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Bonhams Names Former Piaget Head as CEO
Chabi Nouri was previously CEO of Piaget and spent 10 years with Cartier.
Bonhams has named Chabi Nouri, the former CEO of Piaget, as its new global CEO, effective in October.
London—Bonhams has named Chabi Nouri as its new global CEO, effective in October.
Nouri succeeds previous CEO Bruno Vinciguerra, who stepped down in February after five years with the auction house.
Hans-Kristian Hoejsgaard, the auction house’s executive chair, was filling in on an interim basis.
Nouri has an extensive background in luxury and retail, particularly in watches and jewelry.
She began her career at Cartier, serving in several roles over 10 years. She joined Richemont-owned Piaget as its marketing officer in 2014, as per her LinkedIn profile, and then served as CEO for more than four years.
Following her time at Piaget, she was a private equity partner at the Swiss company Mirabaud Group.
She is a non-executive board member for Watches of Switzerland, according to her LinkedIn, and sits on its ESG committee. She is also a non-executive chair at EveryWatch, which operates a luxury watch market database.
A graduate of the University of Fribourg in Switzerland, she will now be based in Bonhams’ headquarters on New Bond Street in London.
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Nouri succeeds previous CEO Bruno Vinciguerra, who stepped down in February after five years with the auction house.
Hans-Kristian Hoejsgaard, the auction house’s executive chair, was filling in on an interim basis.
Nouri has an extensive background in luxury and retail, particularly in watches and jewelry.
She began her career at Cartier, serving in several roles over 10 years. She joined Richemont-owned Piaget as its marketing officer in 2014, as per her LinkedIn profile, and then served as CEO for more than four years.
Following her time at Piaget, she was a private equity partner at the Swiss company Mirabaud Group.
She is a non-executive board member for Watches of Switzerland, according to her LinkedIn, and sits on its ESG committee. She is also a non-executive chair at EveryWatch, which operates a luxury watch market database.
A graduate of the University of Fribourg in Switzerland, she will now be based in Bonhams’ headquarters on New Bond Street in London.
Hoejsgaard welcomed Nouri to the team.
“Her experience and qualities make Chabi a perfect fit for the company. Having served as a CEO of a leading luxury company, and in her most recent role as a co-manager of a private equity fund, Chabi has proven abilities as a strong brand-builder, and for digital innovation,” he said.
“Her background in luxury also brings valuable experience and insight to one of the most important categories at Bonhams.”
Nouri shared her excitement, and said: “I am delighted to be joining Bonhams, which has a long heritage, rich history and strong values as an auction house, as well as a reputation as an innovator. Its focus on digital transformation, global reach and passion, nurtured by its extraordinary talents, makes it an exceptionally exciting and dynamic company. I look forward to building on these strong foundations and focusing on Bonhams’ core DNA.”
The auction house, now owned by U.K.-based private equity company Epiris, was founded in 1793 and operates 14 salerooms worldwide.
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