AuctionsMay 26, 2021
The 15-Carat ‘Sakura’ Purple-Pink Diamond Sells for $29MAuctionsJun 23, 2021
Sotheby’s Will Take Cryptocurrency for This 101-Carat Diamond
It will accept payment with Ether or Bitcoin for a D-color, flawless, pear-shaped diamond hitting the block next month.
Sotheby’s is bringing cryptocurrency into the luxury jewelry auction world next month with the announcement it will accept Ether or Bitcoin as payment for this 101.38-carat pear-shaped diamond.
New York—A flawless, D-color diamond weighing more than 100 carats would be enough to raise eyebrows on its own, but Sotheby’s is upping the ante by adding cryptocurrency to the mix.
The auction house has announced it will accept cryptocurrency as payment for the 101.38-carat pear-shaped diamond it will put up on the block next month.
Cryptocurrency is a digital or virtual currency that can be exchanged online for goods and services. It’s secured by cryptography, the practice of encrypting data to keep it safe, which makes it nearly impossible to counterfeit or double-spend, according to Investopedia.
While fiat will be accepted as payment, of course, those who would choose to pay through cryptocurrency to own the big diamond will be able to do so with either Ether or Bitcoin through the Coinbase Commerce exchange.
Sotheby’s estimates the 101.38-carat diamond could sell for between $10 million to $15 million, which is also significant because no other physical object with an estimated value approaching those numbers has been offered publicly for purchase using cryptocurrency, it claims.
Related stories will be right here …
The auction house has announced it will accept cryptocurrency as payment for the 101.38-carat pear-shaped diamond it will put up on the block next month.
Cryptocurrency is a digital or virtual currency that can be exchanged online for goods and services. It’s secured by cryptography, the practice of encrypting data to keep it safe, which makes it nearly impossible to counterfeit or double-spend, according to Investopedia.
While fiat will be accepted as payment, of course, those who would choose to pay through cryptocurrency to own the big diamond will be able to do so with either Ether or Bitcoin through the Coinbase Commerce exchange.
Sotheby’s estimates the 101.38-carat diamond could sell for between $10 million to $15 million, which is also significant because no other physical object with an estimated value approaching those numbers has been offered publicly for purchase using cryptocurrency, it claims.
The auction house has dubbed the diamond “The Key 10138,” saying in a release: “Historically, keys, like diamonds, have been a symbol of power and of the freedom that comes with it. Now, keys of a digital kind are critical to the functioning of cryptocurrency.”
A private key is a type of cryptography that allows a user to access their cryptocurrency and protects their funds from unauthorized access or theft.
The gem will be offered in a single-lot live sale at Sotheby’s Hong Kong on July 9, with online bidding beginning June 25.
The Key 10138 is currently available to view by appointment at Sotheby’s New York, and then will be on display at the auction house’s Hong Kong Gallery from July 3-8.
It will be the highlight of Sotheby’s inaugural “Luxury Edit” sale series in Asia, offering luxury goods across various categories.
“This is a truly symbolic moment,” said Wenhao Yu, deputy chairman of Sotheby’s Jewellery in Asia. “The most ancient and emblematic denominator of value can now, for the first time, be purchased using humanity’s newest universal currency. Never was there a better moment to bring a world-class diamond such as this to the market.”
Its sale comes at a time when demand for high-quality white diamonds is particularly strong.
This 50.03-carat round diamond sold for $2.7 million at Sotheby’s, setting a new record for a jewel sold in an online auction.
Last week, a new record was set for a jewel sold in an online auction when the 50.03-carat round diamond pictured above, offered without reserve, sold for $2.7 million at Sotheby’s.
The G color stone received 30 bids from 11 bidders in seven countries, falling within its estimate of between $2.5 million and $5 million.
There was also an Andrew Clunn necklace, set with 28 graduated oval-shaped diamonds totaling more than 168 carats, that went for above its $2-$3 million pre-sale estimate when it garnered $4 million at Sotheby’s earlier this month, beating out the fancy vivid yellow 73-carat “Sienna Star” for the title of top lot.
Just prior to that, Christie’s sold the pear-shaped, D-color, internally flawless 54.03-carat “Chrysler Diamond” for nearly $5.1 million—upstaging the 204.36-carat, VVS2 fancy intense yellow “Dancing Sun” diamond—and, in mid-May, the 100.94-carat, D-color, internally flawless Type IIa “Spectacle Diamond” sold for $14.1 million.
Editors' Picks
Sponsored by
More on Auctions
The Latest
Events & AwardsOct 30, 2026
Illuminating Carved Paraiba Pendant, Suite of Moonstones Wow at Spectrum AwardsSpectrum’s “Best of Show” honors went to a 101-carat Paraiba carved to look like Medusa that has a magnet-activated LED light.
TrendsOct 30, 2026
Edina Kiss’ Pendants Say ‘Eye’m Watching You’Our Halloween Pieces of the Week are four “Eye” pendants, each set with colorful gemstones.
