Auctions

The Royal Tiara ‘Tried On’ By Thousands Sells for $1.6M

AuctionsMay 12, 2021

The Royal Tiara ‘Tried On’ By Thousands Sells for $1.6M

Here’s how other important pieces of jewelry did at Sotheby’s auction of magnificent and noble jewels in Geneva.

20210512_Sothebys-tiara.jpg
This natural pearl and diamond tiara with ties to Europe’s House of Savoy sold for $1.6 million at Sotheby’s jewelry auction held Tuesday in Geneva.
Geneva—Sotheby’s created a social media filter to allow people around the world to try on a tiara with royal provenance, and the move definitely drummed up interest. 

The auction house put a natural pearl and diamond tiara connected to the House of Savoy up on the block Tuesday as part of its flagship “Magnificent Jewels and Noble Jewels: Part I” auction in Geneva. 

Ahead of the sale, Sotheby’s unveiled an AR filter to allow people to virtually try on the piece and take pictures with it. The auction house said users took 22,000 selfies and videos in six weeks, making it Sotheby’s most popular social media filter to date. 

The tiara ended up selling for $1.6 million to an Asian buyer, slightly above its pre-sale estimate of $1 million-$1.5 million.

Sotheby’s said the piece was one of the most important tiaras to appear on the market in recent years—it’s connected to the House of Savoy, one of the world’s oldest royal dynasties and Italy’s ruling family from 1861 to 1946.

 Related stories will be right here … 
The tiara was likely a wedding gift to Maria Vittoria dal Pozzo, who married Amadeo I of Savoy, the King of Spain from 1870-1873, in 1867. After that, it stayed in the family for more than 150 years.

It’s believed Musy Padre e Figli, court jeweler of Turin and one of Europe’s oldest goldsmiths, made the tiara.

It has graduated scroll motifs set with cushion-shaped, circular- and single-cut diamonds framing 11 slightly baroque drop-shaped natural pearls, and can also be worn as a necklace. 

Also during Tuesday’s jewelry auction in Geneva, Sotheby’s offered what it said is the largest Kashmir sapphire ever to appear at auction.

The 55.19-carat stone was sold as part of a 1930s brooch formerly in the collection of Maureen Constance Guinness, Marchioness of Dufferin and Ava (1907-1998). The sapphire is set alongside another large Kashmir sapphire weighing 25.97 carats and diamond accents. 


Graff bought the brooch, paying $3.9 million for the piece, above its highest pre-sale estimate of $3 million.

Both the tiara and the sapphire brooch were presented alongside an important noble collection comprising seven jewels, all of which sold for a total of $19.8 million.

The collection included two necklaces by Harry Winston, also acquired by Graff—one set with a cushion-shaped 126.43-carat Ceylon sapphire ($2.3 million) and another sapphire and diamond piece with a detachable pendant set with a 111.73-carat cushion-shaped Ceylon sapphire ($4.7 million).

Meanwhile, a circa 1974 Harry Winston brooch/pendant set with a 104.40-carat pear-shaped Colombian emerald sold for just above its pre-sale high by garnering $1.9 million, while an 80.45-carat step-cut Colombian emerald and diamond brooch/pendant fell within its range when it garnered $3.5 million.

The Magnificent Jewels and Noble Jewels: Part I auction totaled $56 million, with 70 percent of participants bidding online. 

The Latest

Jake Gyllenhaal as Bulgari Brand Ambassador
TrendsMar 09, 2026
Jake Gyllenhaal Is Bulgari’s Latest Ambassador

Bulgari named Gyllenhaal as its brand ambassador for his embodiment of artistic depth, intellectual curiosity, and warmth.

TJS scholarship winners 2026
Events & AwardsMar 09, 2026
TJS Announces 2026 Scholarship Winners

Awards were given to four students, one apprentice, and an emerging jeweler.

Tom Moses
GradingMar 06, 2026
Tom Moses Leaving GIA After Nearly 50 Years

Moses, who started at GIA’s Santa Monica lab in 1976, will leave the Gemological Institute of America in May.

TopImageCrop.jpg
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Charles & Colvard showroom in Morrisville, North Carolina
Lab-GrownMar 06, 2026
Charles & Colvard Files for Bankruptcy, Citing Price Pressures

Increased competition, falling lab-grown diamond and moissanite prices, and the rising cost of gold took a toll on the moissanite maker.

Weekly QuizMar 05, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Zome Solara Earrings
CollectionsMar 06, 2026
Zome’s ‘Solara’ Earrings Embody Celestial Beauty

The earrings, our Piece of the Week, feature pink tourmalines as planets orbiting around an aquamarine center set in 18-karat rose gold.

