The announcement comes just as the 90-day freeze on the “reciprocal” tariffs nears its end, giving countries more time to negotiate.
What You Might Have Missed
These were the five most popular stories on National Jeweler last week, according to Google Analytics.

New York--These were the five most popular stories on National Jeweler last week, according to Google Analytics.
1. Why People Still Wear Watches
This informal post-Baselworld survey also delved into size preferences and consumers' feelings about “smart” devices.
2. These Are the Most Popular Charms in America by Region
Rembrandt Charms, which is experiencing a rebirth after surviving Pandora and the Great Recession, shared sales analytics with National Jeweler.
3. ‘Apollo’ and ‘Artemis’ Could Sell for $68M at Sotheby’s
This mismatched pair of pears is the most valuable set of earrings ever to appear at auction, Sotheby’s said.
4. Straight Talk About Running an Online Store
“Technology Therapist” Jennifer Shaheen shared her essential list of e-commerce best practices at the recently concluded AGS Conclave in Los Angeles.
5. National Jeweler Names New Sales Executive
Susie Biddle joins the 111-year-old trade publication after working at Lela Rose and Roberto Coin.
The Latest

Kellie, who joined the organization in 2019, will remain in his role through the end of 2025.

Police officers apprehended the suspects as they were allegedly attempting to gain entry into another jewelry store.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The program, a collaboration between Julius Klein Diamonds and the Women’s Jewelry Association, is in its second year.


Sponsored by the Gemological Institute of America

The 2025 Australian Open champion is the jewelry brand’s first athlete ambassador.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

The West Village jewelry boutique’s new shop-in-shop is the cornerstone of Nordstrom’s revamped jewelry hall.

This past year, the manufacturer said it recorded below-zero emissions per carat of natural diamond.

The brand’s “Golden Strada” statement necklace features round, marquise, and pear diamonds that sparkle like Fourth of July fireworks.

JSA’s Scott Guginsky provided a list of nine security measures jewelers should observe while locking up for the long weekend.

Located on Rodeo Drive, the store’s design was inspired by Hollywood and Los Angeles culture.

The new location continues the brand’s celebration of its 25th anniversary.

The online watch marketplace’s “Time Is Our Thing” campaign highlights the importance of time.

She will oversee strategic planning, fundraising, industry partnerships, and the launch of the Gem Legacy Campus in Tanzania.

Working with Amazon’s Counterfeit Crimes Unit and law enforcement, Pandora helped to shut down a large-scale counterfeit network in China.

The jewelry company has closed its three California brick-and-mortar stores, as well as its online shop, for now.

The company is providing the opportunity for an FIT student to work alongside master diamond cutter Willie Lopez in its workshop.

The jewelry store chain has reportedly been struggling with costs related to tariffs as well as tough retail competition.

Welcome warm summer days with red hot rubies perfectly chosen as July’s birthstone.

Co-founders Afzal Imram and Lin Ruiyin brought their son’s story of a cosmic egg, toadstool, and railroad to life in their new collection.

The best time to prepare for the holiday season is right now, according to columnist Emmanuel Raheb.

This year’s winner is Morgan Keefe, who is currently studying at GIA to be a gemologist.

The company is focused on modernizing the custom jewelry buying experience with e-commerce tools like product visualization and 3D styling.

Following its recent acquisition, the storied brand has updated its leadership team and regional managers.

AGS also named the recipient of its “Women in Leadership” scholarship.