Piece of the Week: Ashley Zhang Jewelry’s Lunar New Year Necklace
The one-of-a-kind necklace was designed in celebration of the Chinese New Year, as 2025 is the Year of the Snake.

This week’s “Piece of the Week” is extra special as it ushers in the Year of the Wood Snake.
Ashley Zhang Jewelry’s “Snake” necklace features a 14-karat yellow gold omega chain.
A pear-cut emerald is set into the reptile’s head while a 2-carat pear-cut diamond dangles from its mouth and its eyes are two round brilliant-cut diamonds.
The one-of-a-kind necklace draws from Zhang’s previous “Snake” necklace designs, adding a diamond drop for her 2025 Lunar New Year collection.
The design was inspired by the Victorian-era jewelry in the brand’s antique collection and a ring that Prince Albert gave to Queen Victoria, explained Zhang.
The queen’s ring also featured a pear-cut emerald on the snake’s head and, because the reptile was coiled, it was considered to be a symbol of everlasting love.

While snakes in jewelry have become increasingly trendy over the last year, the reptile should enjoy an extra boost as the Chinese lunar calendar’s animal of the year for 2025.
In the calendar, there are 12 animals (rat, ox, tiger, rabbit, dragon, snake, horse, sheep, monkey, rooster, dog, and pig) that rotate annually to represent the energy of the year.
For 2025, expect the snake to bring wise and intuitive energy, offering opportunities for personal growth and change, according to this Chinese New Year 2025 guide.
“My husband and I have been together for 11 years and the first Lunar New Year I celebrated [2014] was very early in our relationship and happened to be my year [the Year of the Horse]. Ever since then, I have loved celebrating the holiday and involving our two kids in the tradition.
“Next year will be Horse again and as it is my zodiac year, I will be very excited to create another new collection to celebrate,” said Zhang.
Every year since 2023, Zhang has created a collection of limited-edition pieces to celebrate the Lunar New Year.
Her 2025 collection includes the “Snake” necklace, a jade chain, and two “Snake Jade” bracelets, one with a gold chain and the other with a red cord.
These three additional pieces are only available through January.
The “Snake” necklace retails for $28,000 and is available on the Ashley Zhang Jewelry website.
The Latest

The president made the announcement via Truth Social Wednesday, adding that India also will face a penalty for its dealings with Russia.

The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.

Its opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Respondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”


“Making a Killing in Diamonds” tells the story of Mimi Rosen, the disappearance of a scientist, and the murder of lab-grown diamond CEO.

Senior Editor Lenore Fedow learned a lot when she took a behind-the-scenes factory tour with the jewelry brand earlier this year.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.

The online auction house’s September sale will feature rough Brazilian emeralds of various qualities.

She’ll lead an executive committee consisting of President-Elect Bryan Moeller, Mitchell Clark, Bill Farmer, and Larry Rickert.

Announced Sunday, the deal will set the tax on goods imported into the United States from the European Union at 15 percent.

The retailer will refer its customers to WonderCare, founded by venture capitalist and watch collector Kevin O’Leary.

The jeweler’s largest store yet is set to open in Little Rock next fall.

Jewellery & Gem World Hong Kong is scheduled for Sept. 15 to 21, and buyer pre-registration will be available until Sept. 7.

Renovations at Tiffany & Co. stores ate into profits in the company’s watch and jewelry division.

Mark and Candy Udell of London Jewelers will receive the honor at the 24th annual Gem Awards next March.

While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.

The “Fantasia” jewelry collection turns the intaglio animals from her “Close Encounters” collection into 3D characters.

The special Classic Avi Chronograph 42 with an Eagles-green dial is limited to 59 pieces, a nod to the Super Bowl Philadelphia just won.

JSA has received reports of mobs swarming jewelry stores, driving cars into the storefront or smashing through the windows.

The “Kashmir” collection features centuries-old craft techniques made in collaboration with the region’s master papier-mâché artisans.

Creative Director Erica Bianchini shared why the jeweler is looking to expand into the U.S. and how it’s putting Canadian craftsmanship on the map.

Two Los Angeles Fire Department stations plan to use the donations to upgrade their equipment and tools.

Next week, the auction house will kick off a selling exhibition of jewelry by British artist Hannah Martin and Coldplay’s Guy Berryman.

“Stolen: Heist of the Century” is based on “Flawless,” the book about the middle-of-the-night theft, and will debut on Netflix in August.

Emmanuel Raheb shares the top five gifting moments outside of major holidays that jewelers should build marketing campaigns around.