Trends

This Supermodel Designer is Taking on Haute Couture Week

TrendsJul 07, 2016

This Supermodel Designer is Taking on Haute Couture Week

You’ve likely seen her face all over the glossies, and now Magdalena Frackowiak is conquering the fine jewelry world.

20160707_Magdalena-Header.jpg
Supermodel-turned-jewelry designer Magdalena Frackowiak has launched her second collection of fine jewelry, a few pins from which are seen here. Photo by Maja Stepien

Paris--It’s hardly unusual for today’s supermodel to parlay her recognizability into some sort of entrepreneurial endeavor (we live in the age of branding after all), but for that endeavor to be good is a rare occurrence indeed.

Enter Magdalena Frackowiak. If her name doesn’t roll off the tongue, it’s likely because the Poland-native worked her way up to supermodel heights the old-fashioned way: without Instagram (though she now has an account) or famous connections.

Her modeling career took off around 2007. Since then, she’s walked nearly every-designer-that-can-be-named’s runway and appeared in as many fashion magazine editorials.

Last October, Frackowiak debuted her first collection of namesake fine jewelry during Paris Fashion Week.


Images from the Collection II lookbook. Frackowiak prefers to hire other models to work in front of the camera, rather than model the jewelry herself. Photo by Maja Stepien
“[Jewelry] is the perfect creative medium for me as it’s design, but not in fashion, so I get to work with everyone I’ve worked with over the past 15 years since I began modelling,” said Frackowiak.

For her, it’s a chance to step into a behind-the-scenes role.

“I’m a very creative person and I love all the elements from putting the look book together, casting the girls, the hair, the makeup, the production and working with the retailers,” she said.

The 31-year-old presented her second collection to press and buyers Tuesday at a private apartment complete with a harpist in the midst of Haute Couture week in Paris.

Ranging from $777 to $3,886 retail at current exchange, the collection compromises 43 pieces with an emphasis on ball chains, hoop earrings and chokers, in what is becoming Frackowiak’s signature clean, luxurious look.

“I am always inspired by architecture, and orbs were a big inspiration for this collection. Every piece has a circular element or little balls,” she said. “I love jewels that are playful, romantic, but at the same time modern.”



Stand-out pieces (and Frackowiak’s personal favorite), are the collection’s beaded chokers, in which gold balls were strung on delicate silk thread, which lent a refined, elegant design quality to the ubiquitous trend.

The collection also includes a series of small pins, derived from the designer’s nostalgia for her 1990s childhood.

“I was inspired by the collections of badges in the ‘80s and ‘90s I used to have at school on my backpack or on my jackets, so I have done a series
which can be worn as badges either all together or just as singles,” Frackowiak said.

All pieces are rendered in 18-karat gold, in a warm shade between yellow and rose that Frackowiak also used for her first collection. She has yet to use any gemstones in her designs, instead focusing on the sculptural quality of gold.

Her line is manufactured in Poland.

The designer, pictured at her presentation during Haute Couture week.
She explained, “We have a lot of artisans in Poland working with traditional techniques and purely by hand, without computers, so it’s a great opportunity to showcase their talents on an international level.”

For her second collection, Frackowiak opted to implement a see now/buy now model, posting product on her website the same day of her preview.

“We thought it was a nice opportunity for people to see the jewelry and buy the same day rather than waiting for months,” she said.

Montaigne Market and Luisaviaroma.com picked up the designer’s first collection.

But Frackowiak hasn’t hung up her modeling hat just yet. Two days before her presentation, the super-multi-tasking supermodel walked the Francesco Scognamiglio Haute Couture show.
Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

National Jeweler columnist Sherry Smith, partner at The Retail Smiths
ColumnistsApr 09, 2026
Jewelry Demand Isn’t Stronger, Prices Are Just Higher

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

Tiffany & Co. Nathalie Verdeille
MajorsApr 09, 2026
Tiffany & Co. Promotes Nathalie Verdeille to SVP, Chief Artistic Officer

In her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.

Jacob & Co. The Godfather II Musical Watch
WatchesApr 09, 2026
Jacob & Co. Rolls Out Its Sequel to ‘The Godfather’ Musical Watch

“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”

GIA iD100®
Brought to you by
Protect Your Customers and Your Business

You deserve to know what you are selling–to protect your customers as well as your business and your reputation.

Jesse Itzler
Events & AwardsApr 09, 2026
JCK Announces Jesse Itzler as 2026 Keynote Speaker

Organizers have also introduced the new JCK Talks Signature Series, as well as an offering of watch-focused workshops and lectures.

Weekly QuizApr 09, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Alan Hodgkinson
SourcingApr 09, 2026
AGA To Honor ‘Quiet Leadership’ With New Award

The Alan Hodgkinson Medal recognizes gemologists who are consistently generous with their time and expertise.

Oris CEO Rolf Studer and Oris CFO Claudine Gertiser
WatchesApr 09, 2026
Oris Names New CEO, CFO

The Swiss watchmaker is changing up its executive leadership team as part of a restructuring.