MajorsOct 30, 2026
The RealReal Hires Former eBay Exec as New Chief Merchandising OfficerAlexis Hoopes expanded eBay’s “Authenticity Guarantee” program during her tenure.
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural DiamondsA Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.
WatchesOct 29, 2026
Bucherer Opens Rolex Boutique in Washington StateThe Rolex-owned retailer’s new 4,700-square-foot store’s façade honors the Pacific Northwest’s evergreen forests.
Weekly QuizOct 29, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
TrendsOct 29, 2026
Amanda's Style File: All Treats, No Tricks Get into the Halloween spirit with this roundup of 13 spooky jewels.
MajorsOct 29, 2026
Gesswein Hires Longtime Bench Jeweler, Educator Ann CahoonCahoon was appointed strategic account and educational program manager at Gesswein, which recently joined Continental Buying Group.
Brought to you by
Open an Account, Get $50 Off Your First Order. No Code Needed.Built on Relationships. Refined by Craft.
MajorsOct 29, 2026
Amanda Seyfried Stars In Tiffany & Co.’s Holiday CampaignTiffany & Co.’s latest ambassador makes her debut in its “Love Is a Gift” holiday campaign.
EditorsOct 28, 2026
These Wicked Jewels Will Cast a Spell on YouFor her annual Halloween story, Senior Editor Lenore Fedow highlights bewitching jewels fit for a witch that go from day to unholy night.
CrimeOct 28, 2026
Man In Florida Who Swallowed Tiffany & Co. Earrings ConvictedJaythan Gilder was found guilty of robbery and grand theft after stealing and then ingesting nearly $800,000 worth of Tiffany & Co. jewelry.
SurveysOct 28, 2026
Consumer Confidence Up in October as Gas Prices EaseConsumer confidence remains on the long-term downward trend that’s persisted over the past few years, said a Conference Board economist.
MajorsOct 28, 2026
Stuller’s Holiday Campaign Lets the ‘Magic of the Moment’ ShineThe holiday campaign includes key jewelry trends, a curated holiday gift guide, and resources to help jewelers prepare for holiday shoppers.
SourcingOct 27, 2026
De Beers Celebrates the Holidays With New ‘Desert Diamonds’ CampaignThe “Icons” holiday campaign spotlights four classic diamond jewelry styles reimagined in “Desert Diamond” tones.
IndependentsOct 27, 2026
Solomon Brothers Acquires Mervis Diamond ImportersSolomon Brothers, which has three stores in the Metro Atlanta area, said it may continue to acquire other independent jewelers.
IndependentsOct 27, 2026
Gabriel & Co. Supports Charity Partner DKMS With Gala, New JewelsThe fine jewelry brand raised $2.3 million at its annual gala that supports the nonprofit’s fight against blood cancer and blood disorders.
Events & AwardsOct 27, 2026
JFC Announces 2027 ‘Facets’ HonoreesThe annual fundraising event is slated for June 6, 2027, at The Venetian Resort in Las Vegas.
CollectionsOct 26, 2026
Bliss Lau’s ‘Vantage’ Point Is the Hawaiian HorizonIn her “Vantage” collection, Lau explores heritage, identity, and inner strength through designs featuring blue-green Guatemalan jade.
MajorsOct 26, 2026
Tiffany & Co. Takes Consumers Behind the ScenesThe jeweler gave the public backstage tours of its flagship store and its design and innovation workshop as part of LVMH’s open house.
Events & AwardsOct 26, 2026
Support JFC’s ‘Monster Mash Challenge,’ If You DareVote for which jewelry professional should dress up as a monster to support Jewelers for Children’s annual Halloween fundraiser.
MajorsOct 23, 2026
PGI USA Set to Close at Year’s EndThe closure is part of a global restructuring that also includes PGI winding down its operations in Japan, South Korea, and Hong Kong.
SourcingOct 23, 2026
Rachel Chalchinsky’s ‘Survivor Tribute’ RingThe ring, our Piece of the Week, was designed by eight-year breast cancer survivor Rachel Chalchinsky of Color Source Gems.
TechnologyOct 23, 2026
JA Unveils New Website, LogoThe website offers enhanced member benefit access, industry directories, educational resources, a job board, and access to the MJSA Journal.
FinancialsOct 23, 2026
Kering’s Jewelry Sales Up Double Digits in Q3Boucheron and Pomellato had a strong third quarter, with Kering looking at jewelry as an increasingly important part of its portfolio.
CrimeOct 22, 2026
Jeweler Shot and Killed in His Suburban Cincinnati Store Tara Sinchuri was the owner of Everest Jewels in Fairfield, Ohio, and a father of three. He was found dead in his store on Tuesday.
MajorsOct 22, 2026
Neiman Marcus Has Gifts for the Jewelry Lover Who Has EverythingBespoke experiences from Buccellati and Verdura are on the retailer’s 2026 “Fantasy Gifts” list.
Events & AwardsOct 22, 2026
JIS Fall 2026 Reports Record-Breaking Attendance The number of participants at the fall show was up 12 percent.
