AuctionsDec 09, 2025
‘Desert Rose’ Diamond Sells for $8.8M in Abu DhabiThe sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.
MajorsJul 12, 2018
Kendra Scott, Carolyn Rafaelian Made This Forbes List Again
It also includes Kylie Jenner, who’s on track to become the youngest-ever self-made billionaire.
Carolyn Rafaelian (left) and Kendra Scott made Forbes’ list of the richest self-made women in America, ranking at Nos. 21 and 40, respectively.
New York—Forbes, that frequent publisher of lists of people who’ve made a lot of money, just released its latest, the 2018 ranking of America’s Richest Self-Made Women.
Once again, the list includes two women well-known in the jewelry world: Carolyn Rafaelian, whose Alex and Ani bangle bracelets are carried by fine jewelers nationwide, and Kendra Scott, who started her eponymous costume jewelry company with $500 in her spare bedroom.
Rafaelian ranks No. 21 out of 60 with a net worth of $1 billion.
A Rhode Island native who is the daughter of Armenian immigrants, Rafaelian started bangle brand Alex and Ani in 2004. The company is named after her two daughters, and its bangles are made in the same factory where Rafaelian’s father manufactured American flag pins and costume jewelry.
She remains the company’s CEO and chief creative officer and holds a majority stake in Alex and Ani.
Scott, meanwhile, ranks No. 40 with an estimated net worth of $500 million. She has 79 of her own stores, and her jewelry is carried by department stores and other retailers nationwide.
Both women made the list last year as well.
Insta-Fortunes
If there was a lesson to be taken away from the 2018 list of the U.S.’s richest self-made women, it’s this: There is a lot of money to be made in cosmetics, and the best way to make it is to have a huge Instagram following and showcase the products there.
Kylie Jenner (No. 27) started her cosmetics business two years ago selling a $29 kit consisting of lipstick and a matching liner. She leveraged her 110 million Instagram followers to turn Kylie Cosmetics into an $800 million company, Forbes estimates, and personally is worth $900 million.
At only 20, she’s on track to become the youngest-ever self-made billionaire and is the youngest woman on the 2018 list (Taylor Swift is second at age 28.)
Joining her on the list are several other women who’ve made a fortune in cosmetics thanks in large part to the power of social media.
According to Forbes, Anastasia Soare’s (No. 21, $1 billion) Anastasia Beverly Hills brand took off after her daughter opened an Instagram account for the company that now has more than 17 million followers.
Huda Kattan (No. 37, $550 million) used her status as an Instagram influencer to help launch Huda Beauty after she couldn’t find any false eyelashes that she liked.
The company now has 26 million followers.
Also making the cosmetics/social media mogul cut is Jenner’s half-sister, Kim Kardashian West (No. 54), who can attribute some of her $350 million fortune to her contouring kit and perfume company, KKW Beauty.
Other women on the list include:
--Media mogul Oprah Winfrey, No. 6 ($3.1 billion);
--Clothing designer Vera Wang, whose brand is licensed by Zales, No. 34 ($630 million);
--Madonna, No. 36 ($590 million);
--Judy Sheindlin (aka Judge Judy), No. 48 ($400 million);
--Beyoncé Knowles, No. 53 ($355 million); and
--Taylor Swift, No. 60 ($320 million).
The entire list can be viewed on Forbes.com.
Also making the cosmetics/social media mogul cut is Jenner’s half-sister, Kim Kardashian West (No. 54), who can attribute some of her $350 million fortune to her contouring kit and perfume company, KKW Beauty.
Other women on the list include:
--Media mogul Oprah Winfrey, No. 6 ($3.1 billion);
--Clothing designer Vera Wang, whose brand is licensed by Zales, No. 34 ($630 million);
--Madonna, No. 36 ($590 million);
--Judy Sheindlin (aka Judge Judy), No. 48 ($400 million);
--Beyoncé Knowles, No. 53 ($355 million); and
--Taylor Swift, No. 60 ($320 million).
The entire list can be viewed on Forbes.com.
More on Majors
The Latest
ColumnistsDec 09, 2025
Holiday Sales Happen in December, Most Decisions Don’tMost customers who walk into your store this month have made up their minds. Your job is to validate their choice, Emmanuel Raheb writes.
TrendsDec 09, 2025
‘Once Upon a Time,’ Guzema Debuted Its Holiday CollectionThe collection features characters and motifs from Ukrainian folklore, including an enchanted mirror and a magic egg.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
TechnologyDec 09, 2025
Gemvision Releases Updated MatrixGoldMatrixGold 3.11, the newest version of the jewelry design program, offers more flexibility, precision, and creative control.
Weekly QuizDec 04, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsDec 09, 2025
MJSA Showcase Pavilion Returning to JA New York The pavilion will be part of the 2026 JA New York Spring show, scheduled for March 15 to 17.
TechnologyDec 08, 2025
You’ve Heard of Smart Watches and Rings; Meet Smart EarringsBilled as the world’s smallest wearable, Lumia Health’s new smart earrings have a health tracker subtly embedded in the back.
Brought to you by
Roseco Releases New Full-Line CatalogRoseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.
TrendsDec 08, 2025
Amanda’s Style File: Celebrating December’s BirthstonesDon’t let those with December birthdays feel blue. Help them celebrate their month with blue zircon, turquoise, and tanzanite.
CollectionsDec 05, 2025
Piece of the Week: Robinson Pelham’s ‘Tsar Star’ EarringsThe new pink sapphire version of the piece dances with its wearer in the brand’s “Icons After Dark” holiday campaign.
TrendsDec 05, 2025
Pantone’s Color of the Year for 2026 Is … WhiteA choice that’s generated a lot of commentary, Pantone says “Cloud Dancer” marks a fresh start and encourages relaxation and creativity.
CrimeDec 04, 2025
Man Arrested After Allegedly Swallowing Fabergé Egg PendantThe man was charged with theft, accused of ingesting the necklace while in a jewelry store in Auckland, New Zealand.
IndependentsDec 04, 2025
Step Inside JR Dunn Jewelers’ Giant New Store The Florida independent expanded its store from 8,000 to 14,000 square feet, fulfilling the vision of its late co-founder, Jim Dunn.
Supplier BulletinDec 04, 2025
Introducing Shop Natural Day: A New Movement Celebrating Natural DiamondsSponsored by De Beers Group
WatchesDec 04, 2025
Casio Shrinks its G-Shock WatchThe classic 5600 series G-Shock has been scaled down to about a tenth of its size, becoming a fully functioning watch ring.
Events & AwardsDec 04, 2025
AGA Announces 2026 Tucson Speaker LineupThe association’s annual conference and gala will take place Feb. 4, 2026, during the Tucson gem shows.
Events & AwardsDec 04, 2025
CBG Announces Speaker Lineup for 2026 Miami Event The January show will include a workshop for jewelry retailers on implementing AI to strengthen their businesses.
TrendsDec 03, 2025
Miley Cyrus Debuts Edgy Engagement RingFellow musician Maxx Morando proposed to the star with a chunky, cushion-cut diamond ring designed by Jacquie Aiche.
Policies & IssuesDec 03, 2025
Costco Joins Growing Wave of Retailers Suing for Tariff Refunds The retailer, which sells billions in fine jewelry and watches, is suing the Trump administration and U.S. Customs and Border Patrol.
SurveysDec 03, 2025
A Record 202.9M Shoppers Turned Out Thanksgiving WeekendBlack Friday is still the most popular shopping day over the five-day holiday weekend, as per the National Retail Federation’s survey.
AuctionsDec 03, 2025
Fabergé’s 'The Winter Egg' Achieves Record $30MThe historic egg, crafted for Russia's ruling family prior to the revolution, was the star of Christie’s recent auction of works by Fabergé.
FinancialsDec 02, 2025
Signet Jewelers’ Q3 Sales Up Amid Continued Focus on Lower Price PointsThe retailer offered more fashion jewelry priced under $1,000, including lab-grown diamond and men’s jewelry.
CollectionsDec 02, 2025
Briony Raymond Introduces First FragranceThe eau de parfum is held in a fluted glass bottle that mirrors the decor of the brand’s atelier, and its cap is a nod to its “Sloan” ring.
SourcingDec 02, 2025
Petra Diamonds Elevates Interim CEOs to Permanent StatusVivek Gadodia and Juan Kemp, who’ve been serving as interim co-CEOs since February, will continue to lead the diamond mining company.
MajorsDec 02, 2025
Lee Krombholz Takes Over as Chair of MJSA Education FoundationIn addition, a slate of new officers and trustees were appointed to the board.
IndependentsDec 02, 2025
RJO Welcomes Its 1,200th Retail MemberWitt’s Jewelry in Wayne, Nebraska, is the organization’s new milestone member.
SourcingDec 02, 2025
Brendan Laurs Honored With 2025 Bonanno AwardLaurs is the editor-in-chief of Gem-A’s The Journal of Gemmology and an expert on the formation of colored gemstone deposits.
