It will quit assigning the stones specific color and clarity grades in favor of applying “new descriptive terminology.”
From Basel: 5 new watches from Swarovski
A number of watches in rose gold PVD--a trend seen across the show--and lower-priced Octea watches were among the timepiece introductions from Austrian crystal company Swarovski.

Rose gold, Swarovski’s Jennifer Hinkle noted, is a trend that began with jewelry and has trickled down into watches. She said the brand saw “huge demand” among its jewelry customers for rose gold pieces.
The brand also lowered the price on its Octea watches, which originally were $850 to $900 and now start at $650.
All prices given are retail.
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