CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ DesertThe “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.
IndependentsSep 07, 2016
Jeweler Alvin Goldfarb Dies at 84
The Seattle retailer got into the business in the late 1950s and opened his own store, Alvin Goldfarb Jeweler, in 1980.
Alvin Goldfarb opened his eponymous jewelry store in 1980 and “immediately established a reputation for unparalleled integrity, quality and privacy.” The jeweler died earlier this week at the age of 84.
Seattle--Alvin Goldfarb, a fixture in the jewelry industry since the late 1950s, died Sunday in his hometown of Seattle. He was 84.
Born to Sylvia and Samuel Goldfarb, Alvin Goldfarb grew up in Seattle’s Montlake neighborhood and attended Garfield High School, where he played basketball and performed in a well-known local quartet called the Debonaires.
He went on to attend the University of Washington. There, he enrolled in ROTC and continued to sing with the Debonaires, which eventually became a duo called The Two-Tones.
After graduation, Goldfarb served as an officer in the U.S. Air Force and earned his graduate gemology diploma from the Gemological Institute of America.
He married Jackie Friedlander, the woman who would be by his side for the next 59 years, in 1957 and decided to join Friedlander & Sons Jewelers.
There, his caring and attention to clients laid the foundation for a long career in the jewelry industry and friendships that lasted a lifetime.
Goldfarb opened Alvin Goldfarb Jeweler in the Seattle suburb of Bellevue in 1980, a bold move in the days when the neighborhood was strictly suburbia.
But the shop survived and today it is run by his son Steven, who is store president.
Outside the jewelry industry, Goldfarb taught Hebrew school at Temple de Hirsch Sinai, was president of the Pacific Northwest Jewelers Association and the Mercer Island Country Club, and was vice president of Big Brothers and Big Sisters of King County. He also served on the boards of directors of the Corporate Council for the Arts and Temple de Hirsch Sinai.
He was a member of the downtown Seattle Rotary Club, Tamarisk Country Club and the Central Park Tennis Club.
Goldfarb was a man who loved a good chocolate milkshake, taking in a Seattle Mariners game, the TV show Two and a Half Men and playing poker with the guys.
Above all, though, he loved his wife, his children and his grandchildren.
Goldfarb is survived by his wife, Jacqueline; his three children, Susan Goldfarb Wolfe of Palo Alto, Calif.; Steven (Fredda) Goldfarb of Bellevue; and David Goldfarb of Los Angeles; grandsons Jack and Sam Wolfe; and one brother, Royal (Kris) Goldfarb.
He was preceded in death by his other brother, Michael Goldfarb of Medina.
Services took place Tuesday at Temple de Hirsch Sinai in Seattle and the store was closed that day in his honor.
Memorial contributions may be sent
to the temple, 1511 East Pike St., Seattle, WA, 98115.
More on Independents
The Latest
Events & AwardsMay 28, 2026
JCK Announces Jesse Itzler as 2026 Keynote SpeakerThe author, speaker, and entrepreneur will give his presentation, “Spiritual Billionaire,” on Saturday morning.
Events & AwardsMay 28, 2026
JCK Rocks To Ride With NellyThree-time Grammy award-winning artist Nelly is set to perform at the annual event at Tao Beach on Sunday night.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.
Weekly QuizMay 28, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry DesignersThe designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
MajorsMay 22, 2026
Stuller’s New Packaging, Display Catalog Is Out The updated catalog has a newly dedicated section for gift wrapping.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
