The industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.
Squirrel Spotting: Be Like The Boss
Peter Smith shares what he learned about great leaders from reading the autobiography of a legendary Boss, Bruce Springsteen.

I recently read Bruce Springsteen’s very good book “Born To Run.” It’s almost sacrilegious to say it, but I’ve never been a huge fan of his music, being more of an Elvis, Sinatra and Beatles guy. That said, I’ve always been drawn to him as someone who exudes real passion, authenticity and a work ethic to die for.
His autobiography is a fascinating and worthwhile read, and it did nothing to dispel the attributes that I already had ascribed to The Boss.
It’s probably not news to his legions of fans, but it became patently obvious to me in reading his book that Springsteen, despite never having a “real job” in his life, is clearly not only a working man’s rocker and poet, but a great leader too. Far from locking himself behind high gates in Memphis or Palm Springs, Bruce seems to be somehow infinitely more accessible than other storied musicians and celebrities.
I loved a story I heard a year or two ago about Bruce walking through Boston’s Public Gardens.
He happened upon a busker and he asked if he could borrow his guitar for a bit. After playing a few tunes, he apologized for not having any cash on him (think about the gift he had already given that busker!) and went on his way. A short while later, Springsteen returned with some cash and tipped the busker.
As I was reading Bruce’s book, I happened upon the following passage and, if you’ll forgive the pun, it really struck a chord with me.
He wrote: “I’ve always believed the E Street Band’s continued existence--and it’s now been 40-plus years since its inception--is partially due to the fact that there was little to no role confusion amongst its members. Everyone knew their job, their boundaries, their blessings and limitations. My bandmates were not always happy with the decisions I made and may have been angered by some of them, but nobody debated my right to make them. Clarity ruled and allowed us to forge a bond based on the principle that we worked together, but it was my band.”
Some people may read that and see a self-absorbed egomaniac telling everyone that the ball is his and they can find another game if they don’t like it. I read it and loved every typed word. I thought that it was a brilliant reflection on why Bruce Springsteen
That one paragraph sums up so brilliantly why some leaders are successful and why so many are not.
Whether a company finds itself riding the crest of a wave or knee-deep in horse manure, what is always required from the leader is absolute clarity and conviction of purpose. It is not his or her job to tell tall tales or make excuses (anyone paying attention at United Airlines?) but to chart a clear course and to communicate that direction, unambiguously, throughout the organization. Clarity and consistency of message ought to be the minimum standard for a leader and, yet, it is so often lacking.
In the HBR book “On Managing People,” Daniel Goleman wrote: “Our research indicates that of the six leadership styles, the authoritative one is the most effective, driving up every aspect of climate. Take clarity. The authoritative leader is a visionary; he motivates people by making clear to them how their work fits into a larger vision for the organization. People who work for such leaders understand that what they do matters and why. By framing the individual tasks within a grand vision, the authoritative leader defines standards that revolve around that vision.”
It is not a leader’s job to ensure that his or her choices and directives please everyone or make him or her popular. And it is not, as we have seen in many high-profile cases of late, his or her job to make excuses in the face of failures or criticism. It is not his or her job to seek out scapegoats when things don’t go to plan or to sanction a continuous rotation of senior positions, as the last man in becomes the new savior.
What he or she must do is to be authentically clear and consistent in communicating the direction they are taking the company, and to explain to the entire team why that needs to happen and how they will get there. Anything less is simply not rock ‘n’ roll.
Peter Smith is president of Vibhor, a public speaker and author of “Sell Something” and “Hiring Squirrels.” He spent 30 years building sales teams in retail and wholesale and he can be contacted at dublinsmith@yahoo.com, peter@vibhorgems.com, or on LinkedIn, Facebook or Twitter.
The Latest

Founder Vik Westermann said the app is a “starting point” to inspire people to work with appraisers and gem labs, not replace them.

The Verdura brooch, which belonged to the late Virginia Fortune Ryan Ogilvy, was sold to a private collector in Asia.

Submit your pieces for a chance to win in this year's competition.

The five students were awarded a total of $10,000 through the nonprofit’s 2026 “Future of Jewelry Making” scholarship.


Steven Lerche is now beginning his term as the youngest member to become president of The Plumb Club’s elected executive committee.

Murphy will retire at the end of the year and Alexander, currently the company’s president, will take over at the start of 2027.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

The jeweler is encouraging customers who own lookalike rings to come into the store and trade them for credit towards an authentic piece.

The new campaign, “You Are The Occasion,” discourages shoppers from saving their fine jewelry for special occasions only.

Mehta led India’s GJEPC through the 2008 financial crisis and was respected worldwide for his wisdom, integrity, and knowledge.

One is the driver who allegedly crashed a car into a Sacramento jewelry store in April, striking a 71-year-old employee who later died.

In a new column, Peter Smith posits that people actually enjoy putting together IKEA furniture, and the same is true for engagement rings.

9lakha Jewelers in Iselin, New Jersey, was the target of a smash-and-grab robbery on Aug. 8.

The jeweler has partnered with 818 Tequila to gift lab-grown diamond studs to a bride-to-be and their bridal party.

The exhibition will feature more than 100 drawings of stained-glass lampshades, windows, and more, many created by women and émigrés.

Marquise-cut diamonds in drop charms are the center of the new collection, reflecting the movement of a dancer in modular styles.

The inaugural Fort Lauderdale Jewelry, Antique, & Object Show will be held from Jan. 28 through Feb. 1, 2027.

Amanda Ileana Hernandez is married to Carlos Hernandez, one of two men in prison for the 2024 murder of Michigan jeweler Hussein Murray.

The reimagined jewel, our Piece of the Week, trades the diamonds in the original 1998 design for blue, pink, yellow, and green sapphires.

Sponsored by American Gem Trade Association

In the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.

The 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.

Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.

The expanded collections now feature hand-cut gemstones like topaz, tanzanite, chrysoprase, chalcedony, smoky quartz, and fire opal.

The lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.

The gemstone supplier and manufacturer acquired the remarkable 104-gram Zambian emerald at Gemfields’ auction in May.





















