Pritesh Patel, the lab’s chief operating officer, will take over as president and CEO of GIA.
Soccer star Ronaldo joins TAG Heuer’s team
TAG Heuer announced Monday that it has added Cristiano Ronaldo, a forward for Real Madrid who is currently the world’s highest paid footballer, to its lineup of brand ambassadors.

The deal marks the first time TAG Heuer has signed a soccer player as an ambassador, giving it a new way to engage with fans, the LVMH-owned brand said.
Ronaldo first played professional soccer in his home country of Portugal before joining English soccer club Manchester United in 2003.
In 2009, he became the most expensive soccer player in history when he moved to Spanish club Real Madrid in a $132 million trade, and his current contract with the team makes him the highest-paid soccer player in the world.
Ronaldo also has twice received the FIFA Ballon d’Or, given annually to the male player who is considered to have performed the best in the previous year.
“Every TAG Heuer creation celebrates intense life in the contemporary arena, and no individual represents this more powerfully than Cristiano,” said TAG Heuer CEO Stéphane Linder. “Like TAG Heuer, Cristiano demands perfection and pushes himself harder than anyone in his domain.”
The company has been present in the sports world since signing on as the official timepiece of the 1920 Olympics, and began timing ski events in 1928, and Formula One and regatta racing in the 1970s.
TAG Heuer’s lineup of celebrities and sports stars also includes actors Cameron Diaz and Leonardo DiCaprio, tennis champion Maria Sharapova, Formula One champion Jenson Button, World Rally champion Sébastien Ogier, and the entire crew of 2013 America’s Cup winner Oracle Team USA.
The Latest

National Jeweler and Jewelers of America discuss the standout jewelry trends and biggest news to emerge from the shows this year.

Signatories to the “Luanda Accord” committed to allocating 1 percent of annual diamond revenue to the Natural Diamond Council.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The winning designs captured the “Radiance” theme.


Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.

The singer’s ring ticks off many bridal trends, with a thick band, half-bezel setting, and solitaire diamond.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

The bracelet references vintage high jewelry and snake symbolism as a playful piece where a python’s head becomes a working belt buckle.

The heist happened in Lebec, California, in 2022 when a Brinks truck was transporting goods from one show in California to another.

The 10-carat fancy purple-pink diamond with potential links to Marie Antoinette headlined the white-glove jewelry auction this week.

The Starboard Cruises SVP discusses who is shopping for jewelry on ships, how much they’re spending, and why brands should get on board.

The historic signet ring exceeded its estimate at Noonans Mayfair’s jewelry auction this week.

To mark the milestone, the brand is introducing new non-bridal fine jewelry designs for the first time in two decades.

The gemstone is the third most valuable ruby to come out of the Montepuez mine, Gemfields said.

Founder and longtime CEO Ben Smithee will stay with the agency, transitioning into the role of founding partner and strategic advisor.

Associate Editor Natalie Francisco shares 20 of her favorite pieces from the jewelry collections that debuted at Couture.

If you want to attract good salespeople and generate a stream of “sleeping money” for your jewelry store, then you are going to have to pay.

The top lot was a colorless Graff diamond, followed by a Burmese ruby necklace by Marcus & Co.

Gizzi, who has been in the industry since 2001, is now Jewelers of America’s senior vice president of corporate affairs.

Luca de Meo, a 30-year veteran of the auto industry, will succeed longtime CEO François-Henri Pinault.

Following visits to Vegas and New York, Botswana’s minerals minister sat down with Michelle Graff to discuss the state of the diamond market.

The “Your Love Has the Perfect Ring” campaign showcases the strength of love and need for inclusivity and representation, the jeweler said.

The former De Beers executive is the jewelry house’s new director of high jewelry for the Americas.

The New York Liberty forward is the first athlete to represent the Brooklyn-based jewelry brand.

Take a bite out of the 14-karat yellow gold “Fruits of Love Pear” earrings featuring peridots, diamond stems, and tsavorite leaves.

The one-day virtual event will feature speakers from De Beers, GIA, and Gemworld International.