Auctions

The Royal Tiara ‘Tried On’ By Thousands Sells for $1.6M

AuctionsMay 12, 2021

The Royal Tiara ‘Tried On’ By Thousands Sells for $1.6M

Here’s how other important pieces of jewelry did at Sotheby’s auction of magnificent and noble jewels in Geneva.

20210512_Sothebys-tiara.jpg
This natural pearl and diamond tiara with ties to Europe’s House of Savoy sold for $1.6 million at Sotheby’s jewelry auction held Tuesday in Geneva.
Geneva—Sotheby’s created a social media filter to allow people around the world to try on a tiara with royal provenance, and the move definitely drummed up interest. 

The auction house put a natural pearl and diamond tiara connected to the House of Savoy up on the block Tuesday as part of its flagship “Magnificent Jewels and Noble Jewels: Part I” auction in Geneva. 

Ahead of the sale, Sotheby’s unveiled an AR filter to allow people to virtually try on the piece and take pictures with it. The auction house said users took 22,000 selfies and videos in six weeks, making it Sotheby’s most popular social media filter to date. 

The tiara ended up selling for $1.6 million to an Asian buyer, slightly above its pre-sale estimate of $1 million-$1.5 million.

Sotheby’s said the piece was one of the most important tiaras to appear on the market in recent years—it’s connected to the House of Savoy, one of the world’s oldest royal dynasties and Italy’s ruling family from 1861 to 1946.

 Related stories will be right here … 
The tiara was likely a wedding gift to Maria Vittoria dal Pozzo, who married Amadeo I of Savoy, the King of Spain from 1870-1873, in 1867. After that, it stayed in the family for more than 150 years.

It’s believed Musy Padre e Figli, court jeweler of Turin and one of Europe’s oldest goldsmiths, made the tiara.

It has graduated scroll motifs set with cushion-shaped, circular- and single-cut diamonds framing 11 slightly baroque drop-shaped natural pearls, and can also be worn as a necklace. 

Also during Tuesday’s jewelry auction in Geneva, Sotheby’s offered what it said is the largest Kashmir sapphire ever to appear at auction.

The 55.19-carat stone was sold as part of a 1930s brooch formerly in the collection of Maureen Constance Guinness, Marchioness of Dufferin and Ava (1907-1998). The sapphire is set alongside another large Kashmir sapphire weighing 25.97 carats and diamond accents. 


Graff bought the brooch, paying $3.9 million for the piece, above its highest pre-sale estimate of $3 million.

Both the tiara and the sapphire brooch were presented alongside an important noble collection comprising seven jewels, all of which sold for a total of $19.8 million.

The collection included two necklaces by Harry Winston, also acquired by Graff—one set with a cushion-shaped 126.43-carat Ceylon sapphire ($2.3 million) and another sapphire and diamond piece with a detachable pendant set with a 111.73-carat cushion-shaped Ceylon sapphire ($4.7 million).

Meanwhile, a circa 1974 Harry Winston brooch/pendant set with a 104.40-carat pear-shaped Colombian emerald sold for just above its pre-sale high by garnering $1.9 million, while an 80.45-carat step-cut Colombian emerald and diamond brooch/pendant fell within its range when it garnered $3.5 million.

The Magnificent Jewels and Noble Jewels: Part I auction totaled $56 million, with 70 percent of participants bidding online. 

The Latest

Robinson Pelham Tsar Star Earrings in Blaze
CollectionsDec 05, 2025
Piece of the Week: Robinson Pelham’s ‘Tsar Star’ Earrings

The new pink sapphire version of the piece dances with its wearer in the brand’s “Icons After Dark” holiday campaign.

Pantone 11-4201 Cloud Dancer
TrendsDec 05, 2025
Pantone’s Color of the Year for 2026 Is … White

A choice that’s generated a lot of commentary, Pantone says “Cloud Dancer” marks a fresh start and encourages relaxation and creativity.

Stuller holiday 2025
MajorsDec 05, 2025
Stuller Releases ‘Wrapped in Wonder’ Campaign

The manufacturer’s holiday campaign features a gift guide filled with trending designs and jewelry that can be personalized.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Fabergé x 007 Octopussy egg and pendant
CrimeDec 04, 2025
Man Arrested After Allegedly Swallowing Fabergé Egg Pendant

The man was charged with theft, accused of ingesting the necklace while in a jewelry store in Auckland, New Zealand.

Weekly QuizDec 04, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Exterior of renovated and expanded J.R. Dunn Jewelers
IndependentsDec 04, 2025
Step Inside JR Dunn Jewelers’ Giant New Store

The Florida independent expanded its store from 8,000 to 14,000 square feet, fulfilling the vision of its late co-founder, Jim Dunn.

DD-Email-Image-1872x1052 (1).jpg
Supplier BulletinDec 04, 2025
Introducing Shop Natural Day: A New Movement Celebrating Natural Diamonds

Sponsored by De Beers Group

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

G-Shock DWN5600 Ring
WatchesDec 04, 2025
Casio Shrinks its G-Shock Watch

The classic 5600 series G-Shock has been scaled down to about a tenth of its size, becoming a fully functioning watch ring.

Accredited Gemologists Association logo
Events & AwardsDec 04, 2025
AGA Announces 2026 Tucson Speaker Lineup

The association’s annual conference and gala will take place Feb. 4, 2026, during the Tucson gem shows.

 CBG logo
Events & AwardsDec 04, 2025
CBG Announces Speaker Lineup for 2026 Miami Event

The January show will include a workshop for jewelry retailers on implementing AI to strengthen their businesses.

Miley Cyrus and Maxx Morando Engagement Ring
TrendsDec 03, 2025
Miley Cyrus Debuts Edgy Engagement Ring

Fellow musician Maxx Morando proposed to the star with a chunky, cushion-cut diamond ring designed by Jacquie Aiche.

Costco store
Policies & IssuesDec 03, 2025
Costco Joins Growing Wave of Retailers Suing for Tariff Refunds

The retailer, which sells billions in fine jewelry and watches, is suing the Trump administration and U.S. Customs and Border Patrol.

Shoppers in a mall
SurveysDec 03, 2025
A Record 202.9M Shoppers Turned Out Thanksgiving Weekend

Black Friday is still the most popular shopping day over the five-day holiday weekend, as per the National Retail Federation’s survey.

Vera Wang Love lab grown diamond engagement ring
FinancialsDec 02, 2025
Signet Jewelers’ Q3 Sales Up Amid Continued Focus on Lower Price Points

The retailer offered more fashion jewelry priced under $1,000, including lab-grown diamond and men’s jewelry.

Briony Raymond holding Briony Raymond Eau De Parfum
CollectionsDec 02, 2025
Briony Raymond Introduces First Fragrance

The eau de parfum is held in a fluted glass bottle that mirrors the decor of the brand’s atelier, and its cap is a nod to its “Sloan” ring.

The Finsch diamond mine in South Africa, owned by Petra Diamonds Ltd.
SourcingDec 02, 2025
Petra Diamonds Elevates Interim CEOs to Permanent Status

Vivek Gadodia and Juan Kemp, who’ve been serving as interim co-CEOs since February, will continue to lead the diamond mining company.

Lee Krombholz, Michael Coan, Donna DeLucia, Joanna Joy Seetoo
MajorsDec 02, 2025
Lee Krombholz Takes Over as Chair of MJSA Education Foundation

In addition, a slate of new officers and trustees were appointed to the board.

Retail Jewelers Organization logo
IndependentsDec 02, 2025
RJO Welcomes Its 1,200th Retail Member

Witt’s Jewelry in Wayne, Nebraska, is the organization’s new milestone member.

Gemologist, geologist, and editor Brendan M. Laurs
SourcingDec 02, 2025
Brendan Laurs Honored With 2025 Bonanno Award

Laurs is the editor-in-chief of Gem-A’s The Journal of Gemmology and an expert on the formation of colored gemstone deposits.

Empress Eugénie pearl and diamond tiara
CrimeDec 01, 2025
Fourth Man Charged in Louvre Jewelry Heist

The man, who has a criminal history, is suspected of being the fourth member of the four-man crew that carried out the heist.

Lustig Jewelers employees in store
IndependentsDec 01, 2025
Lustig Jewelers’ New Owner Is a Fellow Chicago Jeweler

Michael Helfer has taken the reins, bringing together two historic Chicago jewelry names.

Retrouvaí Classic Diamond Domino Necklace and Kwiat Entwine Platinum and Diamond Drop Earrings
MajorsDec 01, 2025
PGI Debuts Platinum-Filled Holiday Gift Guide

The guide features all-new platinum designs for the holiday season by brands like Harwell Godfrey, Ritani, and Suna.

Movado Connect 2.0 watches
FinancialsNov 26, 2025
Movado CEO Talks Tariffs, Growing Interest in Accessible Luxury Watches

During its Q3 call, CEO Efraim Grinberg discussed the deal to lower tariffs on Swiss-made watches, watch market trends, and more.

Rosior Pumpkin Ring
TrendsNov 26, 2025
Piece of the Week: Rosior’s Pumpkin Ring

Rosior’s high jewelry cocktail ring with orange sapphires and green diamonds is the perfect Thanksgiving accessory.

Greenwich St. Jewelers Embrace Your True Colors Holiday Campaign
IndependentsNov 26, 2025
Greenwich St. Jewelers Launches Colorful Holiday Campaign

The “Embrace Your True Colors” campaign features jewels with a vibrant color palette and poetry by Grammy-nominated artist Aja Monet.

Alejandro Cuellar
MajorsNov 26, 2025
Serafino Consoli Names New VP of Sales, Brand Development for the Americas

Luxury veteran Alejandro Cuellar has stepped into the role at the Italian fine jewelry brand.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy