CollectionsJun 30, 2025
State Property’s New Jewelry Tells ‘The Story of Everything’Co-founders Afzal Imram and Lin Ruiyin brought their son’s story of a cosmic egg, toadstool, and railroad to life in their new collection.
TrendsFeb 11, 2019
Anzie’s Daughters Branch Out with Jac + Jo
Jaclyn and Joanna Stein have created an ancillary brand aimed at a younger demographic.
Layering chains, stacking rings, mix-and-match stud earrings and ear crawlers are among the offerings in Jac + Jo, a lower-priced line by Anzie. Pictured here are the “Arrow” ear crawlers in 14-karat yellow gold with white topaz and diamonds ($395).
Scottsdale, Ariz.—Anzie, the Montreal-based jewelry company Anzie Stein started 20 years ago, is branching out with a brand-new brand.
Named for—and developed by—Stein’s daughters Jaclyn and Joanna, Jac + Jo is a lower-priced line aimed at millennials and the group that follows, Generation Z.
It officially launched in May 2018, landing in Hudson’s Bay stores in Anzie’s home country of Canada, and was on display for U.S. retailers at the recent Centurion show in Scottsdale.
This summer, the line will expand into the states when it launches on Macys.com, which Joanna called a “great home” for it here.
Going forward, the Steins would like to see more independent jewelers pick up both Jac + Jo and Anzie—with Jac + Jo appealing to those looking to fill the gap for merchandise in the $150-$500 range, Joanna noted—as well as fashion boutiques, which are increasingly expanding their selection of fine jewelry.
The Jac + Jo mini “Bolt” ring is .925 sterling silver set with white topaz ($60).
These Jac + Jo “Gothic” diamond earrings are 14-karat yellow gold and set with white topaz. They retail for $295.
With Jac + Jo, the Stein sisters are serving up exactly what many younger consumers want: mix-and-match styles that can be stacked and layered, that pair as easily with jeans and a T-shirt as a dress, and are within their budgets.
Though it is an entirely separate brand, the Anzie connection is obvious with some Jac + Jo jewelry.
The “Bolt” earrings and rings, for example, look like dialed-down, more unisex versions of Anzie’s classic “Dew Drop” collection. Jac + Jo also has a collection of “Soul Bracelets,” a colorful lineup of gemstone bead bracelets priced from $125-$160 that mirror the “Boheme” bracelets for which Anzie is known.
Other pieces, meanwhile, like the curved “Arrow” rings, ear crawlers and necklaces as well as the “Cog” necklace and open studs, have a more industrial look that’s unique to Jac + Jo.
View this post on InstagramA post shared by National Jeweler (@nationaljeweler) on Jan 27, 2019 at 11:14am PST
The brand also sells on-trend rings sporting positive messages—peace, joy and dream—in fluid cursive. The rings are $125 retail in sterling silver and $355 in 14-karat yellow gold.
Pictured above is the “Peace” ring in gold, styled with the Anzie “Love” necklace in 14-karat gold with multi-colored sapphire ($2,400). (Arrow rings are the editor’s own.)
Jac + Jo is available in .925 sterling silver or 14-karat gold and is priced between $45 and $650. It is being sold online at JacandJoJewelry.com, as well as through wholesale partners.
A portion of the proceeds from Jac + Jo sales benefit women’s charities.
More on Trends
The Latest
ColumnistsJun 30, 2025
The Smart Lab: Why Q3 Is the Secret Weapon For Holiday Jewelry SalesThe best time to prepare for the holiday season is right now, according to columnist Emmanuel Raheb.
Events & AwardsJun 30, 2025
AGA Names Recipient of 2025 Gemological Education ScholarshipThis year’s winner is Morgan Keefe, who is currently studying at GIA to be a gemologist.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
IndependentsJun 30, 2025
Melanie Grant’s New Book Explores 200 Years of Jewelry“The Jewelry Book” comes out this September.
Weekly QuizJun 26, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
TechnologyJun 27, 2025
Gemist Raises $6M in Funding to Scale Jewelry Tech PlatformThe company is focused on modernizing the custom jewelry buying experience with e-commerce tools like product visualization and 3D styling.
