The Royal Tiara ‘Tried On’ By Thousands Sells for $1.6M
Here’s how other important pieces of jewelry did at Sotheby’s auction of magnificent and noble jewels in Geneva.

The auction house put a natural pearl and diamond tiara connected to the House of Savoy up on the block Tuesday as part of its flagship “Magnificent Jewels and Noble Jewels: Part I” auction in Geneva.
Ahead of the sale, Sotheby’s unveiled an AR filter to allow people to virtually try on the piece and take pictures with it. The auction house said users took 22,000 selfies and videos in six weeks, making it Sotheby’s most popular social media filter to date.
The tiara ended up selling for $1.6 million to an Asian buyer, slightly above its pre-sale estimate of $1 million-$1.5 million.
Sotheby’s said the piece was one of the most important tiaras to appear on the market in recent years—it’s connected to the House of Savoy, one of the world’s oldest royal dynasties and Italy’s ruling family from 1861 to 1946.
It’s believed Musy Padre e Figli, court jeweler of Turin and one of Europe’s oldest goldsmiths, made the tiara.
It has graduated scroll motifs set with cushion-shaped, circular- and single-cut diamonds framing 11 slightly baroque drop-shaped natural pearls, and can also be worn as a necklace.
Also during Tuesday’s jewelry auction in Geneva, Sotheby’s offered what it said is the largest Kashmir sapphire ever to appear at auction.
The 55.19-carat stone was sold as part of a 1930s brooch formerly in the collection of Maureen Constance Guinness, Marchioness of Dufferin and Ava (1907-1998). The sapphire is set alongside another large Kashmir sapphire weighing 25.97 carats and diamond accents.
Graff bought the brooch, paying $3.9 million for the piece, above its highest pre-sale estimate of $3 million.
Both the tiara and the sapphire brooch were presented alongside an important noble collection comprising seven jewels, all of which sold for a total of $19.8 million.
The collection included two necklaces by Harry Winston, also acquired by Graff—one set with a cushion-shaped 126.43-carat Ceylon sapphire ($2.3 million) and another sapphire and diamond piece with a detachable pendant set with a 111.73-carat cushion-shaped Ceylon sapphire ($4.7 million).
Meanwhile, a circa 1974 Harry Winston brooch/pendant set with a 104.40-carat pear-shaped Colombian emerald sold for just above its pre-sale high by garnering $1.9 million, while an 80.45-carat step-cut Colombian emerald and diamond brooch/pendant fell within its range when it garnered $3.5 million.
The Magnificent Jewels and Noble Jewels: Part I auction totaled $56 million, with 70 percent of participants bidding online.
The Latest

Smith encourages salespeople to ask customers questions that elicit the release of oxytocin, the brain’s “feel-good” chemical.

JVC also announced the election of five new board members.

The brooch, our Piece of the Week, shows the chromatic spectrum through a holographic coating on rock crystal.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

Raised in an orphanage, Bailey was 18 when she met her husband, Clyde. They opened their North Carolina jewelry store in 1948.


Material Good is celebrating its 10th anniversary as it opens its new store in the Back Bay neighborhood of Boston.

The show will be held March 26-30 at the Miami Beach Convention Center.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

Are arm bands poised to make a comeback? Has red-carpet jewelry become boring? Find out on the second episode of the “My Next Question” podcast.

It will lead distribution in North America for Graziella Braccialini's new gold pieces, which it said are 50 percent lighter.

The organization is seeking a new executive director to lead it into its next phase of strategic growth and industry influence.

The nonprofit will present a live, two-hour introductory course on building confidence when selling colored gemstones.

Western wear continues to trend in the Year of the Fire Horse and along with it, horse and horseshoe motifs in jewelry.
![A peridot [left] and sapphires from Tanzania from Anza Gems, a wholesaler that partners with artisanal mining communities in East Africa Anza gems](https://uploads.nationaljeweler.com/uploads/cdd3962e9427ff45f69b31e06baf830d.jpg)
Although the market is robust, tariffs and precious metal prices are impacting the industry, Stuart Robertson and Brecken Branstrator said.

Rossman, who advised GIA for more than 50 years, is remembered for his passion and dedication to the field of gemology.

Guthrie, the mother of “Today” show host Savannah Guthrie, was abducted just as the Tucson gem shows were starting.

Butterfield Jewelers in Albuquerque, New Mexico, is preparing to close as members of the Butterfield family head into retirement.

Paul Morelli’s “Rosebud” necklace, our Piece of the Week, uses 18-karat rose, green, and white gold to turn the symbol of love into jewelry.

The nonprofit has welcomed four new grantees for 2026.

Parent company Saks Global is also closing nearly all Saks Off 5th locations, a Neiman Marcus store, and 14 personal styling suites.

It is believed the 24-karat heart-shaped enameled pendant was made for an event marking the betrothal of Princess Mary in 1518.

The AGTA Spectrum and Cutting Edge “Buyer’s Choice” award winners were announced at the Spectrum Awards Gala last week.

The “Kering Generation Award x Jewelry” returns for its second year with “Second Chance, First Choice” as its theme.

Sourced by For Future Reference Vintage, the yellow gold ring has a round center stone surrounded by step-cut sapphires.

The clothing and accessories chain announced last month it would be closing all of its stores.

The “Zales x Sweethearts” collection features three mystery heart charms engraved with classic sayings seen on the Valentine’s Day candies.

The event will include panel discussions, hands-on demonstrations of new digital manufacturing tools, and a jewelry design contest.























