“The Golden Now” campaign celebrates the here and now with the brand’s signature styles and a selection of its new pieces.
Watch: How a New Generation Buys and Sells Antique Jewelry on Instagram
The Moonstoned’s Elizabeth Potts and Fare Well Fine Jewelry’s Mia Graffam share their tips and tricks to selling vintage jewelry online and on social media.
The global crisis has escalated shopping behaviors we were already seeing, such as buying jewelry online and investing in eco-friendly products like vintage and antiques.
In the latest episode of “My Next Question,” expert curators and savvy Instagram sellers Elizabeth Potts of The Moonstoned and Mia Graffam of Fare Well Fine Jewelry share their consumer insights, like what people are buying, as well as tips and tricks to selling through social media.
See their conversation with Senior Editor, Fashion Ashley Davis below.
Join us for our next webinar on Tuesday, Nov. 10 at 2 p.m. EDT, when Editor-in-Chief Michelle Graff will interview Holly Wesche, Owner of Wesche Jewelers; Chad Berg, Executive Vice President of Lee Michaels Fine Jewelry; and Elise Greenberg, CEO of Greenberg’s Jewelers in “How It Started/How It's Going At My Store.”
For more information or to register, visit NationalJeweler.com/webinars.
The Latest

Signet confirmed that Caffie, president of Zales and Banter, and Bentzen, who headed Blue Nile, have left the company.

The antique jewelry dealer talks about the importance of including Black Americans in jewelry history and preserving their stories.

You deserve to know what you are selling–to protect your customers as well as your business and your reputation.

Both its mines faced challenges last year, from operational issues to disruptions in the market.


Iconic pieces, like the Mike Todd Diamond Tiara, appear in the superstar’s new music video for her song inspired by the actress.

The luxury retailer, which went Chapter 11 in January, announced Thursday that it has secured $500 million in exit financing.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

The NouvelleBox ballroom will feature independent jewelry designers, including Lene Vibe, Wyld Box Jewelry, and Kiaia Limited.

The one-of-a-kind locket, our Piece of the Week, opens to reveal three hidden images to keep close to your heart.

The new facility was also designed to better serve its growing customer base in Canada.

The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.

It is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.

The initiative connects veterans and parents returning to the workforce with careers in jewelry retail.

The wholesale manufacturer and precious metals refiner has appointed Michael Angelo as its new national sales representative.

Foundrae also accused the jewelry giant of copying its mood board style of marketing.

A Patek Philippe for Tiffany & Co. timepiece owned by the American businessman who died on the Titanic will be offered at Freeman's Chicago.

The Conference Board’s Consumer Confidence Index edged up, with optimism about the present outweighing worries about the future.

The retailer’s Zach Bear gift comes to life in “Zach Bear and the Window Necklace,” which centers on curiosity, bravery, and helping.

Applications are open for the AGA Gemological Scholarship Program through May 15, and until June 2027 for the Gemological Research Grant.

These customer behavior patterns say a lot about how successful your jewelry store is going to be this year, Emmanuel Raheb writes.

Mejuri’s popular collection of 18-karat yellow gold vermeil rings debuted in sterling silver alongside new “Puzzle” slider charms.

The Miami-based jewelry brand and the NYC-based artist will be in Dallas from April 9-11.

The initiative invites those in the industry to share stories on social media highlighting the meaning and impact of natural diamonds.

Wolk’s first day on the job as CEO of Tracr, De Beers Group’s blockchain platform, will be May 1.

Moses, who will leave the lab in May after nearly 50 years, discusses his start in the business, gemstones that stand out, and what’s next.

The new catalog, which showcases 35 one-of-a-kind pieces of jewelry, is a compliment to the company’s popular holiday catalog.

