IndependentsJun 27, 2025
David Webb Announces New Hires, PromotionsFollowing its recent acquisition, the storied brand has updated its leadership team and regional managers.
Brought to you by
Jewelers of America is Headed to Las Vegas for JCK 2025The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.
Events & AwardsJun 27, 2025
AGS, GIA Announce Beatrice Shipley Scholarship Winner AGS also named the recipient of its “Women in Leadership” scholarship.
CollectionsJun 27, 2025
Piece of the Week: Buddha Mama’s ‘Monstera’ Wrap RingThe 20-karat yellow gold and diamond wrap ring is modeled after the Monstera plants in the garden of the brand’s Miami villa.
MajorsJun 26, 2025
Why Rocksbox Is Opening Stores As Signet Jewelers DownsizesRocksbox President Allison Vigil shared the retailer’s expansion plans, and her thoughts on opening stores in malls.
IndependentsJun 26, 2025
Penny Ruston Dies at 80 The creator of the WJA Chicago chapter is remembered as a champion for women in the jewelry industry and a loving grandmother.
SurveysJun 26, 2025
After Recovering in May, Consumer Confidence Dips in June The decline was consistent across age groups and almost all income groups, with tariffs and inflation still top of mind.
CollectionsJun 26, 2025
Jam Out With Sorellina’s Jimi Hendrix-Inspired JewelsThe “Playlist: Electric Dreams” collection brings lyrics from the musician’s song, “Little Wing,” to life through fine jewelry.
Events & AwardsJun 26, 2025
The Jewelry Symposium Is Looking for Speakers for 2026 EventThe event is set for May 16-19 in Detroit, Michigan.
IndependentsJun 25, 2025
Marissa Collections Opens in Nantucket as Legal Fight ContinuesThe Vault’s Katherine Jetter is accusing the retailer of using info she shared for a potential partnership to move into Nantucket.
CrimeJun 25, 2025
Customs Nabs Another Big Shipment of Fake Cartier, Van Cleef JewelryAgents seized 2,193 pieces, a mix of counterfeit Cartier “Love” and “Juste Un Clou” bracelets, and Van Cleef & Arpels’ “Alhambra” design.
CollectionsJun 25, 2025
Splash into Karina Choudhrie’s Collection of Underwater Circus PerformersThe designer brought her children’s book, “The Big Splash Circus,” to life through a collection of playful fine jewelry characters.
Events & AwardsJun 25, 2025
JA Announces Impact Initiative Fund RecipientsThe trade association has chosen the recipients of the funding initiative it formed to foster the growth and sustainability of the industry.
SourcingJun 25, 2025
2025 AGTA Spectrum Awards Open for EntriesThe organization has also announced this year’s slate of judges.
EditorsJun 24, 2025
The Best New Jewelry from Couture 2025, Part 2Associate Editor Natalie Francisco shares 20 additional pieces that stood out to her at the Couture show.
IndependentsJun 24, 2025
Colorado Bench Jeweler Celebrates 50 Years With Local RetailerLori Tucker started at Williams Jewelers when she was 18 years old.
WatchesJun 24, 2025
Citizen’s New ‘Fantastic Four’ Watch Is Literally Super The “Marvel | Citizen Zenshin” watch is crafted in Super Titanium and has subtle nods to all four “Fantastic Four” superheroes on the dial.
MajorsJun 24, 2025
Tacori, QVC to Launch Exclusive Lab-Grown Diamond Jewelry CollectionThe “XO Tacori” collection was designed to blend luxury and accessible pricing.
GradingJun 23, 2025
GIA Names New President and CEO Pritesh Patel, the lab’s chief operating officer, will take over as president and CEO of GIA.
Recorded WebinarsJun 23, 2025
Watch: Top Trends at Couture, JCK Las Vegas 2025National Jeweler and Jewelers of America discuss the standout jewelry trends and biggest news to emerge from the shows this year.
SourcingJun 23, 2025
Diamond Producers, Organizations to Kick in Money to Promote Natural DiamondsSignatories to the “Luanda Accord” committed to allocating 1 percent of annual diamond revenue to the Natural Diamond Council.
