Trends

Here’s What’s Happening in Jewelry at London Fashion Week

TrendsFeb 15, 2019

Here’s What’s Happening in Jewelry at London Fashion Week

The Jewellery Cut is hosting a two-day event jam-packed with design and education.

20190215_JewelleryCutLive.jpg
Pictured is the inaugural The Jewellery Cut Live designer showcase, held during the September 2018 London Fashion Week. The next edition is moving to The Apartment at The Hoxton Holborn hotel, a more intimate and relaxed environment.

London—London Fashion Week starts today, and though most eyes will be on the autumn/winter 2019 fashions, The Jewellery Cut is continuing its mission to make it a jewelry destination as well.

The Jewellery Cut launched last year as an editorial website and platform for jewelry designers through events like its inaugural The Jewellery Cut Live showcase (then called The Jewellery Cut Showroom) held last London Fashion Week in September.

The second iteration is a jam-packed two-day event of design, with 18 independent brands showing new and core collections, plus several influential jewelry voices participating in various discussions and workshops.

This time, it’s taking place at London’s fashionable The Hoxton Holborn hotel in a series of private rooms called The Apartment.

“The vision we have for the show is that it should be a platform for creative jewelry brands to meet with a mix of press, buyers and private clients, as well as discover new audiences as we open it up to the general public,” explained The Jewellery Cut co-founder and jewelry journalist Rachael Taylor.

In addition to invited industry guests, consumers can attend for free by signing up for a ticket online. Taylor said that more than 500 have already registered.

Like the last edition, designers can decide if they want to simply present their newest pieces or if they want to sell older collections to the public as well.

As far as the brands exhibiting, most are based in Britain, but a few international lines have joined as well. Los Angeles-based Nialaya, for example, is utilizing the event to launch its wholesale business in the U.K. They’ll have the chance to meet with confirmed buyers from department stores like Harvey Nichols and Fortnum & Mason, as well as independent British jewelers and fashion stores.

Taylor said they’ve also made a concerted effort to increase the number of buyers through initiatives like their “VIP lunch sessions.”

But that’s not the only thing they’ve done to better the experience for exhibitors.

They’ve partnered with ARB International to provide free insurance during the event, while various industry partners from PR agency Push PR to British jewelry trade publication Retail Jeweller are offering exhibitor deals and discounts.

Consumers, meanwhile, can enjoy complimentary manicures. And to accommodate traditional work schedules, The Jewellery Cut Live will host a special after-work shopping event on Monday night from 6 p.m. to 9 p.m., though the open bar and appetizers may

turn it into more of a party.

The real party will take place Tuesday night, when industry players like Shaun Leane, Stephen Webster and representatives from Cartier, Harry Winston and Sotheby’s attend the VIP party, alongside some as-yet-to-be-named celebrities, to whom brand Nialaya will be gifting.

Jewelry influencers Katerina Perez and Liza Urla, The Telegraph jewelry editor Sarah Royce-Greensill and designer Tessa Packard will all participate in talks on topics including lab-grown diamonds, Instagram tips and even what it’s like to balance business with motherhood.

Speaking on the latter subject will be Cult of Youth designer Kelly Seymour, who is the recipient of The Jewellery Cut Live’s first bursary; it allows Seymour to participate in The Jewellery Cut Live for free and gives her six free months of public relations from Push PR.

Taylor noted that Seymour is “a young, single mother in London who has been working incredibly hard to build her brand while raising her son single-handedly and also manage the large following and community that she has built on Instagram.”

Head spinning yet? Ours too. In a short time, The Jewellery Cut Live is making London Fashion Week a must-stop on the jewelry calendar.

It runs Monday, Feb. 18 and Tuesday, Feb. 19. The complete list of education and events is available online.
Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

Eiseman Jewels ribbon cutting ceremony
IndependentsMay 13, 2025
Eiseman Jewels’ Renovated Dallas Store Is Bigger and Better

Located in NorthPark Center, the revamped store is nearly 2,000 square feet larger and includes the first Tudor boutique in Dallas.

Diamond Council of America
MajorsMay 13, 2025
DCA Announces New Learning Platform, Course Updates

The nonprofit has made updates to the content in its beginner and advanced jewelry sales courses.

Malyia McNaughton and Elyssa Jenkins-Pérez
MajorsMay 13, 2025
BIJC Launches New Education Fund

BIJC President Malyia McNaughton will shift roles to lead the new foundation, and Elyssa Jenkins-Pérez will succeed her as president.

antique_Vegas_2024_by_headshot_stories_9454.jpg
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the Globe

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Lightbox’s Reminiscence Poet earrings in 14-karat white gold with lab-grown diamonds
Lab-GrownMay 12, 2025
Lightbox to Go Dark by Summer, De Beers Says

The company plans to halt all consumer-facing activity this summer, while Lightbox factory operations will cease by the end of the year.

Weekly QuizMay 08, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Stock image of shipping containers
Policies & IssuesMay 12, 2025
Tariffs on Chinese Imports Temporarily Slashed as U.S.-China Reach Deal

Following weekend negotiations, the tax on Chinese goods imported into the United States will drop by 115 percent for the next 90 days.