Pomellato’s International Women’s Day “The Price of Freedom” Campaign
MajorsMar 06, 2026
Pomellato’s 2026 IWD Campaign Spotlights Economic Abuse

“The Price of Freedom” campaign video for International Women’s Day confronts the quiet violence of financial control.

dca-laptop.jpg
Brought to you by
DCA Enters a New Chapter in Jewelry Education

With refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.

Stock image of shipping containers
Policies & IssuesMar 05, 2026
Tariffs to Increase to 15% This Week, Treasury Secretary Says

Also, a federal judge has ordered that companies that paid tariffs implemented under the IEEPA are entitled to refunds.

Common Era Difficult Women Pandora Pendant, Anne Boleyn Signet Ring, Cleopatra Pendant
CollectionsMar 05, 2026
Common Era Honors ‘Difficult Women’ in Collection

The ever-growing collection, which just expanded with the addition of Olga of Kyiv, features cameos of 12 women from history.

Diamond engagement rings by designer Lorraine West
TrendsMar 05, 2026
Engagement Ring Trends 2026: What’s In, and Why

We asked a jewelry historian, designer, bridal director, and wedding expert what’s trending in engagement rings. Here’s what they said.

American Gem Society Conclave 2026 Orlando logo
Events & AwardsMar 05, 2026
AGS Announces Conclave 2026 Speaker Lineup

The annual event will be held in Orlando, Florida, from Sept. 14-17.

Caitríona Balfe on Only Natural Diamonds Spring 2026 Issue Cover
TrendsMar 05, 2026
Caitríona Balfe Fronts Only Natural Diamonds Cover

The “Outlander” star modeled for the digital cover of the magazine’s spring issue, which features a story on her relationship with jewelry.

CIBJO Milan
MajorsMar 05, 2026
Registration Opens for CIBJO Centenary Congress

This year’s annual congress, which will mark the confederation’s 100th anniversary, will take place this fall in Italy.

Michael M Beverly Hills Flagship Interior Rendering
MajorsMar 04, 2026
Michael M Opens First Store

Beverly Hills was chosen as the location for the brand’s first store, designed as a “private residence for modern monarchs.”

Dubai mall
Policies & IssuesMar 04, 2026
Luxury Brands Temporarily Shutter Middle East Stores

Kering, Apple, and other retailers have reportedly temporarily closed stores in the Middle East region in light of the recent conflicts.

Brilliant Earth Beverly Hills showroom
EditorsMar 04, 2026
Q&A: Brilliant Earth’s CEO on the New Beverly Hills Store

Beth Gerstein discusses the vibe of the new store, what customers want when fine jewelry shopping today, and the details of “Date Night.”

JIS Miami Spring 2026
Events & AwardsMar 04, 2026
JIS Miami Spring Show to Feature New Gifts Pavilion, Pop-Up Trends Talks

Nearly half of buyers are prioritizing silver and fashion collections this season, organizers said.

Spinelli Kilcollin Live Now. Polish Later. Campaign
TrendsMar 04, 2026
Spinelli Kilcollin Rides Free In Year of the Horse Campaign

The “Live Now. Polish Later.” campaign features equestrians wearing the brand’s jewels while galloping across the icy plains of Kazakhstan.

Jennifer Ashworth
MajorsMar 04, 2026
LeachGarner Names New Brand Director

The precious metals provider has promoted Jennifer Ashworth to the role.

Johnny Nelson Wins David Yurman Gem Award Grant Graphic
Events & AwardsMar 03, 2026
Johnny Nelson Wins David Yurman Gem Awards Grant

Nelson will be honored as the inaugural grant winner at the Gem Awards gala on March 13.

New Forevermark store in India
SourcingMar 03, 2026
7 Trends That Could Define the Diamond Industry’s Future

Experts from India weigh in the politics, policies, and market dynamics for diamantaires to monitor in 2026 and beyond.

Gannon & Scott and Metalor Technologies employees
MajorsMar 03, 2026
Swiss Refiner Completes Acquisition of Gannon & Scott

The American precious metals refiner’s day-to-day operations remain the same post-acquisition.

Isabel Delgado aquamarine earrings
TrendsMar 03, 2026
Amanda’s Style File: Aquatopia

These aquamarine jewels channel the calming energy of the March birthstone.

AGTA Innovative Design Award
Events & AwardsMar 03, 2026
AGTA Adds Another New Category for Spectrum

The “Innovative Design” category and award will debut in the Spectrum division of this year’s AGTA Spectrum & Cutting Edge Awards.

Nena Mensah and Sofia Carson at 2026 Actor Awards
EditorsMar 02, 2026
Jewelry at the Actor Awards: Reimagining Hollywood Glamour

Diamond jewelry was the star of the event formerly known as the SAG Awards.

Person pushing a shopping cart
SurveysMar 02, 2026
Consumer Confidence Edges Up in February

Consumers were somewhat less worried about the future, though concerns about rising prices and politics remained.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy