The deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
Marie Antoinette’s Pearl and Diamond Pendant Sells for $36M
It was part of Sotheby’s “Royal Jewels from the Bourbon-Parma Family” jewelry auction, a white-glove sale that exceeded expectations.

Geneva—Not surprisingly, the recent auction of jewelry and other items from the collection of the Bourbon-Parma family proved to be quite a hit.
“Royal Jewels from the Bourbon-Parma Family,” held Wednesday at Sotheby’s Geneva, featured lots once owned by Queen Marie Antoinette, King Charles X of France, the archdukes of Austria and the dukes of Parma.
The sale totaled $53.1 million, which was more than seven times the pre-sale high estimate of $7 million and a record for any sale of royal jewels, according to Sotheby’s. It topped the $50.3 million garnered when Sotheby’s sold Duchess of Windsor’s jewelry in 1987.
The 100-lot jewelry auction was also a white-glove sale, meaning not a single lot went unsold.
Many, in fact, blew away their pre-sale estimates, including the highlight: Marie Antoinette’s pearl and diamond pendant.
The piece went for $36.2 million, smashing its pre-sale estimate of $1-$2 million and setting a new auction record for a natural pearl.
The pendant was one of 10 pieces in the sale that once belonged to Marie Antoinette.
Armed with a fascinating backstory, the French queen’s jewels went for a combined $42.7 million, about 15 times the highest pre-sale estimate of $2.9 million.
Before she was taken into captivity, Marie Antoinette wrapped her pearls, diamonds and rubies in cotton, placed them in a wooden chest and sent them to Brussels.
From there, they were taken to Vienna to go into the safekeeping of her nephew, the Austrian Emperor, and were given to Marie Antoinette’s daughter, Madame Royale, following her release in 1795.
The jewels were then passed on to the Bourbon-Parma family, where they remained for the next two centuries.
Other highlights from the queen’s jewelry collection included the three-strand necklace strung with pearls from her personal collection seen below, which Sotheby’s said saw “intense bidding” before going for $2.3 million (pre-sale estimate was $200,000 to $300,000).
There also was a diamond brooch with a yellow diamond that garnered $2.1 million, and a monogrammed diamond ring bearing the initials “MA” and containing a lock of her hair that sold for more than 50 times its pre-sale estimate when it garnered $443,786 Wednesday.
The collection also included jewels belonging to later generations of the Bourbon-Parma family with connections to the royal families of France, Italy, Spain and Austria.
Highlights included a diamond tiara made by Austrian jeweler Hübner for Maria Anna of Austria in 1912 that went for
Jeweled badges of the Order of the Holy Spirit and the Order of the Golden Fleece, both owned by the Duke of Angoulême and the latter of which is seen below, sold for $1.6 million and $1.7 million, respectively.
Meanwhile, a diamond parure set with old-cut diamonds with a detachable pendant made for Louise of France and including five diamonds that belonged to Marie Antoinette’s daughter sold for $848,853, and a pair of diamond girandole earrings once belonging to the Duchess of Parma sold for almost three times their highest pre-sale estimate, garnering $729,715.
There also was a ring set with a 2.44-carat fancy orangey-pink diamond that sold for $574,837.
For a full list of results, visit Sothebys.com.
The Latest

The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.

The “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The updated catalog has a newly dedicated section for gift wrapping.


Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

Fourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

The new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.

The addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.

Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.
