Artists’ Jewelry: From Cubism to Pop, the Diane Venet Collection
Events & AwardsMay 12, 2025
Jewelry By Picasso, Dalí on Display at Florida Art Museum

“Artists’ Jewelry: From Cubism to Pop, the Diane Venet Collection” is on view at the Norton Museum of Art through October.

Supplier Spotlight -Recorded-Webinar.png
Brought to you by
Watch: The Winston Red: GIA Examines the Smithsonian’s Newest Addition

Supplier Spotlight Sponsored by GIA

2025 CASE Award Submission Graphic
Events & AwardsMay 12, 2025
CASE Awards Now Accepting Entries For 2025

The deadline to submit is June 16.

Lugano Diamonds store in Greenwich, Connecticut
IndependentsMay 09, 2025
Lugano Diamonds CEO Resigns Amid Internal Investigation

Moti Ferder stepped down Wednesday and will not receive any severance pay, parent company Compass Diversified said.

Coeur Percé Scapular Necklace and Love Baby Locket
CollectionsMay 09, 2025
Pieces of the Week: Marie Lichtenberg’s Collaborations for Mother’s Day

Lichtenberg partnered with luxury platform Mytheresa on two designs honoring the connection between mothers and daughters.

Gemfields emeralds
SourcingMay 09, 2025
Gemfields Resumes Emerald Mining in Zambia

The miner announced plans to recommence open-pit mining at Kagem.

Stock image of a man’s hands in handcuffs
CrimeMay 08, 2025
Former NYC Jewelry Store Employee Arrested in 2017 Choking Death of Boss

Michel Desalles allegedly murdered Omid Gholian inside World of Gold N Diamond using zip ties and then fled the country.

2025 Met Gala jewelry
EditorsMay 08, 2025
5 ‘Superfine’ Met Gala Jewelry Moments

Associate Editor Lauren McLemore shares her favorite looks from a night of style inspired by Black dandyism.

instappraise-1.png
Supplier BulletinMay 08, 2025
Instappraise Introduces Game-Changing Trifold Appraisal Format

Sponsored by Instappraise

Brilliant Earth three stone Sabine diamond engagement ring
FinancialsMay 08, 2025
Brilliant Earth Notes an Uptick in Engagement Ring Sales in Q1

CEO Beth Gerstein discussed the company’s bridal bestsellers, the potential impact of tariffs, and the rising price of gold.

Exterior of Margot McKinney Beverly Hills Location
IndependentsMay 08, 2025
Margot McKinney Lands in the U.S. With New Boutique

The brand’s first independent location outside of Australia has opened in Beverly Hills, California.

Cathy Marsh
IndependentsMay 08, 2025
Verragio Announces New Regional Sales Manager

Cathy Marsh will lead the jewelry company’s efforts in the upper Midwest and western United States.

Pandora gold and silver charm bracelet
FinancialsMay 07, 2025
Pandora Posts Strong Q1, Plans for Tariffs

The company has multiple strategies for dealing with tariffs, though its CEO said moving manufacturing to the U.S. is not one of them.

Headshot of Smart Age Solutions CEO Emmanuel Raheb
ColumnistsMay 07, 2025
The Smart Lab: Building a Seasonal Marketing Strategy for Mother’s Day and Beyond

Connecting with your customers throughout the year is key to a successful holiday marketing push.

Gemfields rough emeralds
SourcingMay 07, 2025
Gemfields Says Emerald Sales Improved in Latest Auction

Its commercial-quality emerald sale held last month totaled more than $16 million, up from about $11 million in September 2024.

Logo for “In the Loupe,” Punchmark’s podcast
TechnologyMay 07, 2025
Punchmark’s Latest Podcast Features a Very Special Guest

National Jeweler Editor-in-Chief Michelle Graff joined Michael Burpoe to talk tariffs, consumer confidence, and the sky-high price of gold.

Harwell Godfrey Met Gala brooch with Mediterranean Blue diamond
AuctionsMay 06, 2025
Harwell Godfrey Reimagines 10-Carat Blue Diamond for Met Gala-Ready Brooch

Designer Lauren Harwell Godfrey made the piece as an homage to the 2025 gala’s theme, “Superfine: Tailoring Black Style.”

Jewelers of America 20 Under 40 for 2025
Events & AwardsMay 06, 2025
Here’s Who Made Jewelers of America’s New ‘20 Under 40’ List

Expanded this year to include suppliers, JA’s 2025 list honors 40 up-and-coming professionals in the jewelry industry.

Sissys Log Cabin Fort Smith Arkansas
IndependentsMay 06, 2025
Sissy's Log Cabin Opens New Store

Located in Fort Smith, it’s the Mid-South jeweler’s first store in Northwest Arkansas.

Gunderson’s Jewelers
IndependentsMay 06, 2025
Gunderson’s Jewelers to Be Featured on ‘World’s Greatest’ TV Series

The episode about the family-owned jeweler will premiere May 17.

Zadok Jewelers Austin store
IndependentsMay 05, 2025
Zadok Jewelers Opens Store in Austin

The Houston-based jeweler’s new 11,000-square-foot showroom will include a Rolex boutique.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy