Chris Blakeslee has experience at Athleta and Alo Yoga. Kendra Scott will remain on board as executive chair and chief visionary officer.
16 traits that say ‘I’m The Boss’
A true “boss” is someone who … Columnist Peter Smith fills in the blank in his latest article.

I was talking to an old boss of mine recently and he expressed something to me that really got me thinking. He said, “You like to be the boss!” I believe he offered that not as a compliment or as a critique, but as a matter of fact--and as something for me to consider as I think about an important career move for myself.
His comments began a period of introspection for me in which I started to lay out some of the elements that I see in myself, and which might be useful to the reader if you too have an opportunity for self-reflection or, for that matter, the opportunity to hire someone in a “boss” role.
I make no claim on this list being the best, being complete or even being accurate. It is, however, an attempt to honestly assess some of the qualities and attributes that I see in myself and, by definition, it ought to be viewed with great suspicion, given the impossibility of self-objectivity.
Notwithstanding any unintended narcissism, and in no order of priority, I respectfully submit the following menu of what I believe a “boss” should do.
1) Have the courage of your convictions
Stand up for what you believe. Embrace the tough challenges as well as the obvious ones and don’t succumb to the naysayers and critics.
2) Surround yourself with great talent
I’m happy to report that it has rarely been a factor during my career, but I don’t ever want to be the smartest guy in the room. I believe with every fiber in my being in hiring great people. The better the team, the smarter the boss.
3) Empower people to do what they do best
Having great people and not allowing them to do the job you hired them for is akin to drinking soup with a fork. As obvious as that sentiment might be, if I had a dollar for every company that hired great people and then, consciously or unconsciously, subverted the very talents they hired in the first place, I would be a very wealthy man.
4) Avoid the temptation to micro-manage
If you feel the need to micro-manage, either you are in the wrong job or you have hired the wrong people.
5) Prioritize
Ask yourself each and every day what will make the greatest impact on your business and
6) Give honest feedback, good and bad
Employees will always be better for being told the truth. Share the good news with them and share the bad news with them. Trust in your ability to shape bad news in such a way that it is delivered sensitively and honestly and ensure that good news is shared and acknowledged.
7) Listen, listen and listen some more
If you can’t listen, you should not be a boss. This is perhaps the single most important attribute and it is fundamentally unteachable. You either have the capacity to listen or you do not.
8) Clearly and consistently articulate your vision
Some people are more comfortable in one-on-one meetings and others enjoy the spotlight that comes from addressing large gatherings of people. No matter which category you fall into (and you might be like me and enjoy both) it is absolutely imperative that you communicate your vision consistently and clearly. Don’t assume people know, don’t assume they heard you the first dozen times, keep telling your story until everyone gets it.
9) Invest your time with your best people
This seems almost counter-intuitive, but I believe in this principle as strongly as any other. You will get the greatest return from playing your best players. You will hear the greatest sounds by listening to the best musicians. Spend the majority of your time with your best people.
10) Move the non-performers out
When it is clear that there is not a good fit, move the non-performers out. They might have been poor hires, you may have inherited them from a previous management or, perhaps, the culture has changed or needs to change, and they just don’t want to get on board. Either way, don’t punish the business and the non-performers by delaying the inevitable.
11) Engage the creative process but demand focus and structure
I love to engage in the creative process, whether it is sales, marketing, education or product development. There’s just a great energy that comes from getting smart people around a table and exploring the “what ifs” and “what’s next” but, at the end of the day, there has to be structure and focus. Losing oneself in the process of reimagining and reinvention can be intoxicating but there should always be a sober hand to steer the ship back to center to avoid the pitfall of simply throwing stuff against the wall.
12) Steer clear of negative people
Negative people suck the life out of me. There’s no other way to put it. The energy that some people expend on seeing every glass as half-empty is toxic and debilitating. That it oftentimes hides behind the mask of “I’m just looking out for the company or the customer, etc. makes it all the more poisonous.” I can make no argument as to why people like this ought to be a part of any team, but I confess a pathological disdain for the type and some of you may believe they actually serve a role somehow or somewhere … good luck with that.
13) Don’t promise career opportunities that are misaligned with the employee’s talents
I recently described someone as having “an uneasy relationship with the truth.” Don’t be that guy. Be honest with your employees and let them know where they fit into your plans (all things being equal.) Telling someone that they will ultimately be promoted to a role that you know will never be a fit is patently wrong. At a minimum, let that person know what areas of personal development they need to engage in to better position themselves for a promotion but refrain from misleading or false promises. Better to lose an employee for the right reasons than to keep them for the wrong reasons.
14) Make tough decisions
Being a boss is not a popularity contest. Make the tough decisions when they need to be made. That’s why you get paid the big bucks!
15) Take responsibility
No one should have the burden of being right 100 percent of the time. Put your hand up and take responsibility when it is appropriate. Show a little humility and let people know that you were wrong. It lets your team know that it is OK to make a mistake and it reminds them that you are all in it together.
16) Always insist on a devil’s advocate being present in the room for important decisions
Whenever you are hosting a discussion with your team in advance of an important decision, always, always have a devil’s advocate in the room. Not only do you want to avoid the damaging and destructive effects of group-think--especially so when the idea came from the boss--you also never want to be so certain in your decision going into a meeting that a healthy discussion and debate can’t improve the outcome. You may still emerge from the meeting with the exact result you wanted going into it, but having the debate can serve to underscore its merits.
Again, I make no claim on the above list being complete or absolute. They are merely principles that I live by, and I hope you found some of them helpful as you consider your own personal “boss” style or the styles of those who surround you at work.
Peter Smith, author of Hiring Squirrels: 12 Essential Interview Questions to Uncover Great Retail Sales Talent, has spent 30 years building sales teams at retail and working with independent retailers to offer counsel and advice on matters of sales, marketing, personnel, training and compensation. Smith has worked in retail and on the wholesale end of the business with companies such as Tiffany & Co. and Hearts On Fire. Hiring Squirrels is available in print and Kindle on Amazon.com. He can be reached at Dublinsmith@yahoo.com and on LinkedIn.
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