TopImageCrop.jpg
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Hearts On Fire What’s Your Signature Campaign Imagery
CollectionsApr 08, 2026
Hearts On Fire Celebrates 30 Years By Asking a Question

The “What’s Your Signature?” campaign invites women to think about how they see themselves.

41.82-carat Type IIb blue diamond recovered from Cullinan in January 2026
SourcingApr 08, 2026
Sale of 42-Carat Blue Diamond Gives Petra a Boost in Q3

The big diamond’s sale added to the company’s revenue though the market remains “challenging” overall, particularly for smaller goods.

American Gem Society Confluence Logo
Events & AwardsApr 08, 2026
AGS Confluence Returns with AI, Sustainability Sessions

Rob Bates of The Jewelry Wire will also moderate a panel on the state of the jewelry industry during the virtual event.

Dennis Buzz Busby and Randy Welch
Events & AwardsApr 08, 2026
TJS to Honor 2 Longtime Former Stuller Employees

The Jewelry Symposium will honor two industry veterans with lifetime achievement awards at its upcoming May event.

QVC Group logo
MajorsApr 07, 2026
QVC Group’s Latest Filing Calls Its Future Into Question

The retailer failed to file its annual report on time and said it may issue a going concern warning.

Headshot of National Jeweler columnist Peter Smith
ColumnistsApr 07, 2026
Peter Smith: A Tip to the Post Office on Workplace Culture

Smith recounts a recent trip to the post office that included an uncomfortable, embarrassing, and public exchange between two employees.

Retiring GIA CFO David Tearle and new GIA CFO John Cowley
GradingApr 07, 2026
GIA CFO David Tearle to Retire in June

John Cowley, who has more than 30 years of experience, is succeeding Tearle as the lab’s chief financial officer.

Gemology Geek Ignite collection tourmaline ring
CollectionsApr 07, 2026
Nerd Out Over Gemology Geek’s First Jewelry Collection

Founder Erica Silverglide has designed 35 colorful pieces set with fluorescing gemstones for the brand's first finished jewelry offering.

Ukrainian Jewelry | Contemporary Jewelry and Art Jewelry from Ukraine
CollectionsApr 07, 2026
Ukrainian Jewelers Highlighted In New Book

“Ukrainian Jewelry | Contemporary Jewelry and Art Jewelry from Ukraine” features 33 contemporary Ukrainian designers and studios.

Fope Golden Now Campaign Imagery
CollectionsApr 06, 2026
Fope’s New Jewelry Debuts Are Golden

“The Golden Now” campaign celebrates the here and now with the brand’s signature styles and a selection of its new pieces.

Former Signet executive Kecia Caffie
MajorsApr 06, 2026
Kecia Caffie, Corinne Bentzen No Longer With Signet Jewelers

Signet confirmed that Caffie, president of Zales and Banter, and Bentzen, who headed Blue Nile, have left the company.

Author Tanzy Ward and her book Precious Black Jewels The Bijou Material Culture of Black Victorians & Edwardians
CollectionsApr 06, 2026
Historian Tanzy Ward Pens Book on Black Victorians’ Jewelry

The antique jewelry dealer talks about the importance of including Black Americans in jewelry history and preserving their stories.

Gemfields emeralds
SourcingApr 06, 2026
Gemfields Reports $51M Loss in 2025

Both its mines faced challenges last year, from operational issues to disruptions in the market.

Screenshot of Taylor Swift's "Elizabeth Taylor" music video
CollectionsApr 03, 2026
Taylor Swift’s ‘Elizabeth Taylor’ Video Puts Jewelry Front and Center

Iconic pieces, like the Mike Todd Diamond Tiara, appear in the superstar’s new music video for her song inspired by the actress.

Neiman Marcus store in Fort Worth, Texas
MajorsApr 03, 2026
Saks Global Says It Will Emerge From Bankruptcy This Summer

The luxury retailer, which went Chapter 11 in January, announced Thursday that it has secured $500 million in exit financing.

NouvelleBox logo
Events & AwardsApr 03, 2026
JCK Luxury, NouvelleBox Partner on New Designer Ballroom

The NouvelleBox ballroom will feature independent jewelry designers, including Lene Vibe, Wyld Box Jewelry, and Kiaia Limited.

Buddha Mama Moon Locket
CollectionsApr 03, 2026
Buddha Mama Brings Its ‘Moon’ Locket To Dallas

The one-of-a-kind locket, our Piece of the Week, opens to reveal three hidden images to keep close to your heart.

Pandora distribution facility Canada
MajorsApr 02, 2026
Pandora Opens New Canadian Distribution Center Amid Tariff Concerns

The new facility was also designed to better serve its growing customer base in Canada.

GIA President and CEO Pritesh Patel at GIA Taiwan campus
GradingApr 02, 2026
GIA Debuts New Campus in Taiwan

It is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy