CollectionsOct 10, 2025
Count Down to the Holidays With Astrid & Miyu’s Advent CalendarsThe trio of Advent calendars include a version with 18-karat gold and lab-grown diamond jewelry in a red lacquer jewelry box.
SurveysSep 13, 2019
What To Expect This Holiday Season, By the Numbers
National Jeweler gleans holiday insight from Coresight Research and a holiday guide published by Google.
U.S. retail sales are expected to see a 4 percent year-over-year increase, according to a survey by Coresight Research.
New York—The official start of fall is just a week away, which means the holiday season is nearly upon us again.
Coresight Research’s recently released “Holiday 2019: U.S. Retail Outlook Preview” gave a first look at what retailers can expect this year.
The research group estimated U.S. retail sales will see about a 4 percent year-over-year increase during November and December.
Lower gas prices may buoy holiday spending by as much as 50 basis points.
Consumer confidence is expected to remain high, though the study noted it has experienced ups and downs as a result of the U.S.-China trade conflict.
Coresight’s “Holiday 2019: US Shopper Survey,” meanwhile, dived into the shopping experience.
The survey found that six in 10 holiday shoppers were concerned about tariff-related price increases, with a majority saying if prices were to go up, they would buy fewer things, shop at cheaper retailers or buy less expensive products.
More than two-thirds of shoppers will shop both online and in stores this holiday season.
In-store shopping was the top choice for browsing, comparing and brainstorming gift ideas. Shoppers prefer in-store shopping for ease of browsing, the ability to look at a product in person and the overall enjoyment of the experience, according to the survey.
Customers surveyed said they shop online as a way to avoid crowds and save time as well as effort.
Walmart and Amazon are expected to be the most-shopped retailers this season, with Amazon receiving a big boost from its Prime members.
Walmart and Target “stand to lose the most shoppers to Amazon,” the survey said.
In addition to the Coresight surveys, Google published its own holiday guide for retailers, the “Holiday Retail Playbook 2019,” in June.
The guide noted it’s never too early to start planning, with searches for “gifts for” and “gifts from” accelerating in the final week of October.
October to December is the peak time to drive online and offline sales, according to the guide.
Whether a customer is shopping online or in a store, Google found 67 percent of holiday shopping is planned before purchasing.
However, 67 percent of shoppers said there’s still shopping to be done the last week before Christmas, with 86 percent still shopping in the final days before Dec. 25.
“Shopping demand maintains through the holidays and into the new year, so make sure you’re setting flexible and sustainable budgets across your campaigns by examining historical data and layering your account’s current year-on-year trends,” the Google guide advised.
Google
recommended making sure holiday store hours are posted online as shoppers scramble for last-minute gifts, flocking to local stores after e-commerce shipping deadlines pass.
Searches on Google for “store hours” peak on Christmas Eve, the highest day of the year, with 48 percent of shoppers open to buying from new retailers during the holiday season.
Searches on Google for “store hours” peak on Christmas Eve, the highest day of the year, with 48 percent of shoppers open to buying from new retailers during the holiday season.
More on Surveys
The Latest
CollectionsOct 10, 2025
Piece of the Week: Marla Aaron’s ‘Nymphenburg Lock’Created in collaboration with Nymphenburg Porcelain, the lock is part of a four-piece collection that took two years to bring to fruition.
MajorsOct 10, 2025
Frederick Goldman Names New VP of SalesJewelry industry veteran Alisa Bunger has taken on the role.
Brought to you by
Protect Your Customers and Your BusinessYou deserve to know what you are selling–to protect your customers as well as your business and your reputation.
SourcingOct 09, 2025
Feriel Zerouki Is Leaving De Beers The company and industry leader’s two-decade tenure with De Beers will come to a close at the end of the month.
Weekly QuizOct 09, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
AuctionsOct 09, 2025
This Fabergé Egg Could Crack $27M At Auction“The Winter Egg” set the world auction record for a Fabergé piece twice at previous Christie’s sales.
MajorsOct 09, 2025
Sy Kessler Buying Watch Batteries as Silver Hits Record High The company will pay 1.5x silver’s current spot price for each pound of silver oxide batteries submitted.
Brought to you by
JA New York Fall Is Right Around the CornerThe upcoming show provides savvy retailers with the opportunity to stock their cases with best sellers in advance of the holiday season.
