The retailer, which recently filed Chapter 11, inked a deal to sell its North American business and intellectual property.
Elisa Solomon’s Charm Collection Ticks Every Current Jewelry Trend
The jewelry designer is offering a discount on her charms for the month of October.

New York—Jewelry designer Elisa Solomon knows how women want to style themselves; she creates the jewelry that she personally wants to wear daily as a busy working mom.
Solomon says motherhood has greatly influenced her designs.
“When I was pregnant with my first baby, my son Asher, I made the ‘Custom Circle Charm’ and ‘Custom Letter Charm,’” she explained. “I made a set dedicated to Asher and also a set dedicated to my German Shepherd, Bear!”
The collection is instantly recognizable as Solomon’s with her signature handmade, imperfectly perfect feel, but it also encompasses two timeless trends that have grown exponentially in 2020—charms and personalized jewelry.
After Asher’s birth, Solomon went on to create her “Mini Moon Charm,” which is her best-selling piece, and this August she added several more: a “Custom Peace Charm,” which is one of the designer’s favorite motifs represented often throughout her oeuvre, the “Custom Heart Charm” and “Custom Skinny Bar Charm.”
Each comes available 14-karat yellow, white or rose gold, or platinum upon request, and customers can choose from a large array of stones Solomon lists on her website that span far beyond the “Big Three,” from rhodolite to tanzanite, iolite, apatite or alexandrite, to name a few.
Some of the pieces, like the “Custom Circle Charm” allow for hand engraving.
Solomon noted, “I love my charm collection because each piece allows for customization, from metal to gemstones to engraving. It makes each charm unique and truly personal. I feel a strong connection to my customers, especially through all these customizable pieces. I learn about their families, their stories, their passions, their happiness. It's really gratifying work to do every day.”
This month, Solomon added another charm to her stable of motifs, an evil eye, which, along with other protective or religious symbols, has grown in popularity this year. Solomon ascribes the symbol an atypical meaning, however.
“I've felt very connected to the symbol lately. In these times we are living in, I associate the eye with my children. I look at them and I feel complete clarity as to what is important in life. I also love seeing the world through their eyes; there is an innocence and wonder that is
This September, Solomon began a promotion on her website called “Jewel of the Month,” offering a 20 percent discount on a particular piece of jewelry for the month’s duration.
This month, her entire charm collection qualifies. Their typical price before the discount ranges from $280 to $1,000.
While the designer wholesales to various stores like Catbird, the charm collection is exclusive to her website.
The Latest

Target CEO Brian Cornell will step down in February and be replaced by the company’s chief operating officer, Michael Fiddelke.

The group met with the president's senior trade advisor earlier this week to express the industry’s concerns about the effects of tariffs.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

The pop-up will display this year's Tiffany & Co. Singles Championship trophies along with a diamond-encrusted tennis racket and ball.


The New Hampshire-based store has expanded to Boston, propelled by the success of Alex Bellman’s TikTok page, “The Truthful Jeweler.”

The latest incident happened Monday at a store in Oakland, California, continuing a pattern JSA first warned about last month.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

The new aqua green New York Harbor Limited Edition II is the watchmaker’s second collaboration with the Billion Oyster Project.

Participants who attend any three Rings of Strength events will be awarded a special medal.

The investment company, founded by Dev Shetty, has acquired the struggling miner and its assets, including the Lulo mine in Angola.

Smith shares wisdom he gleaned from a podcast he was listening to one morning while being walked by his dog, a Malshi named Sophie.

The counterfeit Van Cleef & Arpels jewels would have been worth more than $30 million if genuine.

The MJSA Mentor & Apprenticeship Program received the Registered Apprenticeship Program designation by the U.S. Department of Labor.

Casio executive and watch enthusiast Masaki Obu is the new general manager of its U.S. timepiece division.

Barabash, Verragio’s client relations representative, was a vital member of the team and is remembered as being warm and full of life.

Originally introduced in 1992, the “Dot” collection is back with a capsule featuring five archival designs and three new creations.

Allison-Kaufman has received the honor for the fourth year in a row.

The company had a solid second quarter, with sales of non-charm jewelry outpacing sales of pieces in its core collections.

Taylor Swift dons the vibrant pair in new promotional imagery for her upcoming album, “The Life of a Showgirl,” set to release in October.

Its investment in micromechanics expert Inhotec will preserve skills essential to the watchmaking industry as a whole, said the company.

Nicolette Bianchi joins the wholesale provider with more than 15 years of cross-industry experience in marketing and product development.

Her new “Ocean” collection was inspired by Myanmar’s traditional articulated fish jewelry, with depictions of flounder, catfish, and more.

Longtime Casio executive Yusuke Suzuki is the new president and CEO of Casio’s U.S. subsidiary.

The full-day sourcing and networking event, slated for Aug. 18, will be followed by the fifth annual Mega Mixer Summer Soirée.

The board elected 9 new directors at its recent ICA Congress in Brazil.

JD Sports and Wawa were among the fastest-growing retail companies in the U.S. last year.