MajorsAug 01, 2025
Jewelers Mutual Names Mike Alexander as President The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.
Brought to you by
Italian Design Jewelry by Alberto Prandoni
Alberto and Silvia Prandoni first dreamed about and then created Italian Design Jewelry in North-West Italy in 2011.
Brought To You By Italian Design Jewelry
Alberto uses three traditions from the past to create the movement. First is the technique called “entremblant” (from the French) which allows the jeweller to create movement of different elements both inside and outside the pieces. It creates something unique and different to everyone else in the street and was prized by royal families that wanted to be different.
Secondly Italian Design decided to restart the technique of the Gallery inside every piece: this particular attention to detail is the symbol of their passion for the jewellery, the design and their willingness to pursue perfection.
Lastly, Italian Design re-proposes the style and traditions of a past where jewelry was commissioned by customers and customized for that particular individual. Alberto says:
“We want to go back to haute jewelry design choosing stones and materials of absolute quality, interpreted with an original design that will adapt to and reflect individual personalities. For this reason we create MOSTLY unique pieces or a limited editions in a number of up to eight pieces.”
Alberto and Silvia have three main worlds of inspiration:
- Cosmo collections, where all element related to the Universe, the stars, the light and the spirit are studied to bring positive energy to people like in their Lotus or Iris collections.
- Naturalia collections, where all elements of nature from the Forest to the Oceans to the Iceland are looked with the eye of a kids to discover the miracle and the magic of Mother nature. For these elements look to their Coralia and Mermaid collections.
- Hystorica collections which speaks about their native land, Italy, but also includes both the Latin and Greek culture that reflected in Italian monuments, cathedrals etc. like in the Orvieto ring or in the New Renaissance pieces.
So, the haute jewelry of Italian Design imagines and creates unconventional jewelry made with a precious structure and small twists of events that are occasionally ironic. This
jewelry represents episodes, moments, and moods: jewelry as a depiction of the imagination.
jewelry represents episodes, moments, and moods: jewelry as a depiction of the imagination.
One of the most important pieces born under this philosophy is the Princess Coralia Necklace. The idea was to create a special jewel that could represent the Ocean, including all the different and wonderful creatures living hidden in the deep sea.
As Silvia said when she first lied eyes on the final finished product: “When I finally saw the necklace after two years of work, I had the same experience I have in front of a breathtaking maritime landscape or a touching work of art: the colors of the gemstones took our body into the sea, and the perfect blues locked our eyes in a timeless exploration of light and shadow, reflections and transparencies. I was happy.”
Another important collection is “Once Upon a Time.” This collection was created with the aim of bringing magic to people’s lives. The main inspiration was Snow-White, a beautiful girl with hair black as ebony, skin white as snow and lips red as blood. The Swan Ring is iconic, because Snow White was wearing a hat with the shape of a swan during the famous Ballet where she finally conquered the heart of the Prince. The ring can be opened, showing a little girl dancing. Real movement thanks to a small gold spring. …“and they lived happily ever after.”
U.S. CONTACT
Niresh Rajpersad
niresh@me.com
917-2094976
MARKETING CONTACT
Silvia Prandoni
marketing@italian-design.it
More on Collections
The Latest
SourcingAug 01, 2025
Gemfields’ Auction Revenue Drops 50% in H1The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.
MajorsAug 01, 2025
Helzberg President Julie Yoakum Moves Over to Signet JewelersThe addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
SourcingJul 31, 2025
De Beers Records $189M First-Half Loss The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.
Weekly QuizJul 31, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJul 31, 2025
These Are the 2025 CASE Award WinnersJewelers of America’s 35th annual design contest recognized creativity, artistry, style, and excellence.
IndependentsJul 31, 2025
Matthew Tratner Takes Over as CBG President Tratner succeeds Andie Weinman, who will begin stepping back from the buying group’s day-to-day operations.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
Policies & IssuesJul 30, 2025
Tariff on India Will Be 25%, Trump Says The president made the announcement via Truth Social Wednesday, adding that India also will face a penalty for its dealings with Russia.
FinancialsJul 30, 2025
Kering's Jewelry Brands Resilient As H1 Sales Slide 16%The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.
WatchesJul 30, 2025
Peek Inside Zadok Jewelers’ New Rolex Showroom in AustinIts opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.
SurveysJul 30, 2025
Consumer Confidence Ticks Up in JulyRespondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”
SourcingJul 30, 2025
Rob Bates to Release Latest Book in His ‘Diamond District Mystery’ Series“Making a Killing in Diamonds” tells the story of Mimi Rosen, the disappearance of a scientist, and the murder of lab-grown diamond CEO.
EditorsJul 29, 2025
Out & About: Visiting Tacori’s Design Studio in LASenior Editor Lenore Fedow learned a lot when she took a behind-the-scenes factory tour with the jewelry brand earlier this year.
Events & AwardsJul 29, 2025
Melee The Show Welcomes 15 New DesignersThe first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.
SourcingJul 29, 2025
Auctim to Offer 7.3M+ Carats of Rough EmeraldsThe online auction house’s September sale will feature rough Brazilian emeralds of various qualities.
MajorsJul 29, 2025
Alexis Padis Re-Elected AGS Board President She’ll lead an executive committee consisting of President-Elect Bryan Moeller, Mitchell Clark, Bill Farmer, and Larry Rickert.
Policies & IssuesJul 28, 2025
U.S.-EU Come to Agreement on Tariffs Announced Sunday, the deal will set the tax on goods imported into the United States from the European Union at 15 percent.
MajorsJul 28, 2025
The 1916 Company Partners with ‘Shark Tank’ Star’s Watch Insurance PlatformThe retailer will refer its customers to WonderCare, founded by venture capitalist and watch collector Kevin O’Leary.
IndependentsJul 28, 2025
Sissy’s Log Cabin to Open Flagship in Arkansas The jeweler’s largest store yet is set to open in Little Rock next fall.
CollectionsJul 25, 2025
Piece of the Week: Jemma Wynne’s ‘Forme’ NecklaceAnne Hathaway was seen wearing the toggle necklace three times while filming scenes for “The Devil Wears Prada 2.”
Events & AwardsJul 25, 2025
Pre-Registration Open for September Hong Kong ShowJewellery & Gem World Hong Kong is scheduled for Sept. 15 to 21, and buyer pre-registration will be available until Sept. 7.
FinancialsJul 25, 2025
LVMH Sales Slip in H1 Amid ‘Prevailing Uncertainties’Renovations at Tiffany & Co. stores ate into profits in the company’s watch and jewelry division.
Events & AwardsJul 24, 2025
2 Retailers to Receive 2026 Gem Award for Lifetime AchievementMark and Candy Udell of London Jewelers will receive the honor at the 24th annual Gem Awards next March.
SourcingJul 24, 2025
De Beers Sees Diamond Production Sink 36% in Q2 While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.
CollectionsJul 24, 2025
Francesca Villa Adds Dimension to Her Intaglio CharactersThe “Fantasia” jewelry collection turns the intaglio animals from her “Close Encounters” collection into 3D characters.
WatchesJul 24, 2025
Breitling Drops Super Bowl Watch Honoring the Philadelphia Eagles The special Classic Avi Chronograph 42 with an Eagles-green dial is limited to 59 pieces, a nod to the Super Bowl Philadelphia just won.
