ARM Challenges Jewelry Designers to Launch Fairmined Gold Collections
The organization’s goal is to reach 100 Fairmined collections of gold products by Aug. 31, 2022.
The organization’s Fairmined initiative has launched the “Fairmined 100” challenge, inviting brands involved in the gold industry to “strengthen their commitment to sustainability” by using Fairmined metals.
The goal is to reach 100 Fairmined collections of jewelry, gold coins, and financial products by Aug. 31, 2022.
Fairmined is an assurance label that certifies gold from small-scale mining organizations that prioritize responsible practices.
To be Fairmined certified, ASM organizations must comply with environmental requirements that eliminate mercury and other chemicals from their mining operations or reduce its usage to a bare minimum that won’t lead to pollution of water sources.
Fairmined certification also allows the miners to give back to the communities through infrastructure, gender equity projects, healthcare, and child and youth programs, and a guaranteed minimum price for their gold, ARM said.
To participate in the challenge, it’s required to be a Fairmined-licensed brand.
All brand participants also should source from authorized suppliers through the Fairmined labeled sourcing model.
More information on both of those requirements as well as other terms and conditions to participate in the challenge can be found online.
Benefits for those who decide to make collections with Fairmined gold include traceability and a story of origin, ARM said.
Additionally, they support the formalization of environmentally conscious production while also guaranteeing fair wages and conditions for workers.
As for the challenge, all participants will receive marketing materials, including a digital badge that identifies the brand as a “Proud participant of the #Fairmined100Challenge,” which can be used for digital marketing.
Brands will also be able to submit the collection story for marketing content and will be mentioned on the Fairmined initiative’s social media channels as well as in the Fairmined 100 digital catalogue by ARM.
Additionally, participating brands with more than one collection and/or collections with more than five pieces will receive a badge for being a top-tier participant, describing the extent of their involvement.
The brand or brands with the collection(s) with the greatest weight of Fairmined metals sourced by the deadline next August will also be highlighted and featured on the challenge’s closing video. This is meant to emphasize that every gram counts when it comes to making positive impact and to help obtain a bigger premium for the certified mining organizations, a spokesperson at ARM said.
Meanwhile, a panel of judges assembled by ARM will also choose the best collections by category at the end of the challenge. More information about that is to come.
The Latest
All 74 lots of jewelry belonging to the late Democratic senator found buyers at Bonhams Los Angeles.
The two collaborated on a necklace and a pair of earrings that praise the beauty of Zambian emeralds.
Retailers can move jewelry care lines off countertops with the fixtures, which were designed for a “sophisticated retail environment.”
This fall, sharpen your skills in jewelry grading, quality control and diamond assessment.
The 20th ICA Congress is slated for May 19-22 in Brasília, Brazil.
The jeweler is celebrating its 25th anniversary with a throwback campaign.
“Memorie D’Archivio” was inspired by the “Mora” and “Mosaico” collections the brand introduced in the ‘90s.
Don't miss this one-stop-shop in October, curated with buyers’ needs in mind.
CEO William Lamb said divesting the diamond sales platform allows the company to focus on the underground expansion of Karowe.
It features 124 jewels and a variety of colored gemstones.
Ahead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.
The GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.
The ads celebrate the mall culture of the ‘80s and ‘90s.
Retail sales associates can access the video series on mobile to refresh their selling skills.
The November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.
Commercial production has begun underground at the Canadian diamond mine’s A21 pipe.
Deloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.
The Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.
Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.
The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.
A portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.
The first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.
The company said Benjamin Clymer will return to his role as head of the watch news website, which will maintain editorial independence.
A strong economy, a growing middle class with an affinity for brands, and rapid expansion of organized retail have fueled the market’s rise.
The industry veteran is also the president-elect of the Women’s Jewelry Association.
Slither into spooky season with this scary snake ring that boasts two heads with tsavorite eyes.
Ladell Tharpe, 39, took part in a 2022 jewelry store robbery and then posted pictures of cash on Instagram with the text “Robbery Gang.”