Watches

Ask the Watch Guy: Maximizing Your Backroom Bonanza

WatchesMar 23, 2017

Ask the Watch Guy: Maximizing Your Backroom Bonanza

When it comes to watch and jewelry tools and supplies, the most important thing is to understand what you have,  Jess Gendron says.

2017_Jesse-Gendron.jpg
Jess Gendron is a seventh generation watchmaker, having learned by his father Dan Gendron’s side since childhood. He can be reached at talktothewatchguy@gmail.com.

We all know the importance of “turning” your inventory to increase profits.

It makes no difference if you think old, not-yet-sold inventory someday will become popular again; in the meantime, your money is sleeping.

If you have, for example, what was $5,000 in inventory at retail, and, let’s be kind and say it is 5 years old with keystone mark-up, you may look at this as only a loss of $2,500. But in real terms, your loss is much greater and becomes greater over time.

In addition to readily visible old retail inventory, almost every jewelry store I have visited has “sleeping” inventory most aren’t even aware of.

I was in a mom-and-pop store in the Midwest and asked them if they had any unclaimed repairs, watch or jewelry repair tools, or watch part assortments they would like to sell. The owner’s wife said she didn’t think so, but asked her husband if he still had his uncle’s watch repair “junk,” whereupon he said he wasn’t sure where it is. She then remembered: “All that stuff is under the gift wrap bench.” They asked me if I wanted to see it and, of course, I said yes.

After digging through gift wrap and ribbon remains, I found a 19th century watchmaker’s bench full of watch and jewelry repair tools. In the chair well of the bench were staking sets, a complete Boley lathe, a Tempo watch cleaning machine and lots of old American pocket watches.

I offered them $1,500 for all this equipment, and they accepted. They both said they had no idea that the stuff was worth anything.

In another buy, I found a Spiro Agnew watch from the 1960s that was owned by a jeweler who did not know who Spiro Agnew was. (He was Richard Nixon’s first vice president). These look like real junk, but they are worth a quite bit of money.

Here are some things that may be lurking in your back room and hidden under counters:
--Old inventory;
--Watch repair tools, such as cleaning machines, watch bands, staking sets, timing machines, lathes, watch part assortments and crystal assortments;
--Unclaimed repairs;
--Ring stretchers;
--Ring engravers;
--Tabletop engravers;
--Miscellaneous hand tools;
--Ultrasonics; and
--Old watches of all types.

Old inventory--jewelry items that did not move--sell very well on eBay in assortments. Let’s say that you have old stock earrings and bracelets. Make assortments of good, bad and ugly out of what you have.

When it

comes to watch and jewelry tools and supplies, the most important thing is to understand what you have.

If you’re not sure what something really is, ask someone. Knowing what things are is especially important so that you know their value. Sure, you can post watch repair items for sale on eBay but if you don’t know what you are selling, you’ll leave money on the table.

For example, a Marshall lathe is worth $200 on average, but a Boley is worth $500. So if you are not sure what something really is, again, ask someone. We field calls like this from time to time, and we don’t mind. Feel free to contact us at talktothewatchguy@gmail.com.

There are many reputable buyers, but beware of “cherry pickers” who only want the cream of the crop and leave you with a hard-to-sell mess.

Think of what you could do with extra money from “sleeping items,” and try to avoid buying your future dead items with your proceeds.

Note: For those of you who have been asking for the free battery changing video, our low-tech staff has finally gotten the link to work.

Jess Gendron is a seventh generation watchmaker, having learned by his father Dan Gendron’s side since childhood. He is now the owner of Colorado Timeworks, a watch repair service center in Colorado Springs. Gendron can be reached at talktothewatchguy@gmail.com.
Jess Gendronis a seventh-generation watchmaker and is the owner of Colorado Timeworks, a watch repair service center in Colorado Springs.

The Latest

Movado Connect 2.0 watches
FinancialsNov 26, 2025
Movado CEO Talks Tariffs, Growing Interest in Accessible Luxury Watches

During its Q3 call, CEO Efraim Grinberg discussed the deal to lower tariffs on Swiss-made watches, watch market trends, and more.

Rosior Pumpkin Ring
TrendsNov 26, 2025
Piece of the Week: Rosior’s Pumpkin Ring

Rosior’s high jewelry cocktail ring with orange sapphires and green diamonds is the perfect Thanksgiving accessory.

Greenwich St. Jewelers Embrace Your True Colors Holiday Campaign
IndependentsNov 26, 2025
Greenwich St. Jewelers Launches Colorful Holiday Campaign

The “Embrace Your True Colors” campaign features jewels with a vibrant color palette and poetry by Grammy-nominated artist Aja Monet.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Alejandro Cuellar
MajorsNov 26, 2025
Serafino Consoli Names New VP of Sales, Brand Development for the Americas

Luxury veteran Alejandro Cuellar has stepped into the role at the Italian fine jewelry brand.

Weekly QuizNov 20, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Grandview Klein scholarships
Events & AwardsNov 26, 2025
Grandview Klein Presents 4 Scholarships in Namibia

The company gave awards to four students at the Namibia University of Science & Technology, including one who is a Grandview Klein employee.