CollectionsOct 09, 2025
Katkim Launches First Men’s CollectionThe line includes a “Shadow” series crafted exclusively for the new men’s offering and reimagined styles from the brand’s core collections.
SourcingOct 09, 2025
Gemfields’ Mini Mixed-Quality Ruby Auction Garners $11MThe rough on offer was recovered from a newer area at the Montepuez mine.
SourcingOct 08, 2025
In ‘Storied Diamond,’ Jared Jewelers Is Emphasizing the Journey The retailer’s new collection of engagement rings and fashion jewelry is set with natural diamonds that are traceable via blockchain.
CollectionsOct 08, 2025
Emily P. Wheeler Shifts Into Neutral for Latest ‘Ombré’ CollectionThe champagne colorway in her newest “Ombré” collection combines white and trendy brown diamonds, a departure from her usual vibrant hues.
CollectionsOct 08, 2025
Tsuba Designs Inspire Monica Rich Kosann’s New CharmsKosann partnered with the Museum of Fine Arts, Boston, to create a set of necklaces inspired by the artwork on samurai sword handguards.
CrimeOct 07, 2025
Men Who Posed as Utility Workers Found Guilty in Jeweler’s MurderCarlos Jose Hernandez and Joshua Zuazo face life in prison for the October 2024 murder of 72-year-old Detroit-area jeweler Hussein Murray.
CollectionsOct 07, 2025
Jessica McCormack Looks to Sea Spirits for ‘Tempest’ CollectionThe brand’s first high jewelry collection, “Tempest” plays with movement while calling to mind the folklore of the sea.
SourcingOct 07, 2025
Columbia Gem House Announces ‘Opals for Outback Heroes’ FundraiserProceeds from its jewelry raffle will go to a volunteer-run fire and rescue group in the Lightning Ridge area of New South Wales, Australia.
MajorsOct 07, 2025
Stuller Names Its S.E.R.V.E Stars for 2025Stuller said the recipients embody the company’s core values, which include community participation and personal and professional growth.
WatchesOct 06, 2025
This Fall, Citizen’s Forecast Calls for RainCitizen’s new “Rainell” women’s watch has a raindrop-shaped case and is available with a silver-, gold-, purple-, or green-colored dial.
AuctionsOct 06, 2025
The ‘Rolex That Made Rolex’ Heads to Auction at Sotheby’s The “Mercedes Gleitze Rolex Oyster,” named for the British endurance swimmer who made it famous, will go up for sale next month.
GradingOct 06, 2025
GIA India Names Former De Beers Exec as New Managing DirectorAmit Pratihari was previously the managing director of De Beers India and Forevermark India.
SourcingOct 06, 2025
SoCal 24 Karat Club Integrates Into Diamond Club West CoastMembers of the Jewelers 24 Karat Club of Southern California will gain access to expanded services, resources, and connections, DCWC said.
TrendsOct 03, 2025
Selena Gomez, Benny Blanco Tie the Knot Wearing Diamonds, White MetalsGomez’s jewelry included Tiffany & Co. drop-style earrings while Blanco stacked diamonds from Jacob & Co. on his wrist.
GradingOct 03, 2025
Grading Lab HRD Antwerp Names New CEODiamond industry banking veteran Paul De Wachter will take on the role in January 2026.
TrendsOct 03, 2025
Piece of the Week: Kallati’s Pink Sapphire RingTaylor Swift flaunts an Elizabeth Taylor-esque gemstone in promo for her new album, “The Life of a Showgirl.”
CollectionsOct 02, 2025
Boucheron Debuts Cuffs Crafted With 3D-Printed SandIts “Quantre Sand” capsule was made using a 3D sand printing technique borrowed from the automotive and aeronautics industries.
CrimeOct 02, 2025
$1M in Jewelry Stolen in Northern California Smash and Grab Four individuals have been charged in the “takeover-style” robbery of Heller Jewelers last month, and additional charges are expected.
MajorsOct 02, 2025
Neil Lane Jewelry Exhibition Coming to Toledo Museum of Art“Radiance and Reverie” will showcase more than 150 jewels from Lane’s personal collection by Tiffany & Co., Cartier, and more.
