TrendsJun 26, 2026
Bernard James Celebrates Knicks Win with RingThe Brooklyn-based jeweler created a limited-edition version of its “Aura” eternity band, set with gemstones in the team’s colors.
MajorsSep 04, 2020
Amazon Moves Into Wearables With Halo
The retail giant’s latest gadget collects and analyzes information on temperature, heart rate and other health data.
The Amazon Halo’s band, available in fabric and silicone, comes in 15 colors.
Seattle—Amazon’s new gadget is giving the retail titan a foothold in the fitness wearables space.
The Amazon Halo is a mix between a smartwatch and a fitness tracker, minus the screen or notifications.
A small band worn around the wrist uses sensors to collect health data, like temperature and heart rate, and sends it to the Halo app.
For access to all of the features, customers will need to purchase a Halo membership.
An early access promotional price of $64.99 gets customers the band and six months of a Halo membership. It would otherwise be $99.99.
After the initial period, the membership renews automatically for $3.99 per month.
Those without a membership have access to the basics, including step counts, sleep time and heart rate. Using the app, customers can get insight into their activity, sleep cycle, weight and body fat percentage.
The “Tone” feature analyzes the energy and positivity in your voice using machine learning, offering tips to improve communication with others.
For example, a stressful work call leads to negative communication with family members, showing the impact of stress on your emotional state, Amazon explained.
The “Labs” feature provides workouts and fitness challenges to help customers reach their health goals.
Some of these workouts and challenges are created by Amazon, while others are from partners including the American Heart Association, Mayo Clinic, Headspace and Orangetheory Fitness.
The water resistant band is available in sizes small, medium, and large and in three color variations: a black fabric band with an onyx-color sensor capsule, a blush fabric band with a rose gold-color sensor capsule, and a silver band with a silver-color sensor capsule.
Additional fabric bands are available in six colors, including Denim, Hummingbird, Mint Edge, Olive, Unicorn, and Volcano. The early access price for the fabric bands is $19.99.
Silicone sport bands are also available, in nine colors: Ash, Black, Dark Mint, Domino, Lavender, Pink Slate, Seafoam, Sunset and White. The early access price for the fabric bands is $15.99.
The Halo’s battery fully charges in less than 90 minutes and lasts up to seven days.
With privacy concerns mounting, Amazon said it has implemented multiple layers of privacy and security to keep personal data safe and within the customer’s control.
Health data is encrypted, both in transit and in the cloud, and customers can download or delete it at any time using the app.
Body scan images are only seen by the customer and are automatically deleted from the cloud after processing.
Tone
creates a personal voice profile by capturing snippets of speech. These are analyzed locally on the customer’s phone and then automatically deleted after processing.
No one, including the customer, ever hears them, said Amazon.
The Amazon Halo is available on the Amazon website.
No one, including the customer, ever hears them, said Amazon.
The Amazon Halo is available on the Amazon website.
More on Majors
The Latest
SourcingJun 25, 2026
ICA Names Brandee Dallow as CEODallow will lead the International Colored Gemstone Association, effective July 6.
EditorsJun 25, 2026
Out & About: How Jewelers Mutual, SCAD Are Tackling the Bench Jeweler ShortageSenior Editor Lenore Fedow headed to Savannah to learn more about the 10-year, $10 million partnership between JM and the art school.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
CollectionsJun 25, 2026
Mejuri Experiments With SteelIts new capsule jewelry collection features gold-finished stainless steel pieces designed for a maximalist look without a luxury price tag.
Weekly QuizJun 25, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJun 25, 2026
Watches & Wonders Announces 2027 DatesThe week-long event in Geneva is slated for April 2027.
SourcingJun 25, 2026
Annie Doresca, Mark Smelzer, Sara Yood Join Gem Legacy BoardThe three industry leaders bring financial, communications, and legal expertise to the nonprofit’s board of directors.
Brought to you by
Building the Future of Jewelry Retail: DCA Expands Education, Leadership Development, and Workforce SolutionsDCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.
ColumnistsJun 24, 2026
The Revenue Hiding Between Your Counter and Your Online CartJewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.
CollectionsJun 24, 2026
Greenwich St. Jewelers, Jewel Boxing’s Latest Drop Is On-TrendThe fourth collaborative collection from the retailer and jewelry content creator focuses on gemstone charms and strands of colorful beads.
Events & AwardsJun 24, 2026
AGTA Accepting Entries for Spectrum 2026This year’s AGTA Spectrum & Cutting Edge Awards will feature two new categories.
SourcingJun 24, 2026
Columbia Gem House To Offer Alexandrite Melee OnlineThe collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.
CollectionsJun 23, 2026
Francesca Villa Goes ‘On the Road’The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.
SourcingJun 23, 2026
New Paraíba Tourmaline Source Reportedly Discovered in EthiopiaSSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.
Events & AwardsJun 23, 2026
AGA Announces 2026 Scholarship WinnerCole Winward is the recipient of 2026 AGA Gemological Scholarship.
EditorsJun 22, 2026
15 Pieces of Jewelry That Brought Us Joy in Vegas Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.
Events & AwardsJun 22, 2026
Plans Announced for New Trade Show in BaselScheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.
Events & AwardsJun 22, 2026
Gem Awards Opens 2027 Nomination PeriodSubmissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.
WatchesJun 22, 2026
Snoopy Inspires New ‘Flying Ace’ Ball WatchThe beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.
AuctionsJun 18, 2026
Paraíba Tourmalines Sell for $3.4M at Sotheby'sThe recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”
CollectionsJun 18, 2026
Michelle Obama Wears Almasika Earrings Symbolizing Feminine PowerShe wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.
PodcastsJun 17, 2026
Episode 6: Las Vegas 2026-Trends, Traffic, Broken BathroomsCouture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.
GradingJun 17, 2026
SSEF Issues Warning on Refilled EmeraldsThe lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.
WatchesJun 17, 2026
Patek Philippe’s ‘Visionary’ Leader Philippe Stern Dies at 88 The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.
MajorsJun 17, 2026
James Avery to Revamp In-Store Retail ExperienceThe Texas-based jeweler is gradually rolling out a new experience-forward layout in its stores.
MajorsJun 17, 2026
Seahawks’ Super Bowl Ring Blends Meaningful Design, Technical CraftsmanshipThe Super Bowl LX champions were honored with diamond and blue sapphire rings by Jason of Beverly Hills.
Policies & IssuesJun 17, 2026
Community for Ethical Jewelry Names New Executive DirectorMarianna Smirnova previously spent a decade working with the Responsible Minerals Initiative, in addition to other relevant roles.
