Vice President of Graff USA

Chen, who worked at Cartier and Tiffany & Co., will lead retail sales and operations for the luxury jeweler’s 11 U.S. stores.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy