IndependentsAug 11, 2026
Polly’s Fine Jewelry Co-Owner Richard Moore Dies at 69Moore, Polly’s husband, is remembered as a family man with an easygoing spirit and a love for sports and the outdoors.
MajorsJun 05, 2020
Pandora Starts Shift to Recycled Metals
The jewelry company said it will use only recycled gold and silver by 2025 as it looks to reduce its carbon footprint.
In a push towards carbon neutrality, Pandora plans to use only silver and gold from recycled sources by 2025.
Copenhagen, Denmark—Pandora will phase out its use of mined silver and gold by 2025, the company announced Tuesday, opting to buy from recycled sources in an effort to create more sustainable jewelry.
Currently, 71 percent of the jeweler’s silver and gold come from recycled sources.
The company said the shift would cut down on carbon emissions, water usage, and other environmental impacts and contribute to making its jewelry more sustainable.
“The need for sustainable business practices is only becoming more important, and companies must do their part in response to the climate crisis and the depletion of natural resources,” said CEO Alexander Lacik in a press release.
Carbon emissions from recycled silver are one-third of what they would be from mined silver, said Pandora, calculations it made using the GaBi 2019 database.
Recycled gold emits 600 times less carbon than mining new gold, according to data from the World Gold Council and C. Hafner, a company specializing in precious metal technology.
Lacik said silver and gold can be recycled without losing their quality, noting that “metals mined centuries ago are just as good as new.”
Pandora’s jewelry is most often crafted using silver, which accounts for half of all the company’s purchased product materials measured by weight.
The jeweler also uses gold, palladium, copper, and man-made stones, like nano-crystals and cubic zirconia.
The decision to use recycled silver and gold extends to all uses of these metals, said Pandora, including grains and semi-finished items like chains, and other parts from suppliers.
The company said it will work with suppliers to ensure it has a sufficient supply of responsibly sourced recycled silver that is certified in line with supply chain initiative standards, such as those set by the Responsible Jewellery Council.
Pandora also said it will reach out to stakeholders in the supply chain to look for opportunities to increase the availability of recycled silver and improve production standards.
In a recent report on retail trends post-COVID-19, Bain & Co. noted the call for eco-friendly and sustainable products will only grow stronger following the pandemic.
Brands will want to be mindful of consumer concerns when thinking about end-to-end product life cycle, supply chain management, and how to dispose of unsold stock, said Bain.
The decision to use recycled silver and gold follows Pandora’s announcement in January that it plans to be carbon neutral by 2025, joining the Science Based Targets initiative, a group of corporations collaborating to address climate change.
Pandora
said it will publish a plan by the end of 2021 to reduce its emissions throughout its value chain in line with “what the best available science says” and the Paris Agreement, an international commitment to tackle the climate change crisis set forth by the United Nations.
The company also plans to source 100 percent renewable electricity at its two manufacturing hubs in Thailand.
The company also plans to source 100 percent renewable electricity at its two manufacturing hubs in Thailand.
More on Majors
The Latest
ColumnistsAug 11, 2026
Creative Connecting: How to Sell Colored Gemstones to Gen ZDuvall O’Steen and Jen Cullen Williams share the best ways to display, present, and explain colored gemstones to younger customers.
Events & AwardsAug 11, 2026
NAJA Announces Lineup For 2026 Fall Virtual ConferenceThe mid-year conference for jewelry and watch appraisers will take place Sept. 5-6 on Zoom.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
TechnologyAug 10, 2026
Colorado Jeweler Launches Customization Tool He Built HimselfHonest Hands Ring Co. Founder Benjamin Bosworth shared his thoughts on jewelry technology and why AI can never replace the human element.
Weekly QuizAug 07, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsAug 10, 2026
State Property Puts a Ripple in the ‘The Voyager’ CollectionThe brand also added two one-of-a-kind brown diamond pieces to the “Sanssouci” series of its “Gardens” collection.
Supplier BulletinAug 07, 2026
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsSponsored by Stratus Estate Buyers
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
MajorsAug 07, 2026
Retail Veteran Pam Cloud Appointed President of Blue NileCloud, who will officially join Blue Nile on Monday, spent 26 years at Tiffany & Co. and founded jewelry brand Roseate.
MajorsAug 07, 2026
Pandora Appoints Paulo Garcia as New CFO Garcia will take over from the company’s current CFO, Anders Boyer, who is retiring at the end of November.
MajorsAug 07, 2026
Etsy to Lay Off 12% of WorkforceEtsy CEO Kruti Patel Goyal explained why the company is letting go more than 200 employees as its performance improves.
TrendsAug 07, 2026
Look Ahead with Syna’s Binoculars PendantThe “Star Gazer” pendant, our Piece of the Week, is Syna’s tribute to curiosity and the discovery of something new.
CrimeAug 06, 2026
Lalique Museum to Remain Closed Following $5M HeistMuseum officials are looking to the public to help cover the “exceptional” costs involved in recovering from the July 5 smash-and-grab.
MajorsAug 06, 2026
Claire’s Revamps Piercing Services for Second Time in Three Years The overhaul includes enhanced employee safety training and trendy earring styles, including lab-grown diamond studs.
FinancialsAug 06, 2026
Brilliant Earth’s Q2 Sales Up 6%, Driven by High-Income ShoppersThe retailer said it had its biggest Mother’s Day ever, with strong demand for higher-priced jewelry.
TrendsAug 06, 2026
New Book on Handcrafted American Objects Highlights Jewelry“Handwork: Handcrafted Objects that Made America” features historic and contemporary works, including a Diné squash blossom necklace.
MajorsAug 06, 2026
AJA East Coast Names Ani Khachian as First Female President-ElectThe Armenian Jewelers Association’s East Coast chapter has also elected its 2026–2027 board of directors.
MajorsAug 05, 2026
Private Equity Firm Wants to Buy 100+ JCPenney StoresOnyx Partners has submitted a second offer to buy the department stores after its first offer fell through last year.
IndependentsAug 05, 2026
Atlanta Jeweler Introduces $10K MartiniSolomon Brothers Jewelers has partnered with local cocktail bar Roaring Social on a new martini garnished with a tennis necklace.
IndependentsAug 05, 2026
Another Member of the Siegel Family Joins Hamilton Jewelers Benjamin Siegel, son of President and CEO Hank Siegel, started working for the family business this week.
MajorsAug 05, 2026
Bulgari Opens Store in San DiegoThe new space features a modern design that blends Bulgari’s Roman heritage with San Diego’s coastal spirit.
CrimeAug 04, 2026
Crew of Thieves Break Into Indiana Jeweler’s HomeFour men were charged in connection with the break-in and accused of stealing $365,000 in cash, jewelry, and designer goods.
MajorsAug 04, 2026
Pandora Hires Former Signet Board Member to Lead North American MarketAndré Branch has more than 25 years of experience with various brands, most recently serving as CEO of Ariana Grande’s cosmetics company.
MajorsAug 04, 2026
Sasha Primak Acquires GemlokNew York-based atelier Gemlok is best known for creating the innovative “bridge” setting that became popular in the bridal market.
CollectionsAug 04, 2026
Musician Carlos Santana Launches Jewelry BrandSantana Now's debut collection, “Unidad,” features symbolic motifs as well as pieces of wood from the Woodstock stage.
CrimeAug 03, 2026
Florida Man Gets 15 Years in Trio of Jewelry Store RobberiesThe 50-year-old man pleaded guilty earlier this year to robbing two jewelry stores and a pawn shop of more than $700,000 in merchandise.
WatchesAug 03, 2026
Citizen's New Spider-Man Watch Is a Collector’s DreamThe watch’s dial features an original design by Marvel comics illustrator Adam Kubert.
