Chopard Adds New Designs to Its ‘Ice Cube’ Capsule Collection
The jeweler has expanded its high jewelry offering, which launched last year, with new pieces featuring its cube motif that debuted in 1999.

The collection debuted in 1999 with a single motif that embodied minimalist elegance, the jeweler said.
In 2024, Chopard launched a high jewelry capsule collection of the same name, reintroducing the cube motif with new proportions, modular versatility, and sculptural brilliance.
“Ice Cube has always represented purity and precision,” said Caroline Scheufele, co-president and artistic director of Chopard.
“But here, we pushed its language even further—into volume, movement, and expression. I wanted the pieces to feel wearable yet unexpected, like modern art for the body.”
The new designs range from a statement necklace to a versatile brooch, a variety of bracelets, and other jewels that embody a modern, architectural spirit.
A highlight of the new additions is a one-of-a-kind “Ice Cube” modular necklace, which is seen above.
It features nine rows of articulated cube motifs, some featuring a mirror polish and some set with brilliant-cut diamonds, in a mix of 18-karat rose and white gold.
The mix of cube sizes and heights adds dimension and evokes a sense of movement, Chopard said.
The rows can be removed in sets of three for a modular design that nods to the stacking nature of the collection’s previous rings and bangles.
Among the new additions are three bracelets that are available in three- or six-row variations, in 18-karat rose or white gold, and either partially or fully set with brilliant-cut diamonds.
It also includes an “Ice Cube” brooch designed to be gender-fluid and versatile. It can be worn across lapels, collars, ties, or as a hair pin.
These bracelets, and the multifunctional brooches, echo the collection’s architectural codes through the use of cube motifs in varying heights. It’s a nod to a city skyline where towers of glass and steel shimmer under shifting light, Chopard explains.
Another standout of the new creations is the “Ice Cube” ring with a 3.32-carat Asscher-cut diamond.
This piece reprises the collection’s multi-band shape, and the Asscher-cut diamond is a nod to the Art Deco era.
Asscher-cut diamonds continue into the earring offerings with a pair of “Ice Cube” earrings featuring 1.20-carat Asscher-cut diamond solitaires that are backed by a line of 14 diamond-set cubes.
The piece is also modular, as the backings can be removed from one or both sides.
The modernized cube motif was previously highlighted in Chopard’s “Sculpted by Light” campaign with the jeweler’s brand ambassador Bella Hadid.
The campaign, shot by Charlotte Wales, debuted in September 2024, launching a new era for the Ice Cube jewelry collection.
In it, Hadid models pieces from the collection against an abstract urban scene as the background.
“I’ve been a longtime admirer of Chopard given their gorgeous craftsmanship and commitment to sustainability. Their designs are so empowering and always give me a sense of confidence whenever I’m lucky enough to wear one of their pieces” said Hadid.
The new Ice Cube designs debuted on Sept. 14.
The full Sculpted by Light campaign can be seen on the Chopard website.
The Latest

The top lot of the auction house’s Hong Kong jewelry sale was an Art Deco Mauboussin necklace with ruby beads, which sold for $2 million.

Retailers and manufacturers headed to the Capitol this week to discuss tariff exemptions for diamonds and gemstones, among other issues.

SynthDetect 2 can scan a full tray in less than five minutes, De Beers said, making it six times faster than its predecessors.

Experience gemstones with greater precision and comfort than ever before.

Two metal detectorists discovered the ring, which may have belonged to English noblewoman Matilda of Lancaster, in Suffolk.


The bill has a provision that allows the president to raise tariffs on countries that import Russian oil and gas to as much as 100 percent.

The American Gem Society presented the annual award to a former president of its board.

Submit your pieces for a chance to win in this year's competition.

Jewelers of Louisiana presented Patton, the third-generation president of Pattons Fine Jewelry, with the award at its annual convention.

Two special guests join the podcast to commemorate the 10th anniversary of the designer advocate, mentor, and author’s untimely passing.

McCormack brings sea-inspired motifs from her “Beaches” collection to L’Objet’s tableware, vanity pieces, and first-ever cutlery set.

Nine New Jersey jewelers have been victims of smash-and-grab robberies this year, prompting JSA to circulate a list of recommendations.

Marlin “Brian” Hood, who has been with the store for 20 years, will succeed Ricky Bromberg, who died earlier this month.

The new bridal catalog features the latest jewelry collections and designs from timeless classics to modern silhouettes.

Stars wore either a necklace or earrings at 78th Primetime Emmy Awards but rarely both, Natalie Francisco notes.

Jennifer Shaheen compares this new era of AI-powered SEO to a video game: your website must clear one level before advancing to the next.

The program highlights “Made in Italy” fine jewelry with digital merchandising, sales education, and local marketing support.

Hilson, Signet’s chief operating and financial officer, discussed Q2, resurgent natural diamond demand, and why Blue Nile is a standout.

The stores that have a great December are the ones that made good decisions in August, September, and October, Sherry Smith writes.

The 22.09-carat fancy yellow “Pragnell Kimberley Sunshine Diamond” is part of the fall jewelry sale at Heritage Auctions.

“Adornos: Jewelry, Memory & What We Pass Down” honors the jewelry’s importance to New York City’s Latine communities.

The company’s managing director of sales said the results demonstrate “continued strong demand for commercial-quality emeralds.”

The nonprofit awarded a grant to the Gift of Sight initiative spearheaded by South African musician Black Coffee.

The Latine-owned New York jeweler is marking two milestones this year: its 50th anniversary and the 25th anniversary of the 9/11 attacks.

The jewelry retail broadcast network has sponsored a new space for Make-A-Wish East Tennessee on its campus in Knoxville.

The recipients were recognized at the 24 Karat Club of the Southeastern United States’ annual banquet.

Keith Rolfe, CFO and COO of Lagos, is now at the jewelry brand’s helm while Steven takes on the role of executive chairman.
