Margaret “Maggie” Hoisik
IndependentsNov 25, 2025
Pearl Stringer Margaret Hoisik Dies

She is remembered as an artist who loved her craft and was devoted to her faith, her friends, and her family.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Finestar manufacturing
SourcingNov 25, 2025
Finestar Opens Diamond Manufacturing Facility in Johannesburg

It joins the company’s other manufacturing facilities globally, including in India, Botswana, and Namibia.

State Property Toadstool Pendant
TrendsNov 25, 2025
Amanda’s Style File: Polka Dots

The polka dot pattern transcends time and has re-emerged as a trend in jewelry through round-shaped gemstones.

Stock image of gavel and books
CrimeNov 25, 2025
Former Arizona AG Official Charged With Trafficking Stolen Jewelry

Vanessa Hickman, 49, allegedly sold a diamond bracelet that was mistakenly sent to her home.

GIA executives John Koivula, Kathryn Kimmel, Susan Jacques, Tom Moses, Alice Keller, James E. Shigley
Events & AwardsNov 25, 2025
GIA Awards Susan Jacques With Its Highest Honor

GIA’s former president and CEO was presented with the Richard T. Liddicoat Award for Distinguished Achievement.

20251124_MNQ social media etiquette header.jpg
Recorded WebinarsNov 24, 2025
Watch: Top Tips for Social Media Etiquette

Social media experts spoke about protecting brand reputation through behaving mindfully online.

Cynthia Erivo in Muse’s Have a Heart x Cynthia Erivo Collection
CollectionsNov 24, 2025
Muse Debuts a Wicked 'Have a Heart x Cynthia Erivo' Sequel

The second drop, which includes more Elphaba-inspired pieces from additional designers, will continue to benefit nonprofit Dreams of Hope.

J.R. Dunn Jewelers employees
IndependentsNov 24, 2025
J.R. Dunn Jewelers Names New President

Second-generation jeweler Sean Dunn has taken on the role.

Amber Pepper
MajorsNov 21, 2025
Natural Diamond Council Names New CEO

Amber Pepper’s main focus will be on digital innovation and engaging younger consumers.

Origin De Beers Group logo
SourcingNov 21, 2025
De Beers’ Branded, Traceable Diamonds Roll Out to 19 Retailers

Called “Origin by De Beers Group,” the loose, polished diamonds are being sold in a total of 30 stores in the United States and Canada.

Melissa Kaye Rocky Infinity Emerald Necklace
CollectionsNov 21, 2025
Piece of the Week: Melissa Kaye’s ‘Rocky Infinity’ Necklace

The lariat necklace features a 4.88-carat oval-cut Zambian emerald in 18-karat yellow gold.

Phillips auction of The Vanderbilt Sapphire brooch
AuctionsNov 20, 2025
Vanderbilt Jewels Shine at Phillips Sale, Pink Diamond Withdrawn

A 43-carat sapphire brooch from the Vanderbilt collection was the top lot of the Geneva sale.

Rebecca Rau Jewels Green Flame Necklace
CollectionsNov 20, 2025
Rebecca Rau Jewels Debuts With ‘Then & Now’ Collection

Rau is a fourth-generation art and antique dealer from M.S. Rau gallery whose first jewelry collection merges artifacts with modern design.

Purvi Shah
Policies & IssuesNov 20, 2025
RJC Names New Executive Director

Former De Beers sustainability leader Purvi Shah will take over the role in February 2026.

Julia Griffith
GradingNov 20, 2025
Julia Griffith Joins SSEF as Head of Education

She previously taught at Gem-A and is the founder of The Gem Academy.

Helena Bonham Carter in Larkspur & Hawk Once Upon a Time Campaign
CollectionsNov 19, 2025
Larkspur & Hawk Celebrates 25 Years With Helena Bonham Carter Campaign

The British actress and her daughter modeled pieces from the brand’s new “Palette” capsule for its “Once Upon a Time” holiday campaign.

Google reviews on a phone screen and a laptop
TechnologyNov 19, 2025
Google Has a New Form for Reporting ‘Review Bombing’ Attacks

Plus, the tech giant shares the steps retailers should take if they believe they’re a victim of a review extortion scam.

Shaftel Diamonds logo and jeweler’s bench
IndependentsNov 19, 2025
Houston Jeweler Keith Shaftel Retires, Next Generation Steps In

Danny and Gaby Shaftel are now Shaftel Diamonds’ CEO and chief operating officer, respectively.

Midas chain mini studs
TrendsNov 19, 2025
Midas Chain Releases 2025 Holiday Style Guide

The jewelry manufacturer’s seasonal offering features its new “Melodie” bangles, as well as mini stud earrings and layering pieces.

Jewelry from NYC Jewelry Week 2024
Events & AwardsNov 18, 2025
NYC Jewelry Week 2025: 12 Must-See Events

With more than 140 activations taking place in New York City now through Nov. 23, these 12 events are can’t-miss moments.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